Today in Digital Marketing

Some really nice new Google ad formats just in time for the holidays Pinterest’s new Feed Customization feature may spell increased engagement for brands Spotify has a great idea that taps into their API to make… T-shirts?! And Reddit and Snapchat sitting in a tree — COPYING. The Premium feed, with monthly deep-dive interviews with social algorithm experts, is at http://patreon.com/todayindigital...

On the show: This little script may save you thousands of dollars in mistaken Google Ads spending One of the strongest brand video hosting platforms just got stronger Don’t worry… that weird error Facebook’s ads platform was giving you today? Wasn’t just you. And is Instagram’s new app for young people BOMBING? The Premium feed, with monthly deep-dive interviews with social algorithm experts, is a...

On today’s show: Big changes to Facebook’s e-commerce abilities… did you know they even had any? Don’t worry if you haven’t verified your Google My Business page Quora adds some honestly-very basic ad targeting… surprised they didn’t have that before And Zuckerberg — enough with the stories! Here’s what you missed… today, in digital marketing. The Premium feed, with monthly deep-dive interviews wi...

On today’s show: Instagram DMs may be coming to the desktop soon! YouTube finally overtakes Netflix in the hearts and minds of teens You can now book your YouTube campaigns months in advance Big and welcome changes to the Facebook Messenger platform And third party social media tools STILL don’t negatively affect your reach The Premium feed, with monthly deep-dive interviews with social algorithm...

On today’s show: It happened folks. Social media overtakes print media in ad spending Facebook rolls out Messenger objectives in Stories Google updates its automatic ad placements And some nice reports to help your VIDEOS place higher in Google The Premium feed, with monthly deep-dive interviews with social algorithm experts, is at http://patreon.com/todayindigital NOTE: Sometimes Patreon claims &...

On today’s show: Is TikTok starting to piss off its top influencers? Turns out mobile conversions are NOT all the rage Google confirms that backlinks do not expire — sort of And oh my, what chaos a single NOINDEX tag can bring The Premium feed, with monthly deep-dive interviews with social algorithm experts, is at http://patreon.com/todayindigital Today in Digital Marketing is brought to you by en...

On today’s show: Want your brand on TikTok? We break down its algorithm today Instagram is opening the door a little more to AR ads How do you get on the Instagram Explore feed? Hubspot has a couple of nice tactics. And these two clickbait companies merged and you won’t BELIEVE what happened next!!!!! The Premium feed, with monthly deep-dive interviews with social algorithm experts, is at http://p...

On today’s show: Now you can schedule Instagram Stories from the Desktop! At least if you use Buffer. Facebook’s launched yet another app trying to get the teen market back I found a nice little app that claims to let you A/B test your YouTube videos And surprising research about the effect of negative emotions on your ads Today in Digital Marketing is brought to you by engageQ digital. Can we hel...

On today’s show: You may be looking a little harder to find your Twitter DMs soon Some nice tips on cracking LinkedIn’s news feed algorithm Facebook is pulling Instant Experiences from Lead ads And is Periscope starting to fall apart at the seams? Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http:...

On today’s show: There’s no list of words you can’t use in a YouTube title right? Wrong. I know this won’t shock anyone, but Facebook is testing a TikTok clone Buyer beware on those lifetime deal sites like AppSumo A huge bug on Shopify sites was preventing some people from checking out And what are the ethics around hiring computer-generated influencers Here’s what you missed… today, in digital m...

On today’s show: Ready the cannons! Instagram’s starting to fire its e-commerce weapons. Brand managers who have to sort through thousands of YouTube comments are getting some good news Some nice new additions to the Google Ads back-end And remember last week when I told you AppSumo was the bomb? Well, that bomb may have exploded. And not in a good way. That “Hide Replies” feature on Twitter may b...

On today’s show: A sneak peek at how Facebook plans to lure young consumers back to its platform The Russians are coming! Tik Tok’s getting enough attention that people are starting analytics platforms for it An unlimited email marketing platform for $50. One time. ( http://bit.ly/yesappsumo — affiliate link) And holy moly is GIPHY fast on the animated GIFs. Here’s what you missed… today, in digit...

On today’s show: What happens to reach when you don’t post ANY caption on your Instagram posts? A big glitch on Facebook’s ads platform may have sent ads delivering to the wrong audiences Facebook is testing delivering dynamic cropped images Facebook’s “no like counts for you!” test is underway Google says don’t worry about sites that hotlink images from you. Here’s what you missed… today, in digi...

On today’s show: This year, people expect LESS from your brand on social media! Facebook adds "Learning Limited" column to reporting Reddit gets a big update in its ads offerings Google will let you customize how you appear in snippets How's your site ranking since yesterday's Google dance? Probably just fine. And what’s the future of Facebook ads? We may have gotten a peek this mo...

On today’s show: Better check your brand’s position in Google today Facebook adds real-time product catalog updating Twitter once again proves it can’t be a decent ad platform Bye Kik. We hardly knew ya. And... introducing... the lightening round! Here’s what you missed… today, in digital marketing. Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s...

On today’s show: Your Google Analytics data may be all screwed up. And it seems to be Apple’s fault. YouTube tries its hand at AI-based ad optimization That influencer you hired? Are you sure they’re they ACTUAL person you MEANT to hire? And Facebook is killing off Stories. Sort of. Here’s what you missed… today, in digital marketing. Today in Digital Marketing is brought to you by engageQ digital...

On today’s show: Stories are everywhere. But which platform do USERS prefer? You’re not going to believe it Snapchat offers up an ads database ripe for your competitive snooping And how to get more Email Opens now that email use is seriously on the decline Here’s what you missed… today, in digital marketing. Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR...

On today’s show: Yes, your Facebook campaign conversions are down. No, it’s not your fault. How will Google’s new ranking policy affect marketers at news organizations And why Facebook’s most common ad campaign warning message is a lie Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engage...

On today’s show: Manually posting Stories from your smartphone might be a thing of the past soon Your brand’s Instagram account has been compromised! Only, it probably hasn’t. The surprising thing that happens when you suddenly cut your post frequency by half And a new placement for YouTube is coming. And you’re going to hate it! Today in Digital Marketing is brought to you by engageQ digital. Can...

On today’s show: A BIG opportunity in video SEO comes to YouTube Adobe’s new artificial intelligence tool may make lives easier for social media content managers And some good news coming for brand managers who use Instagram.. And make a lot of typos. Here’s what you missed… today, in digital marketing. Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR bran...

Today: Facebook may be shutting down an important part of LINK ads LinkedIn finally joins the Live Video party And expect another placement in your Facebook ads manager — good news, especially for hyper-LOCAL brands Here’s what you missed… today, in digital marketing. Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social med...