Video Lion

When it comes to onboarding new clients, video is the way to go. It's more effective than just sending over a bunch of paperwork and it can even be better than in-person onboarding in many cases. Why do I say that? That’s what we will check in today’s Video Lion. Come with me!

If you're not already incorporating video into your email campaigns, you're missing out big time. Not only do videos increase click-through rates and conversions, but they also help to build a stronger connection with your audience. But why is video so effective in email marketing? That is what we will check in today’s Video Lion. Come with me!

Video has become an essential part of many businesses' marketing strategies and for good reason. Video is a powerful medium that can help you engage your audience, showcase your products or services, and drive conversions. But how do you know if your video campaigns are actually successful? In this Video Lion, we'll look at 5 different methods you can use to measure how successful your vid...

In our last two chapters of Video Lion, we talked about the importance of having a YouTube Channel for your business, and we went over the basic steps you need to take to create your YouTube Channel, in case you don’t have one. If you haven’t seen these chapters, I recommend you go back and listen to them before watching this one. Today, we will move one more step forward and talk about how to upl...

In our last Video Lion, we went over how to create a YouTube Channel. If you haven’t seen that chapter, go back and watch it before you watch this video. So creating a YouTube channel for your business is very important, but it is just the first step. You want that YouTube Channel to function as a second website for you, so it can help you generate more business. And for that, you need to customiz...

In our last Video Lion, we talked about the importance of having a YouTube channel and how it can help your business. Many businesses have a YouTube Channel, but what if you don’t have one? How do you create a YouTube Channel? That is what we will talk about in today’s Video Lion.

Does your company have a YouTube Channel? No? Sorry to tell you that, but you’re missing a lot of business opportunities. Why is that? Well, that’s what we will examine in today’s Video Lion. Check it out!

If you ask any business person what is the best kind of lead, they will all almost certainly say, “leads that come from referrals”. These are what we call “warm” or even “hot” leads. But referrals are not easy to get. Or are they? That’s what we will check in today’s Video Lion

In our last Video Lion, we spoke about the immense popularity of how-to videos, and how they are good for business. Now, it’s time to get into the weeds and talk about the best practices in creating a successful how-to video. That is what we will check in today’s Video Lion

When have you last watched a How-to video? I bet it wasn't long ago. We all watch how-to videos, and the question is since we always talk about videos for business here, are how-to videos good for business? That is what we will check in today’s Video Lion.

In today’s Video Lion we will continue our series on How To Get Your Video Found on Google. In part 2, we started optimizing your video after uploading it to your YouTube Channel. Today we will talk about another very important video optimization feature: Custom Thumbnails. If you haven’t watched parts 1 and 2, I suggest you use the links on this video or in the description to watch it, so you’ll...

In our last Video Lion, we started to talk about getting your videos found on Google, and we emphasized the importance of uploading them to YouTube. Now it is time to optimize your videos to make them easier to find. That is what we will talk about in today’s Video Lion.

If you’re creating a video for your business and posting it online, you want it to get found. Otherwise, it will just sit there instead of generating business for you. While nobody can promise you that your video will show up on the first page of Google, there are a few things you can do to help it get there. That is what we will talk about in today’s Video Lion.

You probably have heard the phrase “video works better than text” many times. As much as this statement is absolutely true, have you ever asked yourself WHY is that true? Well, actually, science proves that this is true. In this “Video Lion” we explore why adding video content to your landing pages can increase its conversions by 80%. To back that claim up, we bring some amazing numbers that show...

Last week we explored the obstacles that prevent some businesses from creating and using client video testimonials. These obstacles are real, but the good news is, there’s a way to overcome them and start enjoying the benefits of using such a great sales tool as client video testimonials. It is called Remote Video Testimonials, and that is what we will talk about in today’s Video Lion.

If you heard me before, you already know that client video testimonials are great sales tools, and also much more effective and trustworthy than written reviews. So why do some businesses refrain from creating these types of videos, when there’s so much to gain by using them?  That’s what we will check in today’s Video Lion!

We all know why testimonials are important for any business. For one, you don’t want to tout your own horn, but the main reason is trust: who doesn’t check reviews or testimonials before buying anything these days? So testimonials are important, but what generates more trust? Written reviews or video testimonials? That is what we will check in today’s Video Lion

One of the most challenging parts of sales is overcoming objections. Most methods to overcome sales objections are based on a live conversation with a potential customer. But what about all the people that check you online and, due to their objections, never give you a chance to talk with them? That is where video can help, in a very effective way. That is what we will examine in today's Video Lio...

When you want to learn how to do something, what do you do? That’s right, you go to YouTube. How-To or tutorial videos have become the way people learn how to do anything these days. When we think about growing a business, we immediately think about reaching more people and doing more sales – and that is still correct, but what about customer retention and satisfaction? Isn’t that an important fac...

In our previous podcast, we explored the value Remote Video Testimonials have as extremely effective tools to help close sales. But where should you post them, and what are the best ways to use them? In this episode, we will examine 5 different and effective ways that you can use Client Video Testimonials to get actual results

In today’s Video Lion we will continue our series on How To Get Your Video Found on Google. In part 2, we started optimizing your video after uploading it to your YouTube Channel. Today we will talk about another very important video optimization feature: Custom Thumbnails. If you haven’t watched parts 1 and 2, I suggest you use the links on this video or in the description to watch it, so you’ll...

Many people talk about remote video, but what are they referring to, exactly? Is it the Zoom meetings or live streaming events we all got used to in these pandemic years? Is it WhatsApp or Skype? Not really. Remote Video production is the creation of professional, high-quality video totally remotely, without the need for a video crew or a studio. But how do you do it, and what can it be used for?...

Video Testimonials help close sales. This is a strong statement, but is it true? You may have heard that it is good to have client video testimonials on your website and that they can also be good for marketing. But the truth is, client video testimonials are very effective sales-closing tools. That ii what we will check in in today’s Video Lion.

In our last podcast, we talked about the reasons an animation explainer video is a great way to explain, in a concise, engaging, and effective way, how you can help your clients. The next question is: what are the “must-have” elements of an effective and engaging animation explainer video? That is what we will answer in today’s Video Lion.

As a business owner, I do a lot of networking and meet a large number of professionals. When talking with them one-on-one, I’m many times amazed by the range of very useful services they offer, and it always makes me wonder: how many people know about this? That is when I discover that many of these highly skilled professionals have one problem in common: explaining, in a concise and engaging way,...