Garwood Growth
Unlocking Value
Unlocking Value is designed to give founders and owners of professional services firms more confidence when they're working toward an exit or thinking about taking on investment. Across six episodes, our host John Howard speaks with founders, investors and advisors about the moments that define the transaction journey - how to get ready, what to expect and how to succeed. We cover everything from value drivers and team alignment to investor expectations and life after the deal. You’ll hear from people who’ve sold their firms, taken minority investments, stayed on, exited and started again – a...
Author
Garwood Growth
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Podcast website
Latest episode
Jul 7, 2026
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Episodes
Part 1: Jason Soar – What a Supermarket Can Teach Your Firm 07.07.2026 53:52
In this episode – the first in a six-part mini-series on the technology-driven change reshaping professional services – John is joined by Jason Soar, who spent thirty years inside Sainsbury’s before leaving to advise grocery businesses in the UK and the US. Jason opens the series from outside the sector on purpose: his industry has already lived through the kind of disruption ours is now facing,...
Part 2: Jon Stead – Nobody's Paying for the Slides Anymore 07.07.2026 53:30
John’s guest this episode is Jon Stead, chief executive of CMap, the software that runs the commercial side of consulting, architecture and engineering firms – quoting work, resourcing it, billing it. He’s the first of the technology-firm leaders in the mini-series, and he can see across roughly 700 firms and nearly 50,000 users at once. That view gives Jon a take on the market that runs against t...
Part 3: Sri Ganesan – Be the Storm 07.07.2026 50:29
In this episode, John is joined by Sri Ganesan, founder of Rocketlane, a professional services automation platform built for customer onboarding and implementation teams. Sri is a serial founder – his first company was acquired by Freshworks, the first Indian software firm to list on the Nasdaq – and through Rocketlane he sees how hundreds of services teams actually work. He’s the third conversati...
Part 4: Sarah Edwards – Make Every Consultant Your Best Consultant 07.07.2026 43:46
In this episode, John is joined by Sarah Edwards, who leads product and go-to-market at Kantata, a professional services automation platform. Sarah has spent thirty years in and around consulting, and through the Leaders in Consulting community she talks to firm leaders most weeks – so her view comes from the leaders themselves. Sarah’s argument starts with a hard truth: consulting has run on peo...
Part 5: Deb Ashton – The Billable Hour Is Running Out of Road 07.07.2026 55:31
In this episode – the fifth conversation in our mini-series on technology-driven disruption – John is joined by Deb Ashton, who co-founded Certinia in 2009 and now runs its customer experience. Certinia is a professional services automation platform, and through the advisory boards and customer programmes Deb runs across three continents, she hears from a wider range of services firms than almost...
Part 6: Jonathan Corrie – Good Delivery Is Your Best Sales Pitch 07.07.2026 1:02:31
In this episode – the sixth and final in a mini-series on the technology-driven change reshaping professional services – John is joined by Jonathan Corrie, co-founder and chief executive of Precursive. Precursive makes software that helps services teams sell, resource and deliver their work more profitably, mostly inside software and AI companies. Jonathan built and sold his own services business...
Episode 37: Richard Longstreet – The Hiring Data Doesn’t Match the Headlines 23.06.2026 51:43
John's guest this episode is Richard Longstreet, the founder of Tarka Talent – a specialist recruitment firm working with consulting businesses across the UK and the US. Tarka places experienced hires across the consulting market and produces an annual salary survey that tracks what consulting firms are actually doing when it comes to hiring. What has this year’s survey found? To start with,...
Episode 36: Stephen Johnson – Hard-Won Lessons from 17 Years of Growth, Setbacks and Leadership 09.06.2026 46:04
In this episode, John is joined by Stephen Johnson, founder and CEO of Roq, a consultancy focused on helping organisations deliver large-scale technology change. Stephen founded Roq in 2009 and has since grown the business into a 120-person firm working with major enterprise clients. In the conversation, he reflects openly on the realities of scaling a people business over nearly two decades, incl...
