Olly Fawcett
What It Takes with Olly Fawcett
What does it take to build something? What does building something take from you? In this podcast, we speak with the founders and owners of some of the most incredible brands and businesses to find out the truth about what it takes to build a brand from the ground up, and as founders what going through that process teaches you. Olly Fawcett is the founder of 303, a creative performance marketing agency working with premium brands. Over the last 10 years, he has spent time inside some amazing brands as they have grown and now is sharing those insights through What It Takes.
Author
Olly Fawcett
Category
Podcast website
Latest episode
Jul 8, 2026
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Episodes
An ex-investor reveals why your cold DMs get ignored | Elevate, £1m Smoothie Firm 08.07.2026 7:42
Watch full episode here: https://www.youtube.com/watch?v=ZtU5289Jn1sJulia Baldet left a successful career in investment banking and private equity after years of relentless pressure, burnout and serious health issues. In this episode of What It Takes, Julia shares the complete story behind building Elevate Smoothie Bar, one of London's fastest-growing wellness brands. This is an honest convers...
From Burnout to Building Elevate | Julia Baldet's Founder Story 30.06.2026 1:16:00
Julia Baldet left a successful career in investment banking and private equity after years of relentless pressure, burnout and serious health issues. In this episode of What It Takes, Julia shares the complete story behind building Elevate Smoothie Bar, one of London's fastest-growing wellness brands. We discuss: • Why she walked away from finance • The burnout that changed her life • Becoming...
CLIP: The Toxic Culture of Kitchen Nightmares 24.06.2026 3:16
Watch the full episode here: https://www.youtube.com/watch?v=gwbREb-yihwKirk Haworth has been through every challenge the hospitality industry can throw at someone. From training in some of the world’s best kitchens, to having his career completely stopped by chronic illness, to rebuilding everything from the ground up. We go into the realities of kitchen culture, the physical toll of the industry...
CLIP: Live music isn't dead, the talent is | Molto Music Group 22.06.2026 4:52
Watch full episode here: https://www.youtube.com/watch?v=DpfEW1uBYh4 Rosie Skus3Afs_miniProfile%3AACoAACul1k0Bsjk-QJlAwwFbCgAhd7DZInTUE4gnt agency, two weeks before Covid shut down the entire hospitality and music industry. Today, Molto provides the entertainment for some of the most prestigious venues in the world: The Dorchester, The Savoy, Hermès, Google, and the 50 Best Hotels. In this convers...
What Nobody Tells You About Building a Business in Entertainment | Rosie Skuse 17.06.2026 1:07:31
Rosie Skuse launched Molto Music Group, a live music and entertainment agency, two weeks before Covid shut down the entire hospitality and music industry. Today, Molto provides the entertainment for some of the most prestigious venues in the world: The Dorchester, The Savoy, Hermès, Google, and the 50 Best Hotels. In this conversation, Rosie's tell us about:— Why starting with nothing is actua...
CLIP: The Reason Most People Give Up Right Before It Gets Good, with Chef Paul Ainsworth 17.06.2026 5:05
Watch full episode here: https://www.youtube.com/watch?v=YtC3qsGHGU0&t=341sPaul Ainsworth built one of the UK's most respected independent restaurant collections from scratch, in Cornwall, starting with sandwiches and cream teas. In this episode, Paul talks about growing up in a guesthouse, working six years under Gordon Ramsay at Royal Hospital Road (and being there for the third Michelin...
CLIP: She Pitched 100 Investors, Here's What Happened | Founder of JUDE 07.06.2026 5:01
Full episode here: https://www.youtube.com/watch?v=IH8Xvqk2ZykPeony Li built Jude, a women's bladder health brand, in a category that almost nobody would fund, talk about, or believe in. Two years after appearing on Dragon's Den, she's doing £16 million in revenue and growing. In this episode, Peony talks about growing up in Hong Kong with entrepreneur parents she rarely saw, moving to...
