Upscale Your Coaching Business Podcast

Coaches Don’t Need Funnels. They need a plan that matches their voice, values, and vision. You’ve seen the ads. “Just plug into this funnel and you’ll be fully booked!” But here’s the truth: most funnels were built for someone else’s personality, someone else’s goals — and someone else’s audience. If you’ve ever tried to run one and felt like you were wearing someone else’s shoes… you’re not alone...

You’re not underexposed. You’re underaligned You’ve been showing up. Posting. Speaking. Sharing. So why does it still feel like no one’s seeing you? If you're exhausted from trying to be everywhere and still not getting clients, this is the reframe you need. 🧭 What we unpack in this week’s Coaches Power Session: * Why more content ≠ more clients * The trap of performative visibility (and how...

Guest : Isabel Melgarejo You’ve done everything right: refined your offer, upgraded the copy, added more value. And still… crickets. Before you tweak it again, ask this: Who actually wants what you’re selling? In this live conversation, we're joined by Isabel Melgarejo to explore the real reason so many coaches struggle to sell strong offers. It’s not the pricing, the packaging, or the promis...

Guest : Alexis Halkovic, Ph. D., ACC, People & Systems Coach You’re not stuck. You’re just undecided. Coaches often stall—not because they’re unclear, but because they’re afraid to commit. In this week’s episode, we’ll talk about the one move that gets you out of the loop and into motion. It’s not about having the perfect answer. It’s about choosing one, because thinking about it is costing yo...

Guest: Lesli Doares, Men's Marriage Coach When your message is muddy, your marketing becomes mayhem—and conversions suffer. In this power-packed episode, I sit down with Lesli Doares, a seasoned men's marriage coach who knows how to cut through the noise with crystal-clear offers and language that connects. We explore how clarity in your business model, niche, and voice isn't just a...

You’re doing all the things —but the breakthrough never quite lands. Sound familiar? In this episode, we’re talking about the sneaky loop that keeps high-performers stuck in “almost” mode: almost launched, almost booked out, almost confident. If you’ve been spinning in cycles of planning, pivoting, or perfecting, it’s time to name what’s really holding you back—and get free.  You’ll learn how to s...

Think your coaching brand is all you need to succeed? Think again. In this episode, we're joined by Dr. Sheena Howard—a seasoned coach and strategist—who helps us shift our thinking from flashy to foundational. Together, we dig into the framework for creating a coaching business that lasts beyond trends, follower counts, and seasonal offer cycles. You’ll discover: What “sustainable coaching”...

What if your most vulnerable story was the key to your next business breakthrough? Join Jaimie Skultety, Mark Kanty and special guest Gayle Nowak for a powerful conversation on soulful storytelling — the kind that builds trust, attracts aligned clients, and honors your truth. Whether you’re a coach, healer, or purpose-driven entrepreneur, this 30-minute session will show you how to turn your perso...

If showing up online feels like putting on a costume, something’s off. You didn’t become a coach to play a character. But when it comes to marketing, it’s easy to slip into performance mode — saying what sounds “right” instead of what’s real. This 30-minute Power Session for Coaches is designed to break that cycle. We’ll unpack: Why most “authentic marketing” still feels fake (and what to do inste...

The next 90 days could change everything—not just for your business, but for how you lead it. In this focused, no-fluff session, we unpack the exact tools and shifts we teach inside the M.A.P. Workshop to help coaches find clarity, call in right-fit clients, and build momentum that actually feels good to sustain. You’ll learn: A simple 90-day plan to move from reactive to intentional The mindset s...

You’ve done the inner work. You’ve clarified your values. You know what kind of business you want. So why aren’t you moving? This week, we’re breaking down the hidden cost of chasing perfect alignment — and why waiting to “feel ready” is quietly eroding your momentum. In this 30-minute workshop, we’ll unpack: Why the nervous system loves alignment — but your business needs something more The real...

As a coach, auditing your coaching business is crucial to understanding the areas that require improvement and identifying opportunities for growth. In this  training, we're going to cover: * The Three fundamental pillars every coaching business needs to succeed; * Nine steps to build a thriving coaching business; and * How to identify strengths, weaknesses, and actionable steps to improve yo...

