Watch4thehook Business & Entrepreneur Podcast: A Small Business Podcast for Small Business Owners

Intentions can be a catalyst to inspire you to do something great in life. Everything was once a thought and then you can put some action behind those thoughts to achieve something you may not have envisioned before. We remember our original intentions with Watch4thehook, we wanted to let everyone know that we all will encounter Hooks in our lives. We then hope to inspire others to stand up to the...

Often times we find ourselves trying to create for the latest trends. Those trends and waves may not align with your message or your statements. At some point you will have to decide to be intentional with your creatives, whether it's for the creation of a product or a marketing graphic. You must remember that you will definitely have to be comfortable with putting those creatives on display. But...

You may not think your story is worth telling, but that is not the case. Your story could be the key ingredient to your business thriving or suffering. No one can tell your story like you can, so go ahead tell your story, embrace your story. It is time for you to invest in your business by investing in your story. This investment may take you and your business to higher heights. Listen in to how w...

You can be approached by other businesses or individuals who are in need of financial assistance for upcoming events they may have planned. This assistance can come in the form of a sponsorship or a donation. Sponsorships can be more of a marketing ploy, to help get your company's name out there. Donations are charitable in nature and the contributor is not expecting anything of value in return. B...

In business, hopefully you will learn everything being tried by others is not 4 U. U will have to be ok with letting some waves, trends or fads pass you by. These things will entice you to try to force things into your business that do not belong. You can't force a square peg into a circle hole. Great business decisions should come comfortably to you with minimum force needed to apply them. Listen...

Sometimes your presented things by a "mentor", and you are like cool we will go with this. The mentorship comes with a price or a fee that you GLADLY pay because you expect to receive lots of great mentoring with wonderful new information involved. After following this mentor's version of a blueprint, you are told about another possible avenue to learn more from someone else but there is what...AN...

There will come a time in business where there may be a request made of you or your company to do something you may not be comfortable with. Most business owners know the "DNA" of their company or business. In that "DNA" lies the heart of your why for your business. That is what makes your business, your business. You will know what your company means and stands for, and that integrity will mean m...

As a business owner the best business decision you can make, is an informed decision. You will be approached by a number of individuals or entities that say they can help scale or grow your business. At this point it is up you, the business owner or service provider to go do research on these individuals or entities to see if they are a good fit for you to get involved with. You can start gatherin...

The Dream will believe for you, but you have to believe in the Dream. Entrepreneural struggles are very real but that should not deter you from dreaming of something greater for yourself and your family. All you need is a very thought to fuel your fire to become an entrepreneur. Listen in to how we started with a particular dream in 2019 and hear how it has evolved going forward into 2023.

There are so many things that can go right in business and there is also the opportunity for the opposite to happen. That is where Tha Hook comes in at, but nevertheless Hang On. Your grip will get loose and Hang On. The ride will get bumpier and Hang On. Your outlook may get bleak and Hang On. Listen to this episode to see how we plan to Hang On to Watch4The Hook.

In life not just in business, you do not want anyone to detract you from your visions or goals. You value your business and what you have done to get to where you are and there is no reason to let anyone dimmish the worth or value of your business or your life. It can be easy to let those negative opinions or actions deter you from your greatness you are seeking to achieve in life. Listen in and h...

The greatest thing you can do for your business is let the world know how GREAT your business is. Yes, say it with your chest too. There will be no greater HYPEMAN for your business than you. There is nothing wrong with showing your enthusiasm for something you have helped create. Say it Loud and say it PROUD, my business is the SH*T!!!! Come hear how we have been HYPING up Watch4TheHook since its...

There is an old adage that states, "your network affects your net worth". This has now been amplified with business owners being able to reach millions of people at a time. The internet provides multiple platforms for business owners to reach other business owners, current customers, and possibly future customers as well. Tune in to hear our we used an Instagram live to talk to another black, smal...

Which will YOU choose, or which will choose YOU as you make that walk heading back to the drawing board. You will have to make hard decisions once you are back to the drawing board. In business you will have to get rid of things you once loved.

You can put in all the hard work, but that doesn't mean you will get your just do from it. In this latest episode we talk to you about being "Delayed Not Denied". You may not get the instant gratification for all the hard work you put in, but that doesn't mean you won't get rewarded in due time. This will test your resolve as a business owner.

Business owners will get asked this question often, what is your why? Why did you want to start a business? Why did you choose this type of business? Why put your family through this? Why didn't you give up? Why? Why? Why? Tune into the latest episode to hear our Whys.

In a business relationship, there is a song and dance that is done to get your attention. Then there is a sort of courtship made to garner your trust that they can do for you what you need them to do. In business these actions come at a cost, and if they are not done correctly, they can cost your business even more. Listen in to some of those costly stories in this latest episode.

Why we have them, Why we can't avoid them, Why they help you... CAN YOU HANDLE THEM!!!! We are sharing one of ours in REAL TIME! Full transparency.

LISTEN!! You won't get far without one. Tune in and hear how we used both organic and paid campaigns to grow our brand. We even give you some of our campaign numbers.

So, you want to quit your 9-5 job? Now What? Listen to our perspective on jumping into the entrepreneurial world. The highs and the lows of taking that leap of faith.

Putting your creatives on display leaves you open and vulnerable to criticism whether it's good, bad, ugly or indifferent. Tune in to hear and confirm exactly why you should be putting your creatives on display.

Big victory or Little Victory- size doesn't matter as long as it is a VICTORY. Listen in and hear snippets of what we considered victories. Then, go and determine yours!

Brand's Weren't Built In A Day!!!! Learn how to SPOT out typical hustlers in this industry (based on our personal experiences) by tuning in. *Be prepared to take notes*

Social media platforms are the new gateway to get to new customers. It is a numbers game and a people's business. Listen to how we hold ourselves accountable for managing our multiple social media platforms.

Build for where you plan to go, not where you are at presently. Tune in for some info and examples of how we plan in advance and how you can TOO! Easily apply the techniques to your business plans or personal life plans.