What's Working in Direct Selling with Rob Sperry

The profession has changed—but the fundamentals that create lasting success haven't. James Zheng joins Rob Sperry to explore how today's leaders can blend proven relationship building principles with modern marketing strategies to build stronger, more sustainable businesses. How to convert loyal customers into confident business builders When it's time to focus on personal branding and cold market...

In this episode of What's Working in Direct Selling, Rob Sperry sits down with Julia Thornhill to discuss how AI is transforming business, motherhood and freedom—and why community remains one of the most valuable assets a leader can build. In This Episode, You Will Learn How AI can help leaders reclaim time without sacrificing connection Practical ways busy parents can leverage AI in daily life an...

In the first episode of Whats Working in Direct Selling, Rob Sperry sits down with John Melton to break down why so many teams stay busy without actually growing—and what leaders need to do differently to create momentum. In This Episode, You Will Learn Why many direct selling teams stay active without creating real growth Why in-person events remain critical for retention and culture How to balan...

What's working in direct selling today, and how do you apply it? In this special finale episode of the SHIFT Podcast, Blake Mallen is joined by Rob Sperry to introduce the next evolution of the show and unpack the importance of clarity, execution and actionable strategy. Drawing from decades of experience and working with top earners across the channel, Rob shares how leaders can cut through the n...

In this episode of the SHIFT Podcast, Blake Mallen sits down with Puya Ghandian to explore belief, skill development and what it means to truly lead yourself first. Puya shares lessons from decades in the channel, navigating long valleys and building conviction through clarity and discipline. In this episode, you will learn:  •    How skill development, not luck, creates consistent results •    Wh...

In this episode of the SHIFT Podcast, Blake Mallen sits down with Kendall Welden to unpack what actually builds real momentum in direct selling. Kendall shares why belief, simplicity and duplication are non-negotiable for sustainable growth. In this episode, you will learn: ·          Why duplication is the true measure of success in direct selling ·          How to lead through different seasons...

Join Blake Mallen as he sits down with Christa Crawford, the #1 global income earner at her company, whose organization spans multiple countries. Christa shares her remarkable journey from food stamps and a struggling custom furniture business to building one of the most successful organizations in direct selling—all while staying grounded in purpose, authenticity and unwavering belief. In this ep...

In this inspiring episode of SHIFT, host Blake Mallen sits down with Emily Ford—entrepreneur, speaker and brand builder—to talk about reinvention, personal branding and rediscovering purpose after the "messy middle." Emily shares her journey from early success in direct selling to rebuilding her business and identity with authenticity, resilience and faith. Learn how she turned pain into purpose,...

Join Blake Mallen as he sits down with Karen Fettes, a top field leader who reached the pinnacle of her company's marketing plan in just 18 months and has sustained success for nearly 17 years. Karen shares how she's navigated life's hardest seasons—including her son's 18 brain surgeries, her husband's heart attack and the loss of all four parents since 2022—while building one of the most respecte...

Join Blake Mallen as he sits down with Sarah Robbins, a top field leader, industry icon and bestselling author, to discuss her latest work, The Multiply Method . Sarah shares the frameworks, strategies and mindset shifts she uses to help sales teams and entrepreneurs scale effectively and grow sustainably. Whether you're navigating a reset or aiming to accelerate your momentum, this episode is pac...

In this SHIFT episode, Blake Mallen isjoined by legendary leader John Addison to talk about the fears that hold us back—and the mindset thatmoves us forward. From leading through crises to mentoring the nextgeneration, John reveals what it means to turn fear into fuel. In this episode, you will learn: Why fear is a sign of growth—not weakness How to stop self-sabotage before it starts Why perspect...

Theda Blackwood has built success across multiple companies and life chapters—not by being the loudest, but by being the most consistent. In this episode of SHIFT, she joins host Blake Mallen to share how reinvention, connection and a servant mindset have powered her 25+ year journey in direct selling. In this episode, you will learn: ●        Why reinvention is a skill every leader must master ●...

In this episode of the SHIFT podcast, Blake Mallen interviews Rob Sperry, a seasoned leader in the direct selling industry. Rob's journey from skepticism to remarkable success provides valuable insights for direct sales leaders seeking sustained success. Rob Sperry has coached the best of the best—and seen what works (and what fails) in every corner of the channel. This is a can't-miss episode for...