Episode 35: Duncan Ramsay – Inside the investor mindset: Building scalable consulting firms 26.05.2026 45:53
In this episode, John is joined by Duncan Ramsay, a Partner in the commercial team at ECI Partners, where he works closely with management teams to help scale and grow businesses across the portfolio. Before moving into private equity, Duncan spent time at PwC advising investors and businesses on commercial due diligence and growth strategy, giving him experience from both the consulting and inves...
Episode 34: Jenny Burns – The Accidental CEO: The Leadership Path She Never Planned 12.05.2026 45:01
In this episode, John is joined by Jenny Burns, CEO of Magnetic, an innovation consultancy that helps organisations solve complex problems and create new products, services and experiences at pace. Jenny’s career spans more than 25 years across large corporates and smaller businesses, before an unplanned move into leading and growing her own firm. Jenny describes herself as “the accidental CEO”, h...
Episode 33: Andrew Laird – Where values lead, growth follows: Rethinking how consultancies scale 28.04.2026 46:26
In this episode, John is joined by Andrew Laird, Chief Executive of Mutual Ventures, a specialist consultancy focused on public service reform and local transformation. Andrew co-founded Mutual Ventures over 15 years ago with a clear but unconventional ambition: not to build a large consulting firm, but to create a vehicle for doing meaningful, impactful work in public services. Since then, the fi...
Episode 32: Tamzen Isacsson – The state of consulting today, from the CEO of the MCA 14.04.2026 48:26
In this episode, John is joined by Tamzen Isacsson, Chief Executive of the Management Consultancies Association (MCA), the body representing the UK’s leading consulting firms. Tamzen works closely with firm leaders, government and stakeholders across the consulting profession, giving her a broad and well-informed perspective on how the sector is evolving, from growth and talent to AI, hybrid worki...
Episode 31: Jeremie Guillerme – Turning reputation into a strategic advantage 31.03.2026 40:57
In this episode, John is joined by Jeremie Guillerme, Partner at Reputation Inc, a specialist consultancy focused on helping organisations understand, build and protect their reputation with the stakeholders that matter most. Jeremie has spent his career advising businesses across corporate affairs, communications and strategy. His work centres on a simple but often overlooked idea: reputation is...
Episode 30: Jonathan Peachey - When cognition becomes free: What AI means for professional services 24.03.2026 36:21
In this episode, John is joined by Jonathan Peachey, founder of Factory X and former board member at Next 15, where he spent several years leading M&A and transformation across a group of more than 20 businesses spanning consulting, marketing and professional services. Jonathan has spent much of his career at the intersection of new technology and established business models. Having worked thr...
Episode 29: Chris Allinson – First of the Next, Not Best of the Last 17.03.2026 40:43
In this episode, John is joined by Chris Allinson, Managing Partner at Yonder Consulting, a firm that helps organisations rethink how they grow and where they compete as markets evolve. Chris has spent his career working at the intersection of strategy, innovation and insight. He describes his approach with a simple phrase: being “first of the next, not best of the last.” It captures one of the ha...
Episode 28: Adrian Hands - Coffee to Cash: Simple Habits That Keep Professional Services Pipelines Healthy 10.03.2026 37:36
In this episode, John is joined by Adrian Hands, an experienced sales leader who has spent more than three decades in roles across technology, SaaS, media and e-commerce. Adrian now works as part of Positive Momentum, a group of seasoned consultants who run their own practices while sharing support, tools and common ways of working under the Positive Momentum umbrella. Growth comes up frequently i...
Episode 27: Emma Flin - How ‘Buy and Build’ Drives Growth and Value in Professional Services 03.03.2026 48:11
In this episode, John welcomes back Emma Flin, an investment director at Sovereign Capital Partners, a private equity firm that focuses on backing and growing mid-market tech and professional services businesses. Having first spoken to Emma back in episode 3, we were keen to talk to her again and learn about Sovereign’s focus on ‘buy and build’ as a growth and investment strategy. ‘Buy and build’...
