Upgrade Your Education Business

I know this is a cryptic episode title, but if you can give me a couple of minutes of your time, I'll exchange it for a powerful analogy that can really help you find balance in your business. In this short soundbite, I explore how you can build a business in layers instead of feeling pressure to do everything all the time. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon,...

When you think of future-proofing your business, what does it mean to you? What springs to mind? To me, it means doing things that my future self will thank me for because I've put things into place that accommodates for whatever position I'm in at that time. And with that in mind, it's clear that the concept of future-proofing and what it looks like means different things to different people. Bec...

I'm talking about my biggest struggle - remembering the power that lies in stopping. It's no coincidence that those great ideas happen in the shower, just when we don't have a pen and paper at hand! Listen to this soundbite for a reminder of the power of pausing. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owne...

When we want to learn, we seek information from different people. The more people we seek information from, the more we learn, right? Right. But sometimes, it leads to flooding, to overwhelm. In this unbiased episode, I give you some pointers on how to choose who to listen to (and who not to listen to), so you get real benefit, minus the confusion. Enjoy :-) Sumantha ____________________ 👋🏽 Hell...

On Monday (episode 110), I talked about the key way to stand out in a crowded market - and this short episode supports it. Spoiler alert: the way to stand out in a crowded niche is to become your niche. And as I talk about in this 2 minute soundbite, that means remembering that you are your trump card. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported ove...

Do you ever feel like your niche is jam packed? Do you worry that there might not be enough room for you? Here's some good news. If there are loads of people doing what you're doing, it means there's a demand for it. And that means, there's no reason why you wouldn't attract clients too. But how? Why would someone choose you over someone else? Ready for the answer? It's super simple! By being your...

Ever tried to make resolutions and spectacularly failed? I have. That's why I don't do New Year's ones anymore. I never really thought about why I always break them. Just thought it was me. But this concept of taking one day at a time actually hit home. In this episode, I share an important lesson I learnt from a friend of mine, and how it has transformed how I make changes in my life and business...

I'm here to tell you that selling can be comfortable - not pushy. If you work with me or have worked with me, you'll know that I only teach relationship-based sales, and strategies that are permission based. So, in this episode, I share four quick strategies that lean into YOUR preferred style of selling: Looking at opportunities in front of you Welcoming honest feedback Creating a world people wa...

Let's stop letting fear paralyse us. Especially fears around 'what ifs'. After all, there are so many what ifs that are scary. But, what if it works? Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it wi...

Here's the good news - us edu business owners usually know when our seasonal income drops are. And that means we can plan for them! In this episode, I share the ways I make these periods less stressful by: ✔ Getting familiar with my numbers ✔ Creating planned income boosts ✔ Exploring passive, scalable and passive-income streams Enjoy :-) Sumantha PS, If you're a masterminder, here's the training...

Leaving teaching in some ways solved very little. Yes i was out of an environment that was not having a good effect on me but I was still working far too much regardless of how many clients I did or didn't have. I was still saying yes to too many people who wanted my help. And I was still bending over backwards at my detriment in order to help other people. Listen to this short episode where I sha...

Last week, I shared some marketing mistakes I've made in the past, and it went down so well that I thought I'd extend it to sharing some hacks for content ideas. Before I give you a sneak peak, if you're a masterminder, check out the training under Content That Converts Browsers To Buyers - I have a hands-on session that'll help you generate loads of content ideas. Here's the link . And regardless...

You don't need to be the best, just the best person for your client. Listen to this 2-minute soundbite where I explain how this concept is a complete game changer. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner...

I can't make marketing easy, but I can make it easier! In this episode, I share 4 mistakes I made so you don't have to. Here's a sneak peek: 😫 Trying to be in too many places 🙈 Not listening to too much advice 🤔 Posting for the sake of it 🚀 Not using techniques to make it sustainable Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors an...

This one is for my fellow overthinkers! We often hesitate because of 'what ifs. But what if things go well? What if 'it' works? In this short soundbite, I encourage you (and me) to embrace the concept that we can't go wrong. Because, we learn something valuable from every situation. And we don't know, unless we try. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've...

I'm a bit late to the party! Jan was my 7 year anniversary since I left teaching to run my own education business full time. To celebrate, I'm sharing 7 things I wish I had known so that you can either: 😉 Reminisce and nod your head with me OR 💥 Put things in place to make your life easier from now Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over...

It's really easy to get hung up on numbers - sales, hourly rates, followers, likes and so on. And these bits of data are important, but to keep those numbers strong, we need to remember that behind every number is a person. Because when we do this, we give everyone - not just our clients - a great experience. And people remember great experiences. Enjoy :-) Sumantha ____________________ 👋🏽 Hello...

Now, this episode is not about me, telling you that you must have email marketing in place. Instead, if you do have email marketing in place or want to get it set up, this episode will help you streamline and start from a place of simplicity and effectiveness. Links Mentioned: Convertkit (link: https://convertkit.com?lmref=VBLt8w ) Kartra (link: https://sumanthamcmahon.krtra.com/t/tpAIadUcw3oQ ) E...

Can you believe that even Sir Anthony Hopkins feels like a fraud at times?! Make sure you bank that so you remember it the next time a imposter syndrome kicks in! Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner,...

It's not all sunshine and rainbows, is it?! As much as I like to focus on the positives, we need to be real. And in this episode, I talk about some of the challenges we often don't want to say aloud. Link mentioned: TTA Awards: https://thetutorsassociation.org.uk/events/nationaltutoringawards24/ Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 t...

Let's stop making it hard for people to work with us, shall we?! A quick sales boost is to streamline your onboarding process, and in this episode, I quickly explore some ways to approach it. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combined with my 2...

Networking! Say goodbye to stuffy breakfast meetings, and say hello to a style that suits you. In this episode, I talk about different ways to network, including: 5 minute methods Styles for introverts Enoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combined...

Don't succumb to the pressure! We're surrounded with messages of speed, of needing to do more to grow our businesses. But, we all have different ambitions and definitions of success, so in this epsiode, I encourage you do things on your terms and at your pace. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners....

Testimonials are the lifeblood of any business, because they help with two big areas. The first is that they help us build trust with our audience, with people who are thinking of working with us. And secondly, when you gather detailed feedback, not just a testimonial, it can really help you make your business or offer stronger. Listen as I share actionable ideas to use client feedback to make sal...

The key to getting results in our businesses being intentional - knowing exactly why we're doing every action, and knowing exactly what result we want out of each action. In this soundbite, I share a quick example to help you form stepping stones to sales. Link mentioned:  FREE goal setting walkthrough. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've s...