Unconventional Business Podcast

What happens when your microphone fails and the episode you thought you recorded doesn’t exist? Well, you ambush a beloved business buddy with an invitation to record an episode together and hope she says yes! In this episode I’m joined by the thoroughly effervescent fellow creative, ADHDer and ginger, Jude Schweppe. We celebrate Winter Solstice, take a beat to reflect on the past year and all its...

How can we detach from the outcome and ditch all of life’s ‘shoulds’?! In this episode, I’m joined by Naomi and Martin, Relationship Coaches who teach people how to “relationship”! They introduce us to the most important thing about relationships that no one ever teaches us: how figuring out your relationship with yourself will make a much bigger difference than we think.  We explore how it can ha...

How do you future-proof your business? In this episode, I’m joined by Chris Griffiths - Director of Voicon - who helps SMEs and Charities to use Alexa for their businesses, to reach new markets, gain new customers and provide better service to existing customers. Chris describes the ‘liberating’ experience of embracing the unconventional way, not just in the nature of what his business offers - us...

How do you stay ahead of business and marketing trends? This is not an episode to be missed if you're planning your next 12 months in business! Welcome to a smorgasbord of tasty trends from the past year that will have a big impact on the small business marketing world in the coming year. We go on a wild ride, from making yourself sticky to survive economic uncertainty, to taking action to be...

How do you access flow state? Is there something special you ‘do’?  In this episode I’m joined by Kate Adey, Leadership and Parent Coach, who gives her clients a different lens on leadership and life, for them to discover effortless action, unlimited resourcefulness, and productivity. Kate shares some incredible insight on how accessing flow in our lives doesn’t require us to ‘do’ anything other t...

Did you know there are seven different types of rest? Seven! When you hear the word 'rest', what comes up for you? In this episode, I am sharing some of the juiciest things I have learned about rest and why sometimes rest IS the work we need to be doing above all else. I discuss what it is (and isn't!), what it can look like, how to access it and why it's so important for us to mak...

How do you know if you’re going in the right direction with your business? Enter: the power of perspective! In this episode I’m joined by Anne Thomas, a Brand photographer with a storytelling approach. No more hard sell, just photography that allows her clients to connect with their audience! We hear about Anne’s unconventional life experience living in Kuwait, and how that gives her a unique pers...

We all want more hours in the day, right? Running a business, having a life, being a human, needing to eat and sleep and clean the bathroom once in a while… it all adds up! But if your budget won’t stretch to outsourcing any of your tasks, what other options do you have? Welcome to… Automation Station! Ok, it’s not the sexiest place there is, but boy is it fun when you realise how much of your lif...

Where do you work? And how does that affect how you work? In this episode I’m joined by Jim Culverwell, Independent Commercial Property Adviser and Mentor to business owners who want to lease the right commercial property on the right terms. Jim shares some fantastic insight into his unconventional role working for and on behalf of ‘the underdog’ in the world of commercial property: i.e. small-med...

How organised are you really!? Don’t worry, I won’t tell! Honesty time. When I started my business, one of the biggest shocks was realising I wasn’t chained to my desk from 9 - 5 anymore. Although I started my business to work 24 hours a week (giving me the flexibility to spend more time with my son) it took me a minute to realise I was now in charge of how my week looked! I've put in the work...

How do you view your competitors: friend or foe? In this episode, I’m joined by Charelle Griffith, Marketing Strategist and Business Mentor for Online Solopreneurs. And yes, you’re right, she’s a FELLOW marketer, just like me. Charelle shares her very unconventional route into her marketing career and we learn the secret of her ability to bring so much charisma and energy to her online content. We...

What if the most valuable player on your business team isn’t the perfectly prepared, beautifully built, online course, product or group programme? What if its quicker, dirtier, scrappier cousin was the secret to a successful launch?! In this ep I talk about MVP - Minimum Viable Product - and why this adopting this model in your business can save you oodles of time, money and heartache. I cover the...

