Olly Fawcett

What It Takes with Olly Fawcett

Business EN ↓ 65 episodes

What does it take to build something? What does building something take from you? In this podcast, we speak with the founders and owners of some of the most incredible brands and businesses to find out the truth about what it takes to build a brand from the ground up, and as founders what going through that process teaches you. Olly Fawcett is the founder of 303, a creative performance marketing agency working with premium brands. Over the last 10 years, he has spent time inside some amazing brands as they have grown and now is sharing those insights through What It Takes.

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Author

Olly Fawcett

Category

Business

Podcast website

podcasters.spotify.com

Latest episode

Oct 1, 2026

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Episodes

CLIP: Why The Williams F1 Team Had To Be Sold. 29.05.2026

Watch The Full Episode Here: https://youtu.be/4LklK3OMH5w Williams F1 is a team full of history and success. They have also had their own struggles in their time as a business and as a Formula 1 team. When Claire Williams took over the team, she had some incredible success with the team in 2014/15, but as new regulations came into play, she was hit with many challenges. So what does it take to dri...

CLIP: What Gordon Ramsay Is Really Like Behind Closed Doors with Paul Ainsworth 24.05.2026

Listen to the full episode here: https://open.spotify.com/episode/54kJMvTTQojvMh5bWhmXwg?si=NNcrhgYxTFyLJpJXeyuOywPaul Ainsworth built one of the UK's most respected independent restaurant collections from scratch, in Cornwall, starting with sandwiches and cream teas. In this episode, Paul talks about growing up in a guesthouse, working six years under Gordon Ramsay at Royal Hospital Road (and...

CLIP: We Had £10k, Needed £20k and Put It All on an Amex. Here's What Happened... 20.05.2026

Wynter Karo quit her corporate grad scheme at Sky at 24, called her co-founder Alice, and asked a question nobody had answered yet: why hasn't anyone made a pre-batched spicy margarita? Two months later, Pimentae was on Companies House. In this episode, Wynter gets into the full story, from product development during lockdown, nearly losing their first Waitrose listing to a blending disaster w...

The Chef Who Left Gordon Ramsay and Built an Empire in Cornwall | Paul Ainsworth 18.05.2026

Paul Ainsworth built one of the UK's most respected independent restaurant collections from scratch, in Cornwall, starting with sandwiches and cream teas. In this episode, Paul talks about growing up in a guesthouse, working six years under Gordon Ramsay at Royal Hospital Road (and being there for the third Michelin star), what Gary Rhodes taught him about precision, and the moment he got thro...

CLIP: We Had £25k of Wrong Product on Waitrose Shelves and 250 Stores to Call 15.05.2026

Wynter Karo quit her corporate grad scheme at Sky at 24, called her co-founder Alice, and asked a question nobody had answered yet: why hasn't anyone made a pre-batched spicy margarita? Two months later, Pimentae was on Companies House. Wynter gets into the full story, from product development during lockdown, nearly losing their first Waitrose listing to a blending disaster worth £25k, outsel...

CLIP: The Leap Every Founder Eventually Has to Take | With AllSaints Founder 12.05.2026

Stuart Trevor is the founder of AllSaints and one of the most influential figures in British fashion. In this episode of What It Takes with Olly Fawcett, Stuart shares the extraordinary story behind building AllSaints into a global fashion brand, his early career designing for Reiss, and why he walked away from the company at its peak. From growing up on a council estate in Dundee to dressing some...

How 2 Corporate Dropouts Outsold Patrón with £0 Marketing Budget | Co-Founder of Pimentae Drinks 11.05.2026

Wynter Karo quit her corporate grad scheme at Sky at 24, called her co-founder Alice, and asked a question nobody had answered yet: why hasn't anyone made a pre-batched spicy margarita? Two months later, Pimentae was on Companies House. Wynter gets into the full story, from product development during lockdown, nearly losing their first Waitrose listing to a blending disaster worth £25k, outsel...