In this powerful SHIFT panel from the DSU Spring Event, Blake Mallen is joined by Melanie Mitro, Steve and Gina Merritt and Nick Martinez—some of the most dynamic distributor leaders in the world—for a field-first conversation on the state and future of direct selling. From affiliate shifts to reinvention seasons, this panel brings real talk, real stories and real solutions to the challenges—and o...

What happens when everything you've built is reduced to ashes? In this profoundly moving episode of SHIFT, recorded from Blake Mallen's powerful presentation at the DSU Spring Event, Blake shares his raw, inspiring journey through the devastating Palisades fire that claimed his family home and reshaped his perspective on life, leadership and the American Dream. With unwavering honesty, he recounts...

What does it take to master influence and leave a lasting mark? In this inspiring episode of SHIFT, we're unpacking the mindset shifts and strategies that drive success with Gregg & Lenika Scott, Dan McCormick, Mary Kay Kemper, and Garrett McGrath. These top leaders dive deep into overcoming adversity, staying grounded in momentum and building a legacy of impact. A DSN PRODUCTION The SHIFT podcast...

What does it take to thrive through life's toughest challenges? In this episode of SHIFT, top network marketing leaders-Sherilynn Alcala, Darnell Self, Doug & Thea Wood and Jessie Lee Ward-share raw, unfiltered strategies for building resilience. From overcoming obstacles to creating a business that lasts, this episode delivers time-tested insights to help you push forward, no matter what you're n...

What separates businesses that thrive for decades from those that fizzle out? It's not luck—it's trust, leadership and a system that scales. In this Best of SHIFT episode, top entrepreneurs break down the mindset shifts and strategies that create long-term success. From building credibility fast to avoiding the biggest mistake that kills momentum, this conversation is packed with insights you won'...

What happens when the business model that built your success suddenly disappears? In this SHIFT episode, host Blake Mallen sits down with former #1 distributors—Sarah Robbins from Rodan + Fields and Melanie Mitro from Beachbody/Bodi—whose companies both shifted to an affiliate model. Tune in for an unfiltered deep dive into the realities of change, resilience and reinvention. Whether you're a lead...

Are you prioritizing community in your business? In this special Best of SHIFT episode, seven top leaders share how building authentic relationships, empowering your team and fostering real connection can unlock the next level of growth. From the surprising power of asking the right questions to strategies for creating meaningful community, this episode is packed with insights you can apply today....

Want to turn your social media presence into a magnet for engaged fans and buyers? In this Best of SHIFT episode, top social media pros Sarah Robbins, Ellen Ludwig, Nick Martinez, Robin Packard and Tamara Sweasy share how they took their online presence from unnoticed to unstoppable. From crafting content that people actually want to see to building real connections that drive business growth, thi...

In our latest SHIFT episode, we dive into the transformative power of mindset with some of the most inspiring voices in the industry.  Tune is as Gloria Mayfield Banks shares strategies for conquering limiting beliefs, Jessica Loftis highlights the importance of authenticity and vulnerability and Richard Bliss Brooke discusses how to turn adversity into opportunity. Plus, Jennifer Jones offers tip...

Blake Mallen welcomes Senior Executive Director and Founding Leader Betsey Bishop to the SHIFT podcast.  In this can't-miss episode, Betsey shares her inspiring 23-year journey of building an award-winning team, mastering leadership and redefining what it means to empower others. From overcoming challenges as a pioneer to embracing the golden age of selling, she reveals the strategies that drive l...

In this episode of Shift, host Blake Mallen reflects on last week's conversation with Richard Bliss Brooke, a renowned leader, author and speaker with over four decades of experience. Drawing from Richard's powerful stories and insights, Blake highlights transformative shifts that inspire growth, resilience and success in any journey. Key takeaways in this episode: Rewriting your Narrative: Taking...

In our latest episode, Blake Mallen welcomes coach, podcaster, author and industry icon Richard Bliss Brooke to the SHIFT.  Ever wonder how the most successful leaders continue to thrive, even in the face of adversity? In this candid conversation, Richard shared invaluable insights on overcoming obstacles, inspiring leadership, fundamentals for sustainable success and the power of mindset. For any...