How She Built a £16M Business in a Category Nobody Wanted to Talk About | Founder of JUDE 02.06.2026 1:05:22
Peony Li built Jude, a women's bladder health brand, in a category that almost nobody would fund, talk about, or believe in. Two years after appearing on Dragon's Den, she's doing £16 million in revenue and growing. In this episode, Peony talks about growing up in Hong Kong with entrepreneur parents she rarely saw, moving to the UK alone at 15, leaving investment banking because her in...
CLIP: Why The Williams F1 Team Had To Be Sold. 29.05.2026 13:56
Watch The Full Episode Here: https://youtu.be/4LklK3OMH5w Williams F1 is a team full of history and success. They have also had their own struggles in their time as a business and as a Formula 1 team. When Claire Williams took over the team, she had some incredible success with the team in 2014/15, but as new regulations came into play, she was hit with many challenges. So what does it take to dri...
CLIP: What Gordon Ramsay Is Really Like Behind Closed Doors with Paul Ainsworth 24.05.2026 7:57
Listen to the full episode here: https://open.spotify.com/episode/54kJMvTTQojvMh5bWhmXwg?si=NNcrhgYxTFyLJpJXeyuOywPaul Ainsworth built one of the UK's most respected independent restaurant collections from scratch, in Cornwall, starting with sandwiches and cream teas. In this episode, Paul talks about growing up in a guesthouse, working six years under Gordon Ramsay at Royal Hospital Road (and...
CLIP: We Had £10k, Needed £20k and Put It All on an Amex. Here's What Happened... 20.05.2026 5:27
Wynter Karo quit her corporate grad scheme at Sky at 24, called her co-founder Alice, and asked a question nobody had answered yet: why hasn't anyone made a pre-batched spicy margarita? Two months later, Pimentae was on Companies House. In this episode, Wynter gets into the full story, from product development during lockdown, nearly losing their first Waitrose listing to a blending disaster w...
The Chef Who Left Gordon Ramsay and Built an Empire in Cornwall | Paul Ainsworth 18.05.2026 2:00:12
Paul Ainsworth built one of the UK's most respected independent restaurant collections from scratch, in Cornwall, starting with sandwiches and cream teas. In this episode, Paul talks about growing up in a guesthouse, working six years under Gordon Ramsay at Royal Hospital Road (and being there for the third Michelin star), what Gary Rhodes taught him about precision, and the moment he got thro...
CLIP: We Had £25k of Wrong Product on Waitrose Shelves and 250 Stores to Call 15.05.2026 5:35
Wynter Karo quit her corporate grad scheme at Sky at 24, called her co-founder Alice, and asked a question nobody had answered yet: why hasn't anyone made a pre-batched spicy margarita? Two months later, Pimentae was on Companies House. Wynter gets into the full story, from product development during lockdown, nearly losing their first Waitrose listing to a blending disaster worth £25k, outsel...
CLIP: The Leap Every Founder Eventually Has to Take | With AllSaints Founder 12.05.2026 7:40
Stuart Trevor is the founder of AllSaints and one of the most influential figures in British fashion. In this episode of What It Takes with Olly Fawcett, Stuart shares the extraordinary story behind building AllSaints into a global fashion brand, his early career designing for Reiss, and why he walked away from the company at its peak. From growing up on a council estate in Dundee to dressing some...
How 2 Corporate Dropouts Outsold Patrón with £0 Marketing Budget | Co-Founder of Pimentae Drinks 11.05.2026 1:15:08
Wynter Karo quit her corporate grad scheme at Sky at 24, called her co-founder Alice, and asked a question nobody had answered yet: why hasn't anyone made a pre-batched spicy margarita? Two months later, Pimentae was on Companies House. Wynter gets into the full story, from product development during lockdown, nearly losing their first Waitrose listing to a blending disaster worth £25k, outsel...
CLIP: The Toxic Culture of Kitchen Nightmares 05.05.2026 3:16
Kirk Haworth has been through every challenge the hospitality industry can throw at someone. From training in some of the world’s best kitchens, to having his career completely stopped by chronic illness, to rebuilding everything from the ground up. We go into the realities of kitchen culture, the physical toll of the industry, and the moments that force you to rethink everything. You'll learn abo...
