Micheal & Tatiana Parker

Watch4thehook Business & Entrepreneur Podcast: A Small Business Podcast for Small Business Owners

We will give you an in-depth look at what really goes on for small business entrepreneurs. You all will get to peek behind the curtains of the business world with Micheal and Tatiana Parker, the CO-Owners of WATCH4THEHOOK apparel brand. We will give you an unfiltered perspective to what really goes on in their day to day lives as business entrepreneurs. Tha Hook is any unforeseen circumstance that is hindering you from achieving the greatness you SEEK in LIFE. We hope to inspire entrepreneurs to fight for their dreams. We won't hide any real truths from our listeners and know you all will keep...

Author

Micheal & Tatiana Parker

Category

Education

Podcast website

www.watch4thehook.com

Latest episode

Jul 8, 2026

Where to listen?

Podcasts in the app Replaio Radio Coming soon

Podcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts

Get it on Google Play Install for free Android 5M+ downloads · 4.8 rating iOS soon

Episodes

America 250 and Our Four Year Podcasting Anniversary 08.07.2026

We are our ancestors' dream, and we need a download from you all today!***** America 250th celebration of the signing of the declaration of indeoendece seems to missing some key contritibuitons. Here are some notibale contributions by Afriacn Americans since 1776: Advocated for civil rights, leading to the abolition of slavery and the Civil Rights Movement. Contributed significantly to arts and cu...

Remember to Always Try as a Entrepreneur 01.07.2026

***** The temperature is HOT and so is this podcast. Download TODAY***** Being a business owner means wearing every hat, balancing endless responsibilities, and taking on personal risk for potential reward. Reward? How much is your time worth? How much is your sanity worth? Can you really put a price on it? I want to be a successful business owner, yet I can't help but feel that those who came bef...

Small Business Trends Heading into the Summer of 2026 24.06.2026

*****Download this Podcast today, and that is all we ask***** Summer 2026 is shaping up to be a time for small businesses to focus heavily on AI integration, sustainability, local service demands, and lean operations. The building of brick & mortar locations are on the rise, AI software usage, and building with their community first. As the temperature goes up, so does the pressure on small bu...

Understanding the Health of Your Business 17.06.2026

*****Download the Best Small Business Podcast Today***** Understanding your business's financial health means knowing if you can pay your bills, sustain daily operations, and fund future growth. You can assess this by reviewing three core financial statements and calculating a few metrics to gauge your business's performance. Tune into this episode and see what type of health your business is in....

Arkansas Ranks 50th in Financial Literacy- Wooo Broke Sooowwiiieee 10.06.2026

*****Turn up the heat with the hottest small business podcast today***** Personal finance education is key to improving the financial stability of millions of Americans. Yet it is one of the least taught subjects in high school as teenagers get prepared to become young adults. A good budget and savings commitment are the foundation of your financial plan. Learn how to budget, cut expenses, set sav...

PWI and the HBCU Experience 03.06.2026

*****We are turning up the heat as we head into summer. Download this podcast today***** This is not a PWI VS HBCU discussion. This is a discussion about what it is like to attend a PWI and an HBCU from a husband and wife perspective. My wife has obtained a B.S. and M.S. from two different PWIs (University of Central Arkansas at Conway and the University of Arkansas at Little Rock, and I got my B....

High School Graduation Conversations- Your Child is Now a High School Graduate and Heading Off to College 27.05.2026

*****We appreciate all the support and comments from you all. Your support is not going unnoticed **** We are now officially parents of a high school graduate (me for the 2nd time). The celebrations are now over, and the next journey in life is on the horizon. We have been taking you all down this high school conversation road, and now they are officially no longer in high school. By now, most stu...

High School Graduation Conversation- The Price Tag for a College Athlete 20.05.2026

***** Follow the Best Small Business Podcast Today***** We have been officially in the Name Image and Likeness (NIL) Era since July 2021. We actually did not realize it had been that long. Listen, we are for student-athletes getting financial compensation for what their presence and abilities bring to a college or university. The NCAA basically made boosting a legal operation compared to what they...

High School Graduation Conversations- The College of Your Choice 13.05.2026

***** A simple download helps keep us going. Download our show today!!!***** Choosing a college involves evaluating academic programs, total cost (Episode 202), location, campus culture, and career services to ensure a good fit. Key factors include assessing if the school offers your major, checking graduation rates, evaluating safety, and finding a campus environment where you can thrive. Tune in...

High School Graduation Conversations- The Financial Understanding of Going to College 06.05.2026

***** Download the BEST Small Business Podcast TODAY***** Every year, families of students graduating from high school and their families decide if going to college is the next step in their lives. In this day and time, we have stark reminders that this was not always the case for minorities. The battle over education possibly pre-dates any recording known to man because once "knowledge" was defin...

Financial Institutions Hidden Backdoor Policies 29.04.2026

*****Download this podcast today and open yourself up to a different way of thinking***** There are slogans like "banking made simple, what is in your wallet, or trust us, and we will help you". But what happens when those avenues are not there to help you? Financial institutions have good ways of doing business and bad ways of not doing business for certain people. These backdoor policies are met...

200th Episode of the Watch4thehook Business & Entrepreneur Podcast 22.04.2026

*****Download our latest podcast episode today***** Thank you all for Hooking Up With Us for 200 podcast episodes. We know most podcasts don't make it past episode 10, and we are eternally grateful for you all. We will recap some of our favorite podcast episodes and topics, and we want you all to ride down memory lane with us. Tune in and Watch4thehook as always. #smallbusinesspodcasting #episode2...

