John Miglautsch
WDMA - Daily Marketing News
We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'. WDMA is a global organization with far more members outside than inside Wisconsin.
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Episodes
Grinch Bots, Data, Decisions & Elections How do we know?
02.12.2020
26:56
GameStop, ChinaBots, HVAC Marketing, Non-Profit Print
30.11.2020
13:54
Holiday 2020 Cheer & Catalogue Comeback
25.11.2020
11:13
“It’s In Our Spirit” – Absolute, Xmas Up 5%, Blind-Deaf Help, Slip Sliders in Small Turkeys
24.11.2020
11:47
The End of Direct Marketing & LL Bean vs Brand Purpose
24.11.2020
15:00
Google Payments, 5 Retail Holiday Tips, Mail vs Digital, 3 Actions Save Your Print Company
20.11.2020
16:00
LG Laundry, Target on a Tear, Smelly MAIL
19.11.2020
16:29
USPS No Place Like Home, AMZ Drugs, Optimize with MAIL, Offline MarTek & Law-Firm MAIL
19.11.2020
14:45
M1 MAC, MarTech Reconing, Guitar Center, Consumer Consent & “Humanizing”
17.11.2020
14:35
Strategic Planning, Shutterfly, Agile Planning – Direct Marketing Itteration
17.11.2020
19:07
Print Marketing – Marketers Serving Marketers
13.11.2020
13:57
Red Bull Thanksgiving, Facebook Spying, Golf Journal Mag LIVES, DM Email Cure
13.11.2020
18:01
M&S Xmas, QR PanAsia, 44% CMO-CIO Collaboration
11.11.2020
17:24
Lead Generation, NM Xmas Book, Parler, & Positive Promitions
10.11.2020
9:51
Kevin for Xmas – Aldi, Ad Fraud 90% Solution, Throw out Your Marketing Plans!
10.11.2020
17:03
Greenies, post-literate consumers, Copywriting tips & Long-term strategy
06.11.2020
11:56
CX is More than a Department, USPS UpVote, Good to Vote, Dunkin Loyalty & CX good for Growth
04.11.2020
18:52
Ad Fraud $35B, WMART No Robo, Voter Media Trust, Dealing with Election Anxiety
03.11.2020
11:51
MS DIY AI, Predictive Guesswork, Beer & Diapers
02.11.2020
13:17
USPS Thanks! GDP UP 33%, Tech CEOs, EU Powers, Bags into Soap & Deathcare Recycling
29.10.2020
9:19
Changing Customer Needs, Seniors Battlefield
28.10.2020
8:58
Xmas Ads, Pay Attention to Nudge & Loyalty Boosts Shareholder Value
27.10.2020
17:36
Drive Time, WDMA, AI for PR & Curiosity an Interesting Life
27.10.2020
14:14
Emily in Paris on Customer Sentiment, AB Testing, Google Flu Fail – Future is Tricky
24.10.2020
18:25
Clas Ohlson, Average MarTech Stack, GOOGLE ANTITRUST 22.10.2020 19:44
Definitive take on USA DOJ Case against Google – and how they WIN it.
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