Mary Ann OConnell, CFE - Franchise Consultant and CEO of FranWise® Franchise Consultants

What's Your F'ing Business?®

Business EN ↓ 71 episodes

What's Your F'ing Business?® is a podcast about franchising. These are candid interviews with the CEOs, founders and leaders of the best, sustainable brands and the service providers that support them. Whether you are contemplating being a franchisor or are running and growing your brand, there is a lot to learn from these seasoned franchise veterans. Do you want to know what the latest is in franchising, then this is the podcast for you. If you are interested in more information about ethical and sustainable franchising and the folks at FranWise® and O'Connell & Company, Inc., visit https://w...

Author

Mary Ann OConnell, CFE - Franchise Consultant and CEO of FranWise® Franchise Consultants

Category

Business

Podcast website

www.franwise.net

Latest episode

Sep 10, 2025

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Episodes

Navigating What's Ahead for 2022 with our Panel of Experts 16.02.2022

"Franchisors have to soar with their strengths and manage their weaknesses…"  said Sean Falk , Commercial Lines Specialist at Hylant in a group discussion of the challenges and opportunities that await franchisors in 2022.  Join Dawn Kane , Co-founder and  CEO of Hot Dish Advertising , Michael Ianuzzi, CPA , Partner and Co-Practice Leader in Franchising at Citrin Cooperman , Michelle Row...

Teriyaki Madness - Bowling over franchising through great tools, franchise selection and a profitable model 15.02.2022

Michael Haith , CEO of Teriyaki Madness has successfully developed several franchise brands. Now he is taking the lessons he learned for franchise development, operational support and building a profit model for franchisees and franchisor.  We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Having a strong mission to guide strong growth 01.02.2022

Sean Hart, VP of Development for American Family Care talks about relying on their mission statement to guide development and growth successfully and providing the support franchisees need.  "See customers where they are in ways that are convenient for them at prices that make sense for them." We don't just talk about operations, we help you refine them. Check out how FranWise can h...

Creating a legacy brand with 2-way flow of information. Pete Baldine, Moran Family of Brands 18.01.2022

It takes a lot to be a brands that keep growing after 30+ years and Pete Baldine , President of Moran Family of Brand s tells us how.  Automotive is ever-changing and you need franchisees who trust you to flow, respond and anticipate.  Listen to how they have done it, keep doing it and their plans for the future of Mr. Transmission , Milex Complete  Auto Care , and Turbo Tint . We don't just...

Quality food and franchisees go Wayback with Pat Conlin of Wayback Burgers 04.01.2022

Consistent quality is the cornerstone of Wayback Burgers - in food, service, ambience and franchisees.  Listen as President Pat Conlin talks about building this brand and his unique perspective as a former franchisee. It's all about a commitment to the brand and doing it right. We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

The Guest Experience is Everything! - Ryan Reeves of Bostons Pizza 30.11.2021

Boston Pizza is growing through Canada and now the U.S. with a laser focus on operations, community, training, and the customer experience.  Hear how Ryan Reeves, Vice President of Franchise Sales and Development lays it out - you can't have development without great culture, operations and training.  Growth and training go hand in hand. We don't just talk about operations, we help you r...

1 Brand - 4 Pillars for Expansion in a Rapidly Growing Market. Property Management, Inc. Makes it Sexy 08.11.2021

Join Danessa Itaya , President of Property Management, Inc , (PMI) to talk about a unique expansion model that supports its franchisees while they support property owners in all types of properties.  They had huge growth during the pandemic and are on target to grow even more. We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Getting a Hydraulic Boost with Pirtek 28.10.2021

B2B services offer some great franchise opportunities and Pirtek is one of the the top brands. CEO Kim Gubera explains why you don't have to be flashy to be a successful franchisee in a successful brand.  Hear about their in-depth technical training for franchisees and their employees , 24/7 tech support and a focus on company culture and values.  Integrity, transparency, mutual trust and mut...

NHance - Innovations for Cabinet Refacing and Franchising Success 13.10.2021

Kelly Jensen , President of NHance takes his slogan "Wood refinishing done right" seriously and applies it to franchising, too.  NHance does franchising right and has over 400 franchisees to prove it!  Listen to his common sense approach that blends ethics, deep understanding of the franchise model and selectivity to drive franchise development and success. We don't just talk about...

Medi-Weightloss - It's All About People, People, People! 29.09.2021

Join Andrew Cox , Senior VP of Business Development for Medi-Weightloss to learn how to successfully invest in franchising to become a leader in a crowded space.  It's all about people, people, people! (and understanding the business model). We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Batteries+ - A Legacy Brand Making Generational Adaptions for Success & Growth 14.09.2021

Who is your prime franchise candidate?  Has your brand, its support and reach changed to attract a new generation of franchisees?  Listen to Joe Malmuth ,  VP of Franchise Sales for Batteries + talk about the adaptations are needed for brands to remain relevant to today's buyers … and tomorrow's. We don't just talk about operations, we help you refine them. Check out how FranWise ca...

