Unmade: media and marketing analysis

Welcome to Unmade. This podcast instalment continues my narration of the audio version of my book Media Unmade , which you can buy in bookshops and online. If you’d like to listen in the audio app of your choice, you can do so by clicking on the tiny link next to the audio player above. I’ve now managed to submit the podcast to the major audio apps directly, apart from Apple Podcasts which - like...

Here comes the third chapter of the audio version of my book Media Unmade, covering the history of Australian media’s most disruptive decade. It’s published by Hardie Grant . If you’d like to purchase a copy of the text version, you can do so online, and in bookstores. In this chapter, I chronicle News Corp at its lowest ebb, including the Melbourne Storm cheating scandal, former Herald Sun editor...

With the last-but-one radio ratings of the year released this week, radio commentator Vivienne Kelly joined me to analyse the numbers. Before her time as content director of Radio Today, Vivienne was editor of Mumbrella. She is about to launch her new industry podcast That’s Entertainment with Jake Challenor. Ratings discussion points: * Wendy Harmer and Robbie Buck’s lap of honour for ABC Sydney;...

In today’s podcast episode of Unmade, I chat to Michael Stephenson, sales boss of Nine. The timing was ahead of this week’s Nine annual general meeting and, coincidentally, just after Stephenson celebrated ten years in charge of what is now the country’s largest media sales operation. The discussion covers the ratings year, the rise of ad-supported streaming, the rival networks’ techstack battles...

In this edition of the Unmade podcast, we share Chapter Two of the audio version my book Media Unmade. The text version of the book is published by Hardie Grant and is available from bookshops and online. Today’s chapter opens in February 2010 at a party in Sydney thrown by Nova shortly after the arrival of new boss Lachlan Murdoch. The chapter - The New Adventures of Lachlan Murdoch - shares the...

Welcome to Friday’s edition of Unmade. I was planning for this to be a quick intro, as people listening to the first chapter of my book Media Unmade are going to see these words in their audio app, if that’s how they choose to listen. But, as Harold Macmillan apparently said: “Events, my dear boy, events…” So I’ll get to the contents of the first chapter shortly. First four things from the last fe...

Welcome to Unmade’s second podcast edition. Today saw ViacomCBS share its plans for 2022, across Ten, Paramount Plus and the rest of its broadcast channels. There are several new formats, a big new soccer rights acquisition and new advertising formats. The company’s two local executive vice presidents, Bevereley McGarvey, and Jarrod Villani, both joined me for the converation. As well as talking a...

The Unmade podcast Welcome to the first edition of the Unmade podcast. Today saw Seven’s 2022 Upfronts. The company was second into the market this year - Nine went first, last month, and Ten rounds things off next week. If I’ve done the technical things right, you’ll be able to listen this podcast on your favourite apps as well as in the player above. But, like all new things on Unmade, bear with...