Upgrade Your Education Business

It's my 100th episode!  Thank you for joining me ... You're an entrepreneur so of course you're always bursting with ideas. But, how do you turn an idea into income - how do you make sure it's something that sells? Well, that's exactly what I'm diving into in this episode. As always, I'll lean on my personal experience as well as what works for my clients so you can really mould my advise to...

In this short episode, I explore some ways you can organise your business activities so your future self will thank you! Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you! Yes, I'm qualif...

Running a business is hard work, I'm not going to pretend it isn't and nor am I going to give you ways to change that. But, how hard it is can be in our hands. Now, that's not me telling you I'm going to show you how to make it a breeze, but I will give you some ideas on making it easier. Video mentioned on streamlining onboarding new clients (for tutors): https://youtu.be/KyG0gmAWt1A Enjoy :-)&nb...

We're often on a treadmill of wanting more - after all, that's part of business growth, right? In this short episode, I talk about the power of sometimes pausing, and optimising what you have. Because, that can often highlight opportunities to make more sales. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business o...

In this episode, I share some non-traditional advice that'll help you stand out in a crowded market. Considering these areas will help you be memorable, attract the right clients and ultimately, boost sales. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tut...

The core question in this short episode is - are we focusing on the right thing? We often focus on metrics like views, follows, likes and so on. But what's the most important metric? Sales. Have a listen to see why, sometimes, sacrificing views can lead to more sales. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education bu...

As I approach my 100th episode, here's a present for you! Some practical ideas on how you can boost your sales in 2024. Why 2024?  Because sales and marketing is changing fast. The stuff that worked even a year ago, simply isn't as effective anymore. So, use these ideas to make 2024 your best business year yet! Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've...

There've been so many times I've stalled starting something or progressing because I don't have absolutely everything perfectly in place. Can you relate? Over the years, I've learnt (and continue to learn) how to push against this instinct because, actually, there's a lot of power in taking imperfect action. Take a quick listen to find out why it's so powerful ...  Enjoy :-)  Sumantha __...

Being a business owner is rewarding, liberating and fun - but it's also hard. I love sharing lots of actionable value, but am also aware that it can be overwhelming. Especially when there's lots of different advice flying in from different directions. So, in this episodes, I explore some ways to work in a sustainable way, that isn't overwhelming. Enjoy :-)  Sumantha ____________________ 👋🏽...

Right, so today I'm talking about something I've been confused about in the past, I know you've been confused about, and now that I am confident in my take on it, I'm sharing it with you! Social media - do we pay attention to things like likes and comments or not? I mean, on the one hand, we're told how important engagement is, and on the other hand, we're told that things like likes and comments...

This is an updated version of one of my most popular episodes! In this, I share 5 key tools that help me automate and run my business. For each, I share how I made a decision so you can research and choose the apps best for you. Apps Mentioned Thinkific (you can have a free plan to try it out) Kartra (my link will give you an extended free trial) ConvertKit (you can have a free plan) ClickUp Demo...

Today, I share a quick sales booster, all about making sure your future client knows they are being seen and heard. Listen now to find out how you can meet people where they're at to personalise how you give people the safety to buy from you. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teache...

In this episode, Eileen Adamson from Your Money Sorted joins me in a open and honest conversation all around money mindset. We talk about common mindset blocks and how to approach things like pricing our offers with confidence. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' tur...

"People buy from people." I know you've heard that before, but are you helping people get to know you? A big roadblock for people wanting to share their stories, is "what if I'm not interesting enough? Who will be inspired by me?" You DO have an interesting story. The right people WILL be interested, even if it isn't the rags to riches story we're all accustomed to. Enjoy :-)  Sumantha ...

Discovery call, sales call, consultation ... whatever you call it - it's a great opportunity to get to know a future client and give them reassurance that you're right for them. In this episode, I dive into my simple process to ensure I don't face no shows or freebie hunters. And more importantly, that people walk away with targeted advice. Link mentioned: Calendly Enjoy :-)  Sumantha _______...

Have you ever asked yourself this question?  I wish I'd asked it sooner. In this short episode, I explain how you can apply the concept to your situation, so you don't land in the same unsustainable position as me! Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned profession...

Time to make social media something you can consistently stay on top of, instead of it being a time drain! In this episode, I share ways to give your social media marketing an injection of energy, while actually enjoying it AND without it taking over your life. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners...

Reminding our audience of their struggles is a good way to show them we 'get it'. But too much can get a little tiring! We don't want to depress our audience. We want them to feel uplifted, positive and inspired. Listen to this week's short burst as I share some examples of how you can create a connection in various ways. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMah...

High-quality content is a great way to create a digital presence, but it can feel like you're on a never ending treadmill at times. In this episode, I share various ways to make sales WITHOUT constantly creating fresh content. That way, you can keep circling around your core messages become an authority in your niche. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I'...

Because it's obvious, we often don't mention it. But, as I demonstrate in this short sound bite, it can be so powerful. Take a listen for a quick tip to tweak your content so it makes sales, instead of just attracting browsers! Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' tur...

If LinkedIn is a bit of a mystery, or you simply want to boost the results you get, this episode is for you! I share some key ways to find a way to use LinkedIn that'll make it valuable in your business toolkit. Masterminders, remember to check out our in-depth LinkedIn training. Enjoy :-) Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and educat...

Do you ever let the 'what ifs' stop you? I do. In this short episode, I talk about how valuable it is to just go for it, in a way where you are safe and can learn from any what ifs - if they happen. Enjoy :-)  Sumantha ____________________ 👋🏽 Hello! I'm Sumantha McMahon, and I've supported over 100 tutors and education business owners. As a teacher 'dropout' turned professional tutor, combi...

In this wonderful discussion with Ilana King , we share lots of ways to establish yourself in a way where you can rely on word of mouth to attract clients. Importantly, we both unpack situations where word of mouth is useful and where it isn't, as well as the different ways word of mouth can manifest. Masterminders - add these tips to your personal outreach and follow-up strategy! Enjoy :-) Sumant...

Sometimes, when you come from a teaching or corporate background to run your own business, you shy away from targets. You feel a bit 'targeted out'. But, they work.  Just because they weren't use motivationally in your career, doesn't mean you can use them to give you clarity and focus in your business. In this short episode, I share some quick ways to use goals to attract exactly what you wa...

Most of us education business owners have seasons in our business. Summer, for example, can be quiet. But, there are ways to nurture your audience to make sure you can make sales at any point in the year, and this episode shows you how! Masterminders, here are your links: Training: Breadcrumbing: Transform Your Visibility Full Member Link Videos Only Member Link Full members: Bonus Training On Mak...