Video Lion

You may be one of those businesses that offers an amazing service or product, but that is a little difficult to explain, and that can be an obstacle when trying to get new clients. If people need to read a lot of material on your website to grasp how you can help them, they may decide to look somewhere else. So, in today’s Video Lion, I want to talk about making explainer videos that actually help...

Lead generation is an issue that every business struggles with, and, to repeat something that every business owner knows, video can be really helpful in bringing in more leads. So, in today’s Video Lion, I want to share some creative ways to use video for lead generation. No magic formulas or overnight success stories here - just practical approaches that can help you connect with potential client...

Let me guess: You’re here because you’ve been thinking about video content for your business, right? Maybe you've dipped your toes in, maybe you’ve posted a video or two, and now you're wondering, “Why isn’t this taking off?” Well, my friend, let me tell you the golden rule of video content: Consistency and frequency are your secret weapons.  And in today’s Video Lion, we’re diving into wh...

Let’s talk about myths. Not the kind where Zeus is tossing lightning bolts, but the sneaky ones that convince business owners to avoid video altogether. Video Marketing myths, if you will. These myths may be holding you back—and today, we’re busting seven of the most common ones. By the end of today’s Video Lion, you’ll not only know the truth but also how to start harnessing the power of video ma...

The internet is a zoo, and every platform is jam-packed with videos clamoring for attention. Scroll for five seconds, and you’re hit with everything from a kitten sneezing in slow motion to an influencer unboxing the latest gadget that nobody asked for. So how do you make your video stand out in this content carnival? Glad you asked. In today’s Video Lion, I’m going to walk you through eight steps...

The internet has given everyone a megaphone. And not just the good people—oh no. It’s everyone. That one customer who thought your tone of voice was a bit “too aggressive”? They’re typing up a novel on Yelp. The guy who didn’t read your contract terms? "He’s firing off an ALL-CAPS Google review like he’s arguing with customer service at the DMV. You, meanwhile, are just trying to run a decent busi...

In today’s Video Lion I want to talk about something that’s super important but often overlooked when it comes to video marketing: thumbnails. Yep, those little preview images are more than just pretty pictures. They’re like the gateway to your content. If your thumbnail isn’t eye-catching, no one’s clicking, no matter how amazing your video is. So, today, we’re diving into the science behind high...

In today’s Video Lion, we’re going to get real about the cold, hard cash returns of your video marketing efforts. Yeah, you heard it right, we’re diving deep into the ROI—because, let’s face it, those videos aren’t going to pay for themselves! Come with me! To learn everything about video for business subscribe for free:    / @leibproductions   DM me to learn more

As a business owner, you’re probably aware that video content is one of the most powerful ways to build your brand online, engage with your audience, and—let’s face it—generate leads. But here’s the thing: while posting the occasional video may get you some attention, consistent video content is what’s going to keep people coming back, building trust with your audience, and ultimately driving more...

Events are powerful tools for businesses, whether it’s a product launch, a conference, or a community meetup. But planning and executing an event is only part of the story. The real magic happens when you use video to amplify the event's reach—both before and after the event. In this Video Lion, we will explore why leveraging video is a game-changer for your events and how you can make the most of...

Business communication is rapidly changing, and staying on top of these changes is essential for success. One of the most exciting and impactful developments in this space is the rise of interactive videos. These great tools are reshaping how businesses engage with their audiences, whether it's for customer outreach, employee training, or marketing. Interactive videos are not just a new way to con...

Storytelling in business videos. This isn't just another tactic. This is the lifeline of your video marketing strategy. If you’re not telling a compelling story in your business videos, you're just adding to the noise.  In today’s Video Lion, we will break down why storytelling isn’t just essential—it’s critical. To learn more about video for business go to: https://www.leibproductions.com/

Does your company take part regularly in trade shows?  I mean, do you get a booth, prepare materials, invest in banners, displays, giveaways, and all the expensive logistics? How about video? Do you create and leverage video content also when you participate in a trade show? Because, let me tell you: If you’re hitting up trade shows and you’re not leveraging video content, you’re basically bringin...

If you have a business, you probably have a Google My Business listing.  Google My Business (GMB) has emerged as an indispensable tool for local businesses. It’s no longer just about having a presence; it’s about enhancing that presence to stand out in an increasingly crowded marketplace. One of the most powerful, but very often underutilized, tools to achieve this is video content.  In today’ Vid...

Keeping visitors on your site can sometimes feel like an uphill battle. With the digital world buzzing with distractions, a high bounce rate— which is when visitors leave your site too quickly—can signal missed connections and lost opportunities.  But there's a potent tool in the digital marketer's arsenal that not only grabs attention but also has the potential to transform how visitors i...

Ever pitched a super cool idea or product, only to have doors slammed in your face with a chorus of "No thanks"? Well, you're not alone. Every great idea gets its fair share of skeptics. But here's the deal: objections are not the end of the road; they're just the beginning. And that's where the magic of persuasive video content comes in. It's like the wand that turns...

Today we will dig a bit deeper into client video testimonials and the influence they have on consumer decisions. Video testimonials are having more than a moment; they're revolutionizing how customers make their buying decisions in a marketplace that's louder and more crowded than ever. So let's merge into this fast lane and explore why these honest short videos have become the MVPs of...

Ever wonder why some videos pop up on the first page of search results while others languish in the unseen corners of the web? It's not just luck – it's savvy SEO techniques, my friend. And for videos, it's a whole different ball game. So today, we’re gonna touch on some important actions you can take to help your videos pop out more online. Come with me To learn more about video for b...

Let's talk about something that I’m passionate about and that can really flip the script on how customers view your brand: client video testimonials. You see them everywhere now — those short videos where real-life customers rave about how your product or service. But what's the big deal with these videos, and how do you make one that doesn't just sit there but actually works its magic...

With the ever-growing digital landscape, finding innovative ways to connect with customers is always a challenge, but it is also essential for businesses aiming to thrive. Personalized video messaging offers a unique and compelling way to engage with customers on a level that traditional methods can't match. In today’s Video Lion, we will examine what is Personalized Video Messaging and how YO...

As a business owner, you understand the power of content, and especially of video content, in connecting with your audience. But how do you know if your videos are hitting the mark? That is where video analytics comes in – it’s your guide to understanding viewer behavior and refining your content strategy for better results. How to do that? That is what we will examine in today’s Video Lion. Come...

We live in the digital age, where the landscape is ever-changing and competition is intense. In this age, a strong brand identity is not just important; it's essential. Whether you're a startup or a seasoned enterprise, a solopreneur or the CEO of a large corporation, one thing is clear: in branding, content is king, and video is the king of content! Why? Because video content is a dynamic...

Are you using videos in your email campaigns? I’m asking for a reason: using videos in your email marketing can really give it a boost and get people clicking! So, in today's Video Lion, we're gonna lay it all out for you - a complete guide on how to use videos in your email marketing campaigns to get better results. Come with me!

If you’re a business owner, you may be, right now, sitting there, sipping your coffee, and thinking about the next big thing to elevate your brand. And guess what? I've got just the ticket for you – video content. Yep, that's right. But not just any videos, mate. We're talking about ones that inform, educate, and entertain. How to do this? That is what we will check out in today’s Vide...

Here’s a little secret: We’re all a bit nosy. Seriously. We are. Don’t deny it. You’ve caught yourself clicking on those ‘day in the life’ videos of random folks you don’t even know or sneaking peeks into how a delicious croissant gets made. Why? Because there’s something undeniably magnetic about peering behind the curtain. It’s human nature. So, what if businesses started using that very human i...