Video Lion

Whether you're a small business owner, a content creator, or just someone who wants to share videos on your website, there's a big question you've probably pondered: Should you self-host your videos on your website or throw them up on video platforms like YouTube or Vimeo and then embed them on your site? That is what we will check in today’s Video Lion. Come with me

Ready to rock the second part of our Video Lion series on using video content for killer SEO? Before we start, allow me just a little commemoration: this is Video Lion number 50, and I just wanted to say I’m grateful for everyone that takes time to watch our videos. Thank you! Ok, enough with the celebrations. Let's crank up the volume and dive right in! Come with me!

Today we will dive into the exciting world of SEO and video content. This will be a two-part Video Lion Series, where we're going to uncover the secrets to boosting your website's visibility using those captivating moving pictures – videos! Now, let’s start upgrading your SEO with video. Come with me! Video sitemaps and how to create them: https://developers.google.com/search/docs/crawling...

So, you’ve decided to dip your toes into the vibrant world of video marketing on social media. That is certainly a brilliant move! But here's the catch: every platform is like a different ballroom, and you’ve got to dance to its unique tune. In today’s Video Lion, we will  break it down so your business video doesn’t just fit, but absolutely rocks on each platform. Come with me!

Hey there. In today’s Video Lion, I would like to talk about a common hiccup in the video-making game. Picture this: You’ve just finished creating the perfect business video. The visuals are crisp, your graphics are on point, and the content? Awesome. But wait, there’s a sneaky villain in the shadows: subpar audio. Let’s unpack this one. Come with me!

As a customer, have you ever found yourself stuck on the phone for what feels like an eternity, desperately trying to describe the issue you're having with a product or service? It's a pain, right? Well, as it turns out, businesses are realizing there's a better way to do customer service. In this edition of Video Lion, we're diving into how integrating live video chats into your c...

Nowadays, it has become very easy to create videos with our smartphones, and people love creating videos. On the business side of things, user-generated content continues to prove itself as a great asset for businesses. More specifically, user-generated video content has turned out to be a game-changing tool for growth. Yes, I’m talking about those unfiltered, organic, sometimes even chaotic clips...

In this era of technological revolution, it's indisputable that mobile usage has taken center stage. Whether we're accessing information, shopping online, or entertaining ourselves, mobile devices offer the convenience of doing so anywhere, anytime. Making Your Videos Mobile Friendly isn't just an option anymore; it's a necessity. That is what we will explore in today’s Video Lion....

In our last Video Lion, we established why video is a potent tool for e-commerce and discussed some strategies to leverage it effectively. Today, we’re going to focus on the practicalities: how to bring these strategies to life. Come with me! To learn more about video for business go to: https://www.leibproductions.com/

In today’s digital-first world, businesses, and especially those in the e-commerce sector, are feeling the pressure to keep up with the ever-evolving online shopping experience. One very efficient tool that has taken center stage in the revolution is video. Now, you might be thinking, "Video? For e-commerce? Why and how?" Well, that is what we will examine in today’s “Video Lion”. Come w...

Do you do any Public Relations for your business? Well, today, PR isn't just about crafting snappy press releases anymore. We live in an age where audiences can't get enough of visual content. PR is a wide-ranging field that covers social media, content marketing, crisis management, and of course, video production. So, since we are here at Video Lion, let's delve today into how busines...

The customer journey isn't a hop, skip, and a jump. It's more of a winding path, complete with scenic stops along the way. Each of these stages calls for a unique type of video content. That is what we will discuss in today’s Video Lion. Come with me! To learn more about video for business go to: https://www.leibproductions.com/

You're smart, you're savvy, and you're plugged into the world of social media. And by now, you've probably figured out that plain old text posts aren't doing the job anymore. The secret sauce? Video content. It's got clout, and I'm going to show you how to use it to pump up your engagement and reach. This is what we will talk about in this Video Lion. Come with me!

Today we dive into a bit of a spicy topic - the art of using video for crisis communication and reputation management. I know we’re getting into the PR deep end, but don't worry. It's not as scary as it sounds. That is what we will discuss in today’s Video Lion. Come with me! To learn more about video for business go to: https://www.leibproductions.com/

These days, creating videos is important for any type of business. Videos can help you connect with your target audience, build a strong relationship, and boost conversions. But connecting to an audience is easier said than done. To make an impact, to connect, and to grab people’s attention, it's not enough to create videos that look and sound great. It is essential to show empathy and underst...

So, you’ve created some video content for your business – a branding video, an educational video, a webinar or maybe some client video testimonials. First of all, congratulations! You did something great for your business, and if you used it wisely, I’m 100% sure you saw results. But as much as the result was great, is this all you can get from your video content? The answer is absolutely NO. You...

One of the main reasons Client Video testimonials work so well as sales tools is that they generate trust. And one of the main factors that generate trust is identification and empathy – that means you can imagine yourself being in the situation that the client is describing. When it comes to making purchasing decisions, people often look out for advice and guidance from people who they perceive a...

It would be obvious to say that having a website is essential for any business. But simply having a website is not enough; you need to drive traffic to it to get potential customers. There are many different ways to do that, and one of the most effective ones is through the use of video content. In today’s Video Lion, we give you some practical tips to boost your website traffic using video. Come...

In a previous chapter of Video Lion we talked about Web 3.0 and how video content can be used in what is the next phase of the internet. The fact is that Web 3.0 is already here. We are just entering into it gradually. So today I want to dive into this topic a bit deeper, to show how this new and decentralized type of web enables new uses and applications for video content that were not possible w...

Most business owners know that creating video content is a must if they want to have an effective marketing strategy. It is one of the most engaging forms of content that can help businesses reach a wider audience, build brand awareness, and boost sales. But creating video content without a strategy can be a waste of time and money. No business creates video just for fun. To make the most of your...

Video has become a crucial tool in the world of business. It’s an effective way to communicate information, market products, and train employees. But, before you hit record, you need to know the legal considerations involved in using video content. The last thing you want is for your video content to be blocked by social media platforms. Today we will take a closer look at what you need to know to...

You might have heard a lot of talk lately about the Metaverse and how it's changing the way we live and work. If you haven’t heard of it, the Metaverse is a term that's been used to describe a virtual world that's becoming more and more integrated with our real lives. Think of it like a giant, interconnected, virtual playground where you can hang out with friends, attend events, learn...

In this episode, I want to talk about something that's been making waves in the tech world - Web 3.0. But, since our expertise is video for business, I also want to talk about how businesses can use video content to achieve different goals in this new decentralized and interoperable internet, and how it's different from using video content in the old, centralized internet (also known as We...

Video has become a powerful tool for employee training in recent years, and for good reason. The use of video for employee training can be highly effective, sometimes even more effective than in-person training. Why? This is what we will check in today’s Video Lion. Come with me!

In our last Video Lion, we talked about why using video for onboarding new clients works better than doing in writing or even in person. Now, there are different types of video that can be used for client onboarding, and each one has its own strengths and weaknesses. In this episode, we're going to talk about the different types of video that can be used for client onboarding, and the best way...