Emily Binder
Voice Marketing with Emily Binder
Your brand is building trust or burning it. Most don’t know which. Emily Binder defined voice marketing as a discipline before most brands knew they needed it. She distills 15+ years of experience — from leading acquisition for the Nasdaq-listed pioneer of VoIP to building the premier voice AI platform for financial services — into strategies that make brands impossible to ignore. She consults for technology companies, ETF issuers, and firms of every scale, guiding over $170 billion in AUM. She started this show because the advice she gives behind closed doors deserves a wider audience. Episod...
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Episodes
Confidence vs Arrogance 25.11.2019 1:32
Here is the tweet where I posed the question: What is the difference between confidence and arrogance? Credit to Ron Lynch for the initial question. Subscribe free to the Voice Marketing briefing on Alexa or your podcast app . Hosted on Acast. See acast.com/privacy for more information.
Define "Digital" 22.11.2019 2:12
Digital marketing... is that like www? Hosted on Acast. See acast.com/privacy for more information.
Definition of Voice Marketing 21.11.2019 0:48
Voice Marketing definition: Voice Marketing is the strategies and tactics used to reach your target audience through audio content and/or voice-enabled devices powered by AI voice assistants such as Amazon Alexa, Google Assistant, and Apple Siri . It includes recorded audio content such as podcasts, Flash Briefing, and all branded audio including sonic logos, audio marks, and IVR phone systems. An...
Featured Snippets and Voice Search 20.11.2019 2:22
My tips from IM Party Austin (11/14/19) Google Featured Snippets Flash Briefing Trinity Audio Hosted on Acast. See acast.com/privacy for more information.
Equinox - Gym Story 19.11.2019 2:42
Equinox: is it a good value? Or are we paying Bergdorf's prices for a Nordstrom experience? Thank you Heidi for the updated analogy. Hosted on Acast. See acast.com/privacy for more information.
Primacy Effect 15.11.2019 0:50
Inspired by Daniel Crosby's book "The Behavioral Investor" Hosted on Acast. See acast.com/privacy for more information.
Hear this on Alexa or podcast app 12.11.2019 0:55
The best briefings live everywhere. How to hear this briefing easily: https://emilybinder.com/flash-briefing/ Subscribe free to this briefing anywhere 1-click enable this briefing on Alexa Hosted on Acast. See acast.com/privacy for more information.
Voice Control - Mac Catalina 11.11.2019 1:27
Voice control in OS Catalina Voice Natives are the new Digital Natives Demands a lot of CPU but worth experimenting to learn voice commands for total voice dictation It's better than your typical Siri experience Subscribe free to this briefing anywhere 1-click enable this briefing on Alexa Hosted on Acast. See acast.com/privacy for more information.
Binge Netflix vs. Podcasts 09.11.2019 2:16
Evergreen podcast how-to idea inspired by Michelle Excell Hosted on Acast. See acast.com/privacy for more information.
Our Primal Brains Voice & Investing 07.11.2019 1:40
Featuring a quote from Daniel Crosby's book "The Behavioral Investor" - a look at how psychology should inform the average investor. Grab your copy on Amazon here . Our brains are hardwired to be lazy. Sound is the fastest and easiest sense to process. You'll reach your audience with less mental friction if you use voice. Hosted on Acast. See acast.com/privacy for more information.
Tools: How to Sound Good 05.11.2019 0:52
Get the podcast and Flash Briefing equipment that will make you sound good. Subscribe to this free daily Flash Briefing on Alexa or any podcast player. Hosted on Acast. See acast.com/privacy for more information.
Kate O'Neill Podcast Clip 04.11.2019 2:43
Guest: Kate O'Neill, The Tech Humanist. Hear the full interview on Beetle Moment Marketing Podcast ep. 56: https://beetlemoment.com/podcast Subscribe to this free Flash Briefing on Alexa Hosted on Acast. See acast.com/privacy for more information.
Don't Expect to Reach Me There 31.10.2019 1:30
Doug Busk said his Facebook profile is like the white pages. Don't expect to reach him there - it's as likely as walking into a Starbucks in Chamblee, Georgia and hoping he's there. Hosted on Acast. See acast.com/privacy for more information.
