Unbiased Truth

On this episode of the #BecauseRealEstate podcast, 2022 has ended, and the new year is upon us. Sid and Christy discuss setting goals for the new year. Setting goals allows you to become more organized. This helps when planning events and knowing where your money goes. Hosted by Sidney Lucas Produced by Courtney Kerst

In this episode of The Unbiased Truth, we talked about how using social media to highlight other businesses in the community can create a following, and how that can set you apart from others. Jennett showcases fun things/ businesses in the Richmond area on her social media as well as reaches out to her clients past and present with suggestions for a date night or even a pet shop. Being able to ma...

On this episode of the #BecauseRealEstate podcast, we are joined by Christy Bacon. We discuss the impact media has on the real estate market, as well as the marketing side of media and hitting your targeted audience. The rise of interest rates has become a hot topic and has focused agents to step back and think about their next moves when dealing with this market. Not only has it become more skill...

360 Home Inspections went to REALTORfest for the first time and did some amazing interviews! In these interviews, we discussed the events of the convention, today's market, and learned more about what our guests do. We met many new people and got to catch up with those we hadn't seen in a while. Thank you to our guests for joining us in this episode Susan Dantonio, John A. Maghamez, Brinlin Maki,...

In this episode of The Unbiased Truth, we talked about the balance between life and work as a single mom with 4 kids and the importance of that balance. Latoya manages a tight ship with her time management between school events for her kids and showing houses to her clients. She sets high expectations for herself and plans them out to make them happen, even in a market that is slowing down. We als...

This is our very first #BecauseRealEstate podcast where we are joined by Christy Bacon, Team Leader of Move Virginia and Logan Melton, owner of KBM Home Inspections, where we discuss singular topics of issues facing the real estate industry. We round table the issues surrounding the resurgence of home inspections and repair addendums and negotiations as the market continues to shift. We discuss th...

Our guest today is the world-renowned…ok, maybe locally renowned...maybe more like a lot of people know him renowned…but we are talking about A LOT of people…Ben Handzel of Restoration 1! We talk about his decision to start a business, the benefits of operating under a franchise, and how networking has helped him grow. As well as discussing the challenges of growth and being able to work with your...

On this episode of the Unbiased Truth Podcast, we talk to Danielle and Jimmy of RBI Services about networking, all things insurance, and the importance of relationship-based business models, especially when choosing insurance companies. We also dive into the world of professional liability, also known and Errors and Omissions, what it is, what it’s for, how it actually works, and discuss the diffe...

In this episode, we have the ever amazing and talented Latoya Washington, team leader of Morgan and Co as we discuss her real estate journey, the decision and challenges of starting her own team, and thoughts on the state of the industry as we are in "full shift" mode. AND she may or may not have admitted to having more fun on our podcast than her husband's...but that was off camera soooo... Hoste...

In this episode of the Unbiased Truth Podcast, we talk to Curt and Heather of Clocktower Realty about the importance of marketing as realtors, how they come up with their unique brand of marketing along with diving into various areas of the real estate industry, and how they became the real estate power couple they are...we also prove Heather right...that Curt has a lot to say. Don't miss it!

We are joined by Logan Melton, owner of KBM Home Inspections in this episode of the Unbiased Truth Podcast. Logan is an industry veteran, and unlike Sid who started out on his own making it up as he went, Logan worked for another company before leaving the industry just to return to try his hand at starting his own business. We talk about the challenges of the industry, what it's like stepping awa...

On this episode of the Unbiased Truth Podcast, we talk to the CEO and owner of Talking Monkey Media, Blair Neher and discuss all things marketing! From the importance of marketing and why your marketing budget shouldn't shrink when business slows to why reviews are important and how to leverage social media. Oh, and when to figure out its time to hire someone...hint...just call Blair.

On this episode, we had the distinct pleasure of speaking to the amazing Tara Adams of Keller Williams, Richmond West. We discuss her amazing journey from working in the corporate world to being laid off to working at a grocery store to struggling to get started as a realtor before finding her footing and launching her real estate career to become one of the top producers of her office. We also di...

In this episode, we welcome Bryan Dorsett, owner of C3 Heating and Air. We had a blast talking to Bryan on our first “After Hours” podcast as we discussed the decision-making process from being in a stable job to starting your own company. We also discuss how to manage unrealistic expectations from clients, the true costs of running a business, and the importance of reviews! In true “after hours”...

We are excited to have the team leader of the Wright Group, powered by KW, Kim Wright Sebrell join us for Episode 5. We discuss navigating the real estate waters and the challenges of going from starting as a solo agent to starting and building a team to establishing a culture where people seek you out. We also talk about the challenges of having so many ideas that those tasked with bringing these...

In this episode, we talk to Kristin Murphy of Mission Realty and ask the question that everyone wants to know…why are realtors late? In addition, we discuss her journey from the medical field to a top producer of Mission Realty, how she has learned to balance her work and personal life, how she manages multiple clients, the importance of networking, and much more!

Lend your ear to the knowledge brought to by Greg Cowart and a little bit from Sidney Lucas as they talk about building a team, different types of loans, the bubble, and more.

Sometimes you wake up and decide you want to kill bugs for a living. We bring in Jeff Zalinski, owner of PestNow, to discuss his transition from a U.S. Army officer to his rise through the ranks of PestNow to become an owner of one of the fastest-growing pest companies in the Metro Richmond area. We also discuss the challenges of being an owner while still working in the field, delivering bad news...

Growth in business sometimes means buying your competitor. That's exactly what Central Virginia Home Inspector and owner of 360 Home Inspections, Sidney Lucas, recently did. With the purchase, he not only gained a few vans, a new office, and other tools of the inspection trade, he also gained a few employees and everything that goes along with helping to integrate them into his business model. We...