Today in Digital Marketing

Some good news for agencies that were about to be cut from Google’s partner program The one ad placement on Facebook you’ve probably ignored for years is killing it right now And Instagram makes DMs easier to reply to for brand managers… but STILL fail to implement the one thing we’re all actually asking for. Today’s episode is sponsored by the Personal Revolution Podcast . Use the code REVOLUTION...

What will consumer behaviour look like three years AFTER the pandemic? Agorapulse adds some nice new features Spotify’s ads platform is expanding And they ran a Facebook ad saying drinking bleach would cure you of COVID-19. Three guesses as to whether Facebook approved it. Want to try more podcasts? Check out http://www. TheWalrus.ca/podcast Can you help spread the word? Review this podcast at htt...

How to get your Facebook ad campaign bumped to the front of the review queue Your brand’s content is less likely to go viral on one of Facebook’s main platforms as of today And the SEO strategy that you MIGHT be using, and which Google now says you should NOT be using Special thanks to our sponsor for this episode: Tresta.com : Business Communication. Simplified. Can you help spread the word? Revi...

Will a court case expose Google’s highly confidential search algorithm? We have a new marketing platform - and already, millions of eyes are on it it Why Campaign Seasonality Adjustment should NOT be used during a pandemic What is Tiered Influencer Marketing? And how is a rideshare company using it. This episode is sponsored by the Personal Revolution Podcast. Download the Himalaya app in your app...

If your brand isn’t on YouTube right now, you might be missing out Twitter makes more changes — changes that NOBODY asked for All while Instagram rolls out a change to one of its most popular stickers literally overnight after ONE GUY suggested it. This episode is sponsored by The Conversation Piece podcast from Walrus Podcasts. Check it out now at thewalrus.ca/podcasts/ Can you help spread the wo...

Microsoft plays nice with users who have MULTIPLE ad accounts SPROUT social rolls out a few nice upgrades Google will now let you customize your brand’s COVID-19 announcement card on Google Maps And yet ANOTHER example of why those “Best time to post” studies are nonsense. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to pr...

Square or Wide? Which image performs better on Twitter? Slack adds support for a competitor of theirs Chief Marketing Officers — not bullish about the near future And how one brand adapted April Fools Day brilliantly, in light of the pandemic. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish...

Google is taking away human account managers from most agencies Facebook expands its ad experiment options Instagram considering letting you live-stream with more than one guest at a time And are those Snapchat Stories… in ANOTHER app? Yep. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Tod...

The United Nations wants you to make public health ads for it Google is giving out free ad credit Facebook makes its Facebook Live product more open And what is the perfect tone to hit with your ads these days? An ad from Jack Daniels nails it. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish...

How to change your Google Ad campaigns amidst COVID-19 Will there soon be TWO links in bio on Instagram? TikTok’s new daily show might provide inspiration for your OWN content program during the pandemic And, for the time, Apple allows free trials of one of their biggest software packages Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ct...

Big updates to Pinterest’s marketing platform Some welcome additions to YouTube’s analytics Yes, your web site traffic from Google is declining. Four reasons why now is a GOOD time to advertise your brand online And how do you market a region when nobody can travel there? Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to pre...

A special edition today, summarizing the report from Social Bakers regarding the Coronavirus’ impact on social media. Get the full report at socialbakers.com/blog/covid-19-is-changing-behavior-on-social-media-for-both-brands-and-users Give them a follow at https://twitter.com/socialbakers Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ct...

Pinterest pushes up launch of a new discover feature Twitter’s busy, but financially unstable Reddit launches a new tool that could get more engagement for your brand And Priest + Livestream = Hilarity Today’s sponsor is Tresta. Start your free 30-day trial today at tresta.com/today Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o...

This episode contains a sample episode of my new (temporary) podcast project: "INSIDE: Voices from Quarantine". You can subscribe at http://anchor.fm/nanaimo Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is brought to you by engageQ digital. Can we help y...

Hi friends, we're just swamped here at my agency helping our clients navigate this COVID-19 thing so, for the time being, I am suspending production on the podcast. I'll be back once this whole thing is less chaotic. Please stay well, friends. --- Send in a voice message: https://anchor.fm/todayindigital/message Privacy & Opt-Out: https://redcircle.com/privacy

It’s here! An Edit Tweet button. Sort of. A much simpler way to make your ads augmented reality Instagram’s upcoming feature could help you build your brand’s IGTV library a lot faster And the surprising history behind the Coronavirus song heating up TikTok Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet yo...

Has Facebook removed an important part of their ad denial appeals process? The Coronavirus could spell VERY bad news for Facebook and Google TikTok throws open its doors to content moderation experts And when is a Click not a Click. An important look at the most important metric you might be getting wrong. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/O...

Which costs more? Twitter ads or Instagram ads? H1 tags are a thing of the past And Google Ads adds some nice tools Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social...

TikTok now has FREE calls-to-action on your brand’s videos, but there’s a catch Google Ads makes some welcome changes to attribution reporting A roundup of Coronavirus news as it relates to digital marketing And I’m going to tell you how to go Trending on Reddit in SECONDS. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to p...

Hi friends — this bonus weekend episode has absolutely nothing to do with digital marketing. So, either enjoy or feel free to delete. I'll be back Monday with the regular digital marketing news. Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is brought to you...

Have a mobile-only site? Prepare to drop out of Google. The best time to post on Instagram is a lie Your next ad placement might be in a push notification And why is Bart Simpson looking at your Instagram Stories? Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is...

Your Facebook conversions might be MUCH higher than you think Hootsuite Launches a Premium Listening Platform…. At least I THINK they have? YouTube launches a very helpful new measurement tool And guess who’s copying their competitors and putting other people’s ideas into THEIR app? Here’s a hint…. It rhymes with Minsterblam. Can you help spread the word? Review this podcast at https://ratethispod...

Who is fact checking Facebook’s fact checkers? Twitter’s got Stories now… only they’re not called Stories CBO is on hold And a new Instagram sticker might help you blow out your next product launch Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is brought to you b...

Will Google’s new Ads recommendations be any good? TikTok bulks up its analytics Don’t you forget about Bing And a new LinkedIn filter might get you more job applicants Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is brought to you by engageQ digital. Can we hel...

Byte tries to get a chomp on TikTok’s audience Twitter could be in for some big changes soon Sprout Social simplifies content publishing And LinkedIn is STILL way too expensive to advertise on Can you help spread the word? Review this podcast at https://ratethispodcast.com/today AND/OR click https://ctt.ac/o713H to preview a tweet you can publish Today in Digital Marketing is brought to you by eng...