How do you get more done in less time? In this episode I’m joined by Lynn Howard, Entrepreneurial Development Strategist & Co-Author of The Pursuit of Badasserie. Lynn shares her tough, traumatic, but hugely inspiring journey as a human, and how that has influenced her unconventional approach to growing multiple hugely successful businesses. Lynn shares some of the secrets behind her unstoppab...

Who is in control of your time - you or your diary!?  As business owners we always have lots to do - we fulfil many different roles, we're super passionate about what we do and we're forever coming up with new ideas. One of the benefits of running your own business is that you can always make more money - but what does that truly give you if you don't have the TIME to enjoy it? Is it r...

What if the mistakes we make aren't really mistakes? What if we're focusing on the wrong things? In this episode I'm joined by Jack Hall - a creative copywriter who wants you to sell the sizzle, not the sausage! Jack and I discuss the state of modern copywriting on social media and his refreshing approach to crafting copy for his clients: connecting with the reader and rewarding them f...

We all want to create amazing marketing content and campaigns that get results, but how? Is it really possible to win more of your favourite clients in less time? Join me, my mic and my duvet for another snappy dose of unconventional marketing insight, as we look at how to create a marketing message that cuts through the noise and helps you stand out. This is key to saving time by pre-qualifying p...

How often do you ask yourself "What is the real truth?” In this episode i’m joined by Antje Swart, Consciousness Elevator, who shows people how to merge their spiritual being with their peak performer, to create their desired success. We talk about the power of asking yourself the right question, in order to understand how much more you could be capable of. Antje shares how she likes to tear...

To niche or not to niche? As a Marketing Strategist and ADHD Business Coach working with unconventional (and often neurodivergent) business owners, I get this question a lot! Honestly? It's a very valid one. There's a lot of crappy advice out there about niching down, and many people I meet have had some dodgy previous experiences of giving it a go. In this episode I tackle the two big rea...

Do you serve those who serve? How do you take care of yourself at the same time? In this ep, I'm joined by the wonderful Shehnaaz Latif, a personal and professional wellness facilitator who is here to serve those who serve, with her blend of ancient wisdom and modern science. Shehnaaz shares her experience of being "a rule breaker from the beginning” and she has come to a place in her lif...

Blimey we wear lots of hats as business owners, don’t we? Let’s be real: we don’t always have a lot of time to dedicate to updating our social media bios, much less all the other places we have a presence online. Don’t even get me started on the character limits for your Instagram bio! In this episode I’ll talk you through the 3 key elements you need to include in your social media bios to make su...

How bold are you in your business? Bold enough to drop the c-bomb (spoiler: you'll hear it in this episode!) I’m joined by Daniel Moore for this fun, sweary and insightful instalment of the podcast - a Brand Strategist & Graphic Designer who helps fierce businesses uncover their core and show their true value. We discuss the importance of embracing and truly being yourself in your business...

Even when we think we're being logical and rational, we're human beings, we make decisions emotionally. Where this gets really interesting is when we look at how we make business decisions. In this episode we’re getting emotional! I’m introducing you to some fantastic insights from Harvard Business Review on emotional motivators in marketing and why this could be your secret weapon when it...

If you run a business you’ll know how lonely it can be, but also how rewarding and fulfilling too. Regardless whether you’re flying or failing, there’s no doubt that finding your people is a must if you want to enjoy the hike AND the mountain! But how do you find the right people and connect with them? In this episode I am joined by the wonderful Sam Adams - the least life coach-y life coach you’l...

Are you up for starting a movement!? I don’t know about you but I reckon it’s high time we threw out that dusty, stereotype-filled rule book and redefined what professional looks like for the modern era. In this episode, I talk through three particularly spicy topics when it comes to the debate on professionalism: sharing shit about yourself on LinkedIn, swearing, how you look (tattoos, piercings...

Season 1 of the Unconventional Business Podcast has come to an end and we are taking a break for the rest of the summer. So what did we learn along the way? The answer: so freakin much! But most importantly, we learned that there are more of us unconventional types out there, tearing up the rule book, solving our clients’ problems in new and exciting ways and most importantly: doing it all OUR WAY...