Facebook is My White Pages 30.10.2019 1:55
Doug Busk said his Facebook profile is like the white pages. I get that. Me too. Hosted on Acast. See acast.com/privacy for more information.
Voice Controls - Catalina (Mac OS) 29.10.2019 1:27
Voice Controls for new Mac OS It's like Joanie (Anna Paquin) in The Affair with her cool tech. Start playing with it, learn it. Voice natives are coming. Hosted on Acast. See acast.com/privacy for more information.
The Voice of Money is Tuesday 28.10.2019 0:35
The intersection of voice-first technology, AI, and money: The Voice of Money Manhattan Tuesday 10/29/19 Agenda: https://www.voiceof.money/ Hosted on Acast. See acast.com/privacy for more information.
WeCroak App - Mood and Productivity Tip 3 of 3 25.10.2019 1:24
Mood and Productivity App Recommendation: 3 of 3 - We Croak App WeCroak.com Enable this Voice Marketing Flash Briefing on Alexa Subscribe to this briefing in your favorite podcast app Hosted on Acast. See acast.com/privacy for more information.
Forest App - Mood and Productivity Tip 2 of 3 24.10.2019 0:56
Mood and Productivity App Recommendation: 2 of 3 - Forest App Forest App: forestapp.cc Enable this Voice Marketing Flash Briefing on Alexa Subscribe to this briefing in your favorite podcast app Hosted on Acast. See acast.com/privacy for more information.
Pocket App - Mood and Productivity Tip 1 of 3 23.10.2019 1:03
Mood and Productivity App Recommendation: 1 of 3 - Pocket App Credit to Dani Fava getpocket.com SUBSCRIBE: Enable this Voice Marketing Flash Briefing on Alexa Subscribe to this briefing in your favorite podcast app Hosted on Acast. See acast.com/privacy for more information.
Amy Hoover: Women + Salary Negotiation (Podcast Clip) 22.10.2019 3:35
Guest: Amy Hoover - Talent Zoo, career and hiring expert. Clip from podcast interview: 055 - Why Don’t Women Negotiate Salary More? How to Speak Up - Amy Hoover . SUBSCRIBE: Enable this Voice Marketing Flash Briefing on Alexa Subscribe to this briefing in your favorite podcast app Hosted on Acast. See acast.com/privacy for more information.
Job Offers - Don't Fall for the Brochure 21.10.2019 2:21
Amenities at apartment buildings are for the brochure and tours. They aren't the living experience. Job offers are the same. Look closer. Ask questions. Forget the flower beds and the business center: ask for a bigger, nicer unit with a view. This is a metaphor for your job offer. Did you know that $7.7 billion in 401k funds was abandoned or forgotten by Americans in 2015? Yikes. Don't be part of...
Job Offer Story: Get that Base (Salary) 18.10.2019 3:22
Base salary is really important. Advocate for yourself. Negotiate. Get paid. Your future depends on it. Incremental changes to base when you're young compound into a huge difference in your eventual assets over time. Subscribe to this Flash Briefing on Alexa Hosted on Acast. See acast.com/privacy for more information.
Echo Frames - Katherine Prescott 17.10.2019 1:21
Future of Voice Assistants- Ep 54 clip about Echo Frames - Katherine Prescott, VoiceBrew Multimodal on the go with Echo Frames: no more phone grabbing? Hear the full episode here - about: One or Many Voice Assistants? Guests: Dave Kemp Katherine Prescott Subscribe to this Flash Briefing on Alexa Hosted on Acast. See acast.com/privacy for more information.
One or Many? Dave + Katherine: Clip 15.10.2019 3:11
Future of Voice Assistants- Ep 54 clip Hear the full episode here - about: One or Many Voice Assistants? Guests: Dave Kemp Katherine Prescott Hosted on Acast. See acast.com/privacy for more information.
Nationwide - Echo Auto 14.10.2019 0:57
Nationwide will give away 1 million free Echo Auto devices . This means 2 million Alexa users in their cars and I'd say news is a pretty big use case. Flash Briefing audience grows again. Subscribe to this Flash Briefing in any podcast app . Enable this Flash Briefing on Alexa . Hosted on Acast. See acast.com/privacy for more information.
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