Episode 26: Venkata Nori and Hari Sethalapathy - From Zero Clients to 400 Staff: Building a Global Oracle Consultancy on Trust and Outstanding Service 24.02.2026 49:43
Hari Sethalapathy and Venkata Subbarayudu Nori are two of the three co-founders of Winfo Solutions, a global Oracle consulting business that has grown from three people with no clients to more than 400 staff across a dozen countries in just 11 years. Both spent years delivering major transformation programmes inside tier-one firms before deciding to create a consultancy shaped by their own values...
Episode 25: Andrew Brown - Fresh From Exit: How Founder Independence and a Great Team Secured the Deal 17.02.2026 52:58
In this episode, John is joined by Andrew Brown, founder of Acuity Business Solutions, a consultancy he built and led for almost 20 years before overseeing its sale to the Scandinavian group Lumera in December 2025. Garwood had the privilege of advising Andrew through the transaction. With the deal only recently completed, this conversation offers a rare, real-time perspective on what it is actual...
Episode 24: Nick Synnott – The Personal Cost and Payoff of Building a Founder-Led Business 11.02.2026 50:40
In this episode, John is joined by Nick Synnott, founder of Create Engage and host of the long-running “Climb in Consulting” podcast. Many listeners will know Nick for his work on marketing in the consulting sector, but this conversation takes a different angle. John and Nick talk about Nick’s journey as a business founder and the decisions, successes and challenges that have shaped Create Engage...
Episode 23: Rob Garner, Luk Smeyers & Deri Hughes - The Four Forces Shaping Consulting in 2026 03.02.2026 43:04
This episode is a little different from our usual format. Rather than a one to one conversation, we are sharing the audio from a recent webinar hosted by Deri Hughes of Honeycomb Consulting Skills Training, joined by Luk Smeyers from The Visible Authority and Rob Garner from Garwood Growth. Together, they explore what 2026 is likely to mean for consulting firms, drawing on insights from the hundre...
Episode 22: Dan Figueiredo - A Microsoft Insider’s View on AI in Consulting 27.01.2026 45:26
AI is firmly on the agenda for professional services firms, but many leaders are still working out what it really means in practice – for delivery, governance, people, and trust with clients. In this episode of Unlocking Value, John Howard speaks with Dan Figueiredo, a senior leader at Microsoft whose career has sat at the intersection of technology, consulting, and commercial delivery. Dan share...
Episode 21: Lizzie Meadowcroft – Professional Services Deals from Both Sides of the Table 20.01.2026 44:43
Lizzie Meadowcroft is part of the value creation team at LDC, the private equity arm of Lloyds Banking Group. She works closely with management teams across the LDC portfolio, supporting growth, integration and development. Before joining LDC, Lizzie built a career advising businesses on mergers and acquisitions. She spent almost 20 years at KPMG, where she was a partner in the advisory team and s...
Episode 20: Claire Simm – Leadership Lessons from Growing Professional Services Firms 13.01.2026 51:12
Claire Simm is Managing Director and Global Head of Regulatory Consulting at Kroll. She has built her entire career in professional services, moving between Big Four firms, entrepreneurial boutiques and global organisations – and seeing first-hand how leadership, culture and expectations change as firms grow. In this conversation, John and Claire explore what it really takes to lead well in profes...
Episode 19: Unlocking Christmas – Reflections on our 2025 conversations and what comes next 16.12.2025 4:29
To round off the year, the show takes a slightly different shape. In this brief episode, John reflects on some of the common themes from conversations in 2025 and says thank you to the guests and listeners who’ve shaped the series. He also looks ahead to what’s coming next. Thanks for being part of the show. We’ll see you in 2026! Host: John Howard , Partner at Garwood Growth
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