ChemDry - Win!Win!Win! Taking Care of the Entire Channel 01.09.2021

Balancing a franchise system so it survives 44  years and grows to 4,000 units takes work and understanding.  Ed Quinlan , President of ChemDry talks about the importance of metrics, customer satisfaction, innovation and making decisions that are a win for the consumers, franchisees and the ChemDry brand. We don't just talk about operations, we help you refine them. Check out how FranWise can...

Who Rents Tires? Larry Sutton - RnR Tire Express tells you all about it. 18.08.2021

Who rents tires?  RnR Tire Express f ranchisees do.  Larry Sutton , founder and CEO of RnR Tire Express tells how he converted the "rent-to-own" model to a necessity - tires and wheels.  Listen as he shares more than 20 years' experience growing and supporting franchisees.  Proper training is the key to solid growth. Mary Ann O'Connell of FranWise sat down with Larry for a grea...

Hooters and Hoots - How Change and Tradition Build a Brand with Sal Melilli - CEO of HOA Brands 04.08.2021

What business are you really in?  When you understand your "why," decisions and growth can cut through the clutter and drive success.  HOA Brands ( Hooters and Hoots ) CEO Sal Melilli share his history with the brand and his passion for the brand and the customer and driving a path for franchisees' growth. We don't just talk about operations, we help you refine them. Check out...

Growth and Profitability in a Crowded Market - MassageLuXe 28.07.2021

Kristen Pechacek , Chief Growth Officer of MassageLuXe , shares her ideas on how to focus on growth.  It's more than adding new units, it's all about the franchisees' profitability and the franchisor's ability to support them.  When done well, there is always room for a great brand in a crowded market. We don't just talk about operations, we help you refine them. Check out...

Welcome to Season Three 22.07.2021

Tune in this season and listen to the top executives of solid brands talk about endurance.  They may not be sexy, but they are solid!  These brands are brought to you with the help of 919 Marketing and Fishman PR .  It's a great season and all we need is - you! We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Respecting your franchisees adds up! Shant Assarian, CEO of Mathnasium 09.06.2021

Respecting your franchisees' time and knowledge and acting on their feedback has created engaged and satisfied franchisees.  Shant Assarian , CEO of Mathnasium shares real world tips for building a strong brand, strong community and strong franchisee satisfaction. We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

"It all starts with listening and honoring your commitments." Building franchisee satisfaction with Dan Shapero President and COO of TeamLogicIT 02.06.2021

Dan Shapero, President and COO of TeamLogicIT, makes it sound so easy, but he has a careful dedication to culture, honest communication and transparency that pays off with strong franchisee satisfaction.  Listen for great tips to grow your brand. We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Want a Successful Brand? Make Successful Franchisees - Steve White PuroClean 26.05.2021

It sounds simple - serve the franchisees by leading them to their potential.  Learn how to gain trust and satisfaction by building trust and being true to your word.  Steve White , COO of PuroClean t alks about his success with many brands by setting culture and following through with a united team.  "You'll never grow focusing on your weaknesses, but you need to know what they are.&quot...

Growing big in small markets with happy franchisees featuring Mary Jane Riva, Pizza Factory 13.05.2021

Mary Jane Riva , CEO of Pizza Factory started as a franchisee, so she knows how to listen to their feedback.  Using data from the Franchise Business Review Franchisee Satisfaction Survey and a strategy to become an integral part of small markets, Pizza Factory has grown even through a pandemic.  How?  Be awesome! We don't just talk about operations, we help you refine them. Check out how Fran...

Focus, Vision and Transparency Build Franchisee Satisfaction - Sean Manning - Payroll Vault 05.05.2021

How do you build great franchisee satisfaction in a highly competitive market?  Tell the franchisees the truth, keep a focus on what you do and get franchisees to share the vision.  Sean Manning of Payroll Vault doesn't pull punches and talks about the hard work it takes and the rewards it can reap. We don't just talk about operations, we help you refine them. Check out how FranWise can...

Propel your brand to sustained growth with a shared vision - Christian Brothers Automotive 29.04.2021

Donnie Carr , President of Christian Brothers Automotive talks about the power of a shared vision and strong business culture values when building a brand that lasts.  The balance of unit level economics and culture are the key to their franchising success. We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Three Keys to Sustainable Growth Across the Globe - Fibrenew 21.04.2021

Jesse Johnstone , President of Fibrenew , shares their focus for having highly satisfied and motivated franchisees as they grow out from their home base in Canada and persevere for 36 years!   We don't just talk about operations, we help you refine them. Check out how FranWise can help your business!

Caring for This Phase of Your Franchisees' Lives - Pinch A Penny 14.04.2021

Not every brand is seeking to be the biggest, but they can still be the best at what they do.  Michael Arrowsmith , CDO of Pinch A Penny Pool, Patio and Spa , talks about franchising with heart.  Hear how this family-run business has grown a regional brand to great success for them and their franchisees by truly caring about their franchisees success and developing a system around that and how the...

Using Your Franchisees' Satisfaction as a great tool for growth and sustainability - Franchise Business Review 07.04.2021

Good franchisees measure performance, but the great ones measure their franchisees' satisfaction.  Tune in to a fun and interesting discussion with Eric Stites Founder and CEO, and Michelle Rowan , President of Franchise Business Review about how getting anonymous, honest, and truthful feedback can be the most powerful tool in growing a brand.  The follow this season as we talk to some of the...

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