unapologetically epic

I struggled with this for a while- creating a north star for the creative team toying with if we needed one that was specific to our studio- but after a few years I decided that it was as long over due and as it fit within the companies holistic goals and the needs of my clients I needed to carve out a path. And so began the quest to define something that the team could work towards. This notion o...

My love for Barbie steams from my childhood- I have always loved her ability to convey the power to becoming anything you want.  She represents the manifestion of dreaming big. From an astronaut, artist, teacher, vet, doctor, to wearing a big ball gown and sit for years on my shelf in a box- Her latest craze of course has been the take over of the brilliant marketing campaign to paint the world pi...

Today I share my first experience at a NHRA race was truly life changing- not sure my physical body has fully recovered from my baptism that I received on the strip.

Need I say more? Today we are talking about the history of malls in America, the lifespan of a mall from opening to decline and why I love them but hate malls. 

Inspired by my daughter's fearlessness to create- today we are looking into the call to action for all creatives to not let yourself fall victim to the self taught restrictions but rather to transport yourself into that childhood mentality where you can dream big. It has been my mission as of late to try to create something that has never been done before- to create something that changes ever...

Is it fantasy if it now exists in reality? Inspired by Pharrell Williams debut as the Creative Director at Louis Vuitton  with his Spring-Summer 2024 this week in Paris.  We are breaking down the ability to tell whole sensory and emotive stories on the runway. Rooted in tradition but modernized. Fashion houses are perfect sources of inspiration.  We are also talking about why marketing and campaig...

Celebrating our 500th plus stream on Spotify! Cake anyone? Thank you to everyone who has listened, subscribed and commented. My goal when I started was to explore the depths of personal branding and creating a design manifesto to finding your purpose to learning how to become an innovative disruptor and a rule breaker- this time is meant to inspire and create a sense of community- and hopefully it...

This is what excites me creating creative that is extraordinary. Every year advertisers and marketers converge in France to celebrate the best of creativity in brand communication, dicuss topics for the industry and of course network. A source of inspiration to see the best of the best being celebrated the disruptors that make emotive things. Today we dive into the essence of the Festival, how bra...

In order to be the most creative it means we need to break out of the routine- get out of the boxes that restrain us and get back to nature and being spontaneous. Sharing my perspective on conscious living.

Being Creatively disciplined means walking the tightrope between imagination and disciplined execution. A splash of madness while trying to balance some sense of structure. This week we dive into the elements vital to becoming a creatively disciplined human- setting goals, time management, establishing rituals and spaces, embracing constraints, practicing your technical skills, seeking feedback, f...

Let me explain- you do not have to grow up- and I would argue in order to be a great designer you shouldn’t. You need to be able to tap into your inner child in order to create fearlessly. Children have an innate sense of curiosity- and so in order to create fearlessly you have to feed your childhood soul and remember what it meant to be a kid.  Question everything, ask why, don’t accept things fo...

It’s here. The long awaited Vision Pro from Apple-the era of spatial computing. It’s revolutionary. Pulling from familiar elements that we know and love and taking them to new depths- I am so excited as a story teller to push the boundaries now that the technology and the right platform is here. Hybrid living between the digital and the physical is now reality- or will be reality. The ability to b...

Perfectionism is the enemy- the kiss of death. Today I share my challenge with growth and perfectionism and how I broke free. Here is to more rapid ideation, and more creation. 

Design Restraint a negative or a positive? Join me as I break down a few overall objectives to the methodically of working within guard rails or discipline- simplicity, functionality, clarity, timeliness, harmony and finally materiality. True creative lies in finding simplicity in the solution to answer the brief.

A tribute for my grandmother- who is celebrating her 91st birthday today. Life lessons from a fearless force.

Seeking an answer to a thought provoking question-

Process. Collaboration. Is there a perfect process to output the perfect creative solution? How can we create the ultimate solution that may be temporary in nature but lives on forever in someone’s memory. That is the power of what we are doing. Obsessively creating for purpose. Who’s with me?

Creative poison of procrastination. Impulsive Inaction. Seeking inspiration. This week we are reaching deep.

A little nod to current events- but mostly navigating the challenging landscape of being a working mother and fighting against societal norms and comments. Raising my daughter is the most important thing I will ever do- A celebration of mother's every where.

Deconstructing our online presence on social media and how it shapes the way you are perceived. I use social media as a means of self-expression and inspiration but it also leaves a digital footprint. Are you consuming or creating?

This week we take a deeper dive into two things that have been on my mind lately- the freedom to say what you are thinking and feeling and expressing that without a filter and disruption as it relates to design. Disruption is one of my favorite words but without careful understanding of how it works or the power it holds- it can just quickly become a buzz word rather than a powerful brand jolt. 

We are talking about one of my favorite events the Met Gala. The theming, the exhibition, the fashion- how Vogue and the Costume Institute at the Metropolitan Museum of Art has created a cultural phenomenon that keeps me at the edge of my seat and inspires my day to day work.

This week we are talking about inspiration and the Disney "high" of inspiration that I currently am on. The magic of transformative places and experiences at the happiest place on earth- Disney World, and a discovery of the power of storytelling.

Random fun facts about my life in less than 22 minutes. Why I hate my own birthday what I am most excited about as I become older and wiser-

This week we are talking about authentic brand moments inspired by Coachella. I have FOMO for sure. Unique festivals like Coachella, Burning Man, South by South West allow for well rounded 360 marketing campaigns to take a break giving them what I like to call “breath moments” that allow us story tellers events to break some of the rules of the brands. We take a look at some of the ways that fun e...