Premiumization Went Out the Window with High Inflation Prices 15.04.2026

***** Our CTA is just got to your favorite podcast player and download this podcast today***** Back in 2023, on Episode 39: Understanding Premiumization, we talked about how sometimes doing more for your brand can help it stand out. The caveat to doing more for your business is that you may have to spend more on your business, and that can be a problem. Premiumization did not uniformly decline as...

2025 Tax Year Filings and Is There Any Help for Small Businesses 06.04.2026

***** A Simple Download Click Goes A Long Way to Support Our Small Business Podcast***** Small business owners can expect enhanced digital tools, improved service, and continued tax relief from the IRS this Season. We would love to know who is there to help small businesses in the IRS with how they have gutted the Federal job sector since the beginning of 2025. Every year, business tax filing crit...

Cost of WAR and Other Economic Impacts 25.03.2026

*****We need your support. Download this podcast today!!!!***** The economic impacts of WAR are overwhelmingly negative, characterized by significant long-term Gross Domestic Product (GDP) losses, massive destruction of capital, increased public debt, and persistently high inflation!!! While short-term gains can occur in specific sectors (like Defense) due to increased government spending- sometim...

2025 DEI, 2026 WAR: What is the Next Big Issue Small Businesses will Face Next? 18.03.2026

*****Download This Podcast Today and Let Us Know What You Think***** Last year, the U.S. economy was gutted due to the government's directed attacks on D.E.I. initiatives and jobs associated with those programs. This year, it is WAR that not many constituents deem necessary or beneficial for us as a country. A WAR with Iran primarily impacts small business owners through rising energy and shipping...

A.I.- The Practical Mixed with the Actual for Small Business Owners 04.03.2026

*****Download this podcast on your favorite podcast player today***** A.I. can be your friend or foe. It can help or hinder your business, but your own understanding of A.I. will play heavily on how effects your business. A.I. can help you fake it to you make it, or it can seal your fate when it comes time for you to put up or shut up. Not a lot of fluff in this episode description, pull up this e...

State of the Union as it Pertains to Your Business 26.02.2026

*****Download the Best Small Business Podcast Today***** Big business was all over the tongue of the Orange Tyrant last night, but he never mentioned the backbone of the American economy, the Small Businesses. Q1 2026 Small Business Report states 41% of small business owners cite inflation as their top concern. Yet tariffs and their implementation on countries where we had a 0% for 0% tariff swap...

2025 Small Business Progress Report Was an Interesting Find 18.02.2026

***** Download the Best Small Business Podcast Today on Your Favorite Podcast Player***** In 2025, while Black-owned businesses continued to face capital access challenges, they contributed over $207 billion to the U.S. economy. SBA loan approvals for Black-owned businesses rose to 6.5% by mid-2025, though in the 2024 fiscal year, they received $1.4 billion in SBA-backed loans, representing only 7...

Black Culture Seemed M.I.A. During Super Bowl 60 Commercial Ads 11.02.2026

***** Download Our Small Business Podcast Today***** I may be off base, but I feel like the Super Bowl 60 commercial felt very mayonnaise in content. lol Maybe for the umpteenth year, I just was unimpressed by so many commercials, I may have just zoned out while some of the better ones were playing. This black history month feels like a war of attrition to keep telling our stories, telling the tru...

Black Businesses Need More of a Push than Just for Black History Month 04.02.2026

*****Download this podcast on your favorite podcast player today***** Supporting Black-owned businesses year-round, rather than limiting focus to Black History Month or Black Business Month (August). Look who just found out there is a Black Business Month. While February serves as a moment of awareness, the systemic disparities in capital access, funding, and growth opportunities persist throughou...

Do You Run Your Business Like You Run Your Household-Part 2 28.01.2026

*****Download and subscribe to this small business podcast today***** Technical difficulties turned this into a 2-part episode. A business requires conditional, merit-based, and performance-driven management. A household is often based on unconditional support. You cannot treat employees like family members who cannot be fired, or it will create a toxic, unproductive environment. Roles in the hous...

Do You Run Your Business Like You Run Your Household-Part 1 28.01.2026

*****Tell Someone About Our Podcast Today***** Running a business like a household can provide structure, but it is generally advisable to treat them as distinct entities to ensure professionalism, financial, and emotional success. While applying household principles like budgeting and communication can improve efficiency, applying a business-style, unconditional "family" culture to a company can...

Federal Reserve Rates Mean More than You Think for Small Businesses 21.01.2026

*****Follow, Download, or Subscribe Today***** The Federal Reserve's Interest Rate impacts the value of the dollar. Dropping the Red rate lowers borrowing costs for small businesses, making loans (access to capital), lines of credit, and credit cards cheaper, freeing up cash for expansion, equipment, or operations, while boosting consumer spending by making mortgages and credit more affordable, le...

Being Steadfast and Quiet Doesn't Mean You are Not Holding People Accountable 14.01.2026

***** Download the best small business podcast on Apple Podcast Player today***** In a business setting, accountability is about ensuring tasks are completed, standards are met, and individuals take ownership of their work and its outcomes. This can be achieved through various communication styles and management approaches, beyond just overt, loud confrontation. Could you tune into this episode an...

Listen to the Watch4thehook Business & Entrepreneur Podcast: A Small Business Podcast for Small Business Owners podcast in Replaio

Radio and podcasts in one app - free, with no sign-up. Install today and do not miss the launch

Get it on Google Play

Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.