By identifying areas for improvement and implementing effective marketing tactics, coaches can attract more clients and build a successful and sustainable coaching business. Coaches who don't take the time to identify and fix mistakes may struggle to attract clients and grow their business. In today's competitive market, coaches need to discover what's wrong with their marketing str...

It's not enough to simply offer a great program, product or service. To succeed, coaches must build strong relationships with the right people - those who need, want, and value what you have to offer. In this training, we will explore: * Three Types of relationships to cultivate; * Tips for identifying and cultivating those relationships to establish trust; and * The key to getting referrals....

In today's competitive business landscape, understanding your audience's needs and desires is critical for building long-lasting connections and driving success. By discovering and confirming your audience's burning desires, you will build stronger relationships with your prospects (and clients) and be better equipped to design solutions to meet their specific needs. Join us for &qu...

As a coach, providing clients with a high-quality and personalized experience is crucial to success. A 2-Step consultation can help increase client engagement, build trust, and set your coaching business apart from competitors. JOIN US FOR OUR FREE LIVE TRAINING... "Enhancing Your Coaching Business Strategy: The Benefits of a 2-Step Consultation." You will learn: * How a 2-Step consultat...

If you're looking to take your coaching business to the next level, developing a signature solution can be a game-changer. Based on your expertise, values, and target audience, a signature solution is a powerful tool that can differentiate your coaching services from your competitors and help you attract more clients. LISTEN TO THIS EPISODE: "How a Signature Solution Can Transform Your C...

One of the biggest challenges coaches face is time management - finding the right balance between selling, client work and business development. Too much time spent on business development can lead to neglecting clients, while too much time spent on business development and client work can result in new client sales drying up. Finding the right balance of activities with your time requires careful...

Getting caught up in the day-to-day tasks and tactics is easy when running a coaching business.  However, without a sound strategy for your coaching business, you risk wasting time, money, and resources on tactics that may not contribute to your long-term success. JOIN US FOR OUR FREE LIVE TRAINING... We share: * Why a clear strategy is essential for coaching business success; * The importance of...

The 80/20 principle: what is it, and how can you use it for greater impact in your coaching/consulting business? “The 80/20 principle applied to business has one key theme; to generate the most amount of money with the least expenditure of assets and effort.” ~Richard Koch  If you're looking for IMPROVED PROFITABILITY in your coaching/consulting business... The 80/20 rule will help you identi...

If you knew exactly what you wanted, the minimum necessary to have it, and the exact steps to get it for you in the fastest and easiest way possible, would you agree that you would already have it?   It's a powerful question.  Why is this so important? Because the more clarity you have about what you want, the reality is, the easier it is to get it.   When you know exactly what you want, you...

Leaving success to chance is a risky proposition. Coaching is highly competitive, with many skilled practitioners vying for clients' attention. To stand out and build a successful coaching practice, coaches must have a reliable system for attracting, engaging, and enrolling clients. Leaving success to chance is risky, as it leaves coaches vulnerable to fluctuations in demand, shifting market...

If you don't know exactly where you're going, how will you know when you get there? Entrepreneurship is a journey that requires a clear sense of direction and purpose. Without a solid understanding of your business goals and objectives, it can be difficult to make meaningful progress toward achieving success. To set yourself up for success as an entrepreneur, gaining clarity on your busi...

Sandy recently asked me this question on LinkedIn: “Hi Jaimie, I’m not a certified coach, yet. I’ve been thinking about getting certified. Do you have any recommendations on the best certifications?” Hi Sandy, Thank you for your question. My partner Mark and I have gotten this question many times, so I hope you don’t mind, but we decided it would be a great topic for our podcast. I’m pleased to sh...

Jaimie Skultety, Marketing Strategist and Owner of Upscale You Business, was a featured guest on Time to Shine Today Podcast, hosted by L. Scott Ferguson.   Jaimie was a virtual assistant who was and still is at the top of her game.  She parlayed that into setting up Upscale Your Business to help coaches and entrepreneurs Level UP their business! Knowledge Nuggets and Take-Aways When starting a bu...