CLIP: The Toxic Culture of Kitchen Nightmares 05.05.2026

Kirk Haworth has been through every challenge the hospitality industry can throw at someone. From training in some of the world’s best kitchens, to having his career completely stopped by chronic illness, to rebuilding everything from the ground up. We go into the realities of kitchen culture, the physical toll of the industry, and the moments that force you to rethink everything. You'll learn abo...

CLIP: Why Classic Cars Are the Future of EVs | Founder of Everrati 08.04.2026

Justin Lunny is the Founder & CEO of Everrati, a company redefining iconic cars into high-performance electric vehicles. In this episode of What It Takes, Justin breaks down how he went from fintech entrepreneur to building one of the most unique automotive businesses in the world, restoring classic cars into EVs for clients including tech billionaires, Hollywood figures, and collectors. Follo...

Innovation Built a $500M Pipeline With Zero Marketing | Justin Lunny Founder of Everrati 06.04.2026

Justin Lunny is the Founder & CEO of Everrati, a company redefining iconic cars into high-performance electric vehicles. In this episode of What It Takes, Justin breaks down how he went from fintech entrepreneur to building one of the most unique automotive businesses in the world, restoring classic cars into EVs for clients including tech billionaires, Hollywood figures, and collectors. We cover:...

The Chef Who Turned Pain Into Purpose | Kirk Haworth 23.03.2026

Kirk Haworth has been through every challenge the hospitality industry can throw at someone. From training in some of the world’s best kitchens, to having his career completely stopped by chronic illness, to rebuilding everything from the ground up. In this episode, Kirk shares what it actually takes to operate at the highest level in hospitality and what happens when that level comes at a cost. W...

How I Built AllSaints From Scratch | Stuart Trevor (Founder Story) 09.03.2026

Stuart Trevor is the founder of AllSaints and one of the most influential figures in British fashion. In this episode of What It Takes with Olly Fawcett, Stuart shares the extraordinary story behind building AllSaints into a global fashion brand, his early career designing for Reiss, and why he walked away from the company at its peak. From growing up on a council estate in Dundee to dressing some...

From Banker to Stand-Up Comedian: The Story Behind the Success of Eshaan Akbar 23.02.2026

From Bollywood dance choreographer… to HSBC speechwriter… to one of the sharpest comics in the UK.Eshaan Akbar breaks down what stand-up actually teaches you: reading rooms, earning trust, surviving bad gigs, and why “bombing” is often an audience warm-up problem (his words… 😅).If you’ve ever felt like you’re starting late, pivoting careers, or trying to build confidence in rooms that weren’t mad...

Tricks To Having a Consistently Creative Mind - Ben Hanlin 02.04.2025

In this episode of What It Takes, we sit down with magician, TV presenter, and content creator Ben Hanlin to explore the magic behind creativity. From his journey breaking into the entertainment industry to starring in Tricked and captivating audiences worldwide, Ben shares the highs, the challenges, and the secrets that have fuelled his success. He also reveals practical tricks for unlocking crea...

Starting a Market Leading Premium Brand from a Shed - Raissa De Hass 26.03.2025

In this episode of What It Takes, we sit down with Raissa de Haas, the dynamic co-founder of Double Dutch Drinks, a brand that's taken the beverage industry by storm with its premium mixers. Raissa shares the incredible journey of how she and her twin sister, Joyce, started their business from scratch, turning a passion for craft cocktails into an award-winning drinks company. Raissa opens up...

Claire Williams: What It REALLY Takes To Run Williams F1 06.02.2025

Williams F1 is a team full of history and success. They have also had their own struggles in their time as a business and as a Formula 1 team. When Claire Williams took over the team, she had some incredible success with the team in 2014/15, but as new regulations came into play, she was hit with many challenges. So what does it take to drive a Formula 1 team forward, in the hard times and the goo...