CLIP: Why Classic Cars Are the Future of EVs | Founder of Everrati 08.04.2026 5:56
Justin Lunny is the Founder & CEO of Everrati, a company redefining iconic cars into high-performance electric vehicles. In this episode of What It Takes, Justin breaks down how he went from fintech entrepreneur to building one of the most unique automotive businesses in the world, restoring classic cars into EVs for clients including tech billionaires, Hollywood figures, and collectors. Follo...
Innovation Built a $500M Pipeline With Zero Marketing | Justin Lunny Founder of Everrati 06.04.2026 1:23:57
Justin Lunny is the Founder & CEO of Everrati, a company redefining iconic cars into high-performance electric vehicles. In this episode of What It Takes, Justin breaks down how he went from fintech entrepreneur to building one of the most unique automotive businesses in the world, restoring classic cars into EVs for clients including tech billionaires, Hollywood figures, and collectors. We cover:...
The Chef Who Turned Pain Into Purpose | Kirk Haworth 23.03.2026 1:30:53
Kirk Haworth has been through every challenge the hospitality industry can throw at someone. From training in some of the world’s best kitchens, to having his career completely stopped by chronic illness, to rebuilding everything from the ground up. In this episode, Kirk shares what it actually takes to operate at the highest level in hospitality and what happens when that level comes at a cost. W...
How I Built AllSaints From Scratch | Stuart Trevor (Founder Story) 09.03.2026 1:35:32
Stuart Trevor is the founder of AllSaints and one of the most influential figures in British fashion. In this episode of What It Takes with Olly Fawcett, Stuart shares the extraordinary story behind building AllSaints into a global fashion brand, his early career designing for Reiss, and why he walked away from the company at its peak. From growing up on a council estate in Dundee to dressing some...
From Banker to Stand-Up Comedian: The Story Behind the Success of Eshaan Akbar 23.02.2026 1:20:00
From Bollywood dance choreographer… to HSBC speechwriter… to one of the sharpest comics in the UK.Eshaan Akbar breaks down what stand-up actually teaches you: reading rooms, earning trust, surviving bad gigs, and why “bombing” is often an audience warm-up problem (his words… 😅).If you’ve ever felt like you’re starting late, pivoting careers, or trying to build confidence in rooms that weren’t mad...
Tricks To Having a Consistently Creative Mind - Ben Hanlin 02.04.2025 1:32:57
In this episode of What It Takes, we sit down with magician, TV presenter, and content creator Ben Hanlin to explore the magic behind creativity. From his journey breaking into the entertainment industry to starring in Tricked and captivating audiences worldwide, Ben shares the highs, the challenges, and the secrets that have fuelled his success. He also reveals practical tricks for unlocking crea...
Starting a Market Leading Premium Brand from a Shed - Raissa De Hass 26.03.2025 1:00:56
In this episode of What It Takes, we sit down with Raissa de Haas, the dynamic co-founder of Double Dutch Drinks, a brand that's taken the beverage industry by storm with its premium mixers. Raissa shares the incredible journey of how she and her twin sister, Joyce, started their business from scratch, turning a passion for craft cocktails into an award-winning drinks company. Raissa opens up...
Claire Williams: What It REALLY Takes To Run Williams F1 06.02.2025 1:44:34
Williams F1 is a team full of history and success. They have also had their own struggles in their time as a business and as a Formula 1 team. When Claire Williams took over the team, she had some incredible success with the team in 2014/15, but as new regulations came into play, she was hit with many challenges. So what does it take to drive a Formula 1 team forward, in the hard times and the goo...
20 Years of Trial and Error to Find Success – Adam Byatt 20.01.2025 1:49:26
Adam has been through every challenge that chefs might have to go through, in order to find the level of success they are trying to hunt for. In this episode, Adam shares his journey of growing from Apprentice to Head Chef, to now operating 6 separate locations at the highest level. I learn't so much about sacrifice and dedication in this episode, and it was amazing to hear some of the day to...
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