20 Years of Trial and Error to Find Success – Adam Byatt 20.01.2025

Adam has been through every challenge that chefs might have to go through, in order to find the level of success they are trying to hunt for. In this episode, Adam shares his journey of growing from Apprentice to Head Chef, to now operating 6 separate locations at the highest level. I learn't so much about sacrifice and dedication in this episode, and it was amazing to hear some of the day to...

How Her Condé Nast Experience Powered Lucy Cleland's Magazine Triumph 13.01.2025

Lucy started her publishing career at Conté Nast after landing her first role in their new client focussed publication department. After becoming bored of the lack of challenges Condé provided her she found her self on a ranch in America trying to write while living a peaceful life. Fast forward a few years, and just before the 2008 global economic crash, she launched a a magazine with her now hus...

Finding Success with a Chaotic Creative Mind - Martyn Odell 23.12.2024

Martyn Odell has had one of the most interesting careers that we have had on the show. From being the lead in a live nudity comedy show as a 20 year old, to working inside Joe Wick's Bodycoach business, and now taking on the global issue of food waste. There isn't much that Martyn hasn't yet done! But how can someone like Martyn achieve so much, and continue to balance the scales of life, work and...

Why Many Great Chefs Fail to Master Management - Elliot Grover, Exec Chef at 45 Park Lane 09.12.2024

Elliott Grover joined us to share his incredible journey through the restaurant world. After leaving Cornwall at 15, he worked his way up to become Executive Chef at The Cut, Britain's best steak restaurant, while also creating the menu for The Oscars. He began at The Ivy, moved to Le Caprice during its prime, and spent eight years at London's famous seafood spot, Scott's. After running ten restau...

Perfect Ted Co-Founder: The Struggles of Running A Multi-Million Pound Brand | Marisa Poster 28.10.2024

Marisa Poster, co-founder of PerfectTed, shares her journey from a challenging childhood in New York to launching a clean energy drink brand. Struggling with ADHD and anxiety, she found relief in matcha after realising caffeine worsened her symptoms. After moving to London, Marisa and her co-founders identified a gap in the market for quality matcha. Their appearance on Dragons' Den led to a partn...

“The Bartender” of London: Alessandro Palazzi at Dukes Bar 14.10.2024

Alessandro Palazzi, the bartender behind Dukes Bar's famous martinis, has been honing his skills in London for over 15 years. With an impressive 46-year career that includes work in Italy, France, and the UK, Palazzi has become one of the world's top bartenders. How did this Italian-born drink maker become internationally renowned, and how does he continue to set the standard in the art of cocktai...

How GymShark & Lounge Empower Creativity - Jo Bird 24.09.2024

Jo Bird transitioned from Rankin Photography to a three-month adventure in Australia at 27. Upon her return, she became the Creative Lead for GymShark and Lounge, two of the UK's biggest brands. With her innovative approach, Jo played a key role in helping these brands break through in a competitive market. Now, she’s on a mission to establish her own personal brand after embracing new opportu...

Tom Aikens Journey Of Becoming Britian's Youngest 2 Star Michelin Chef 09.09.2024

Tom Aikens first walked into a kitchen at 18, and never looked back since. Up until he won 2 Michelin stars at 26, he worked under some of the best chefs in the world including Pierre Koffman & Joël Robuchon. In this episode of What It Takes, we spoke about his journey to winning his first stars, how he got there and the challenges he had to face along the way. Follow Tom: https://www.instagra...

Young Talent, Big Flavours, Bigger Ambitious: Chef Tom Booton’s Culinary Journey 13.08.2024

The Resturant industry is not for everyone, it demands a lot from those who want to be successful in it. One of the successes is Tom Booton, who first walked into a kitchen at 15, and now at 31 he is the Head Chef at the incredible Grill at The Dorchester. For a 32 year old, Tom has already seen his fair share of success and failures, but he always learns from them and keeps moving forward. Follow...

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