Britt Seva

Thriving Stylist Podcast

Business EN ↓ 440 episodes

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon o...

Author

Britt Seva

Category

Business

Podcast website

www.thethrivingstylist.com

Latest episode

Jul 6, 2026

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Episodes

#251-Stagnators, Achievers, Overachievers and Pioneers 03.10.2022

Why is it that some entrepreneurs seem to have the "Midas Touch" and can do no wrong, yet others fizzle out, or fail to even launch? Today I want to talk about the qualities and characteristics of the four different categories of entrepreneurs that exist, and share how I can best prepare people to not just stagnate and to not just dream, but to actually achieve . Our annual Goal Setting Workshop i...

#250-3 Clients Left Their Stylists...Here's Why 26.09.2022

Every once in a while there are a slew of friends and family who come to me and complain about their hair stylist or salon. I have a good handful of these types of stories and recent situations, which is why I want to bring them to you in this episode. I don't think you're hearing this type of information from anywhere else, and you need to be getting the truth about what clients are seeing, heari...

#249-Afterpay for Salons 19.09.2022

Today we're looking at Afterpay, a new payment processor that has taken Australian shoppers by storm with more than one million customers and almost five million transactions being made on the Buy Now Pay Later (BNPL) platform since its launch in 2015. In this episode, I reveal what Afterpay is, how it works, and the ways it can impact your business and your clientele.  As you'll hear, I don't thi...

#248-Options for Increasing Revenue as a Salon Owner 12.09.2022

Today I have another episode answering a great question I recently received from a salon owner who is feeling capped out in terms of revenue. Are there options out there that can boost revenue in the salon? Yes, there sure are, and I'm going to reveal a few today and share how a salon owner can use them!  If you have a question for me that you'd like answered in a future episode, a great way to do...

#247-Comparing Salon Software Systems and Features 05.09.2022

When it comes to salon software systems and features, there are a lot of options available to you! That's why today I'm sharing the things to think about when you are reviewing and choosing which online booking system to use in your salon. As you'll hear me say, I don't believe there is any one app that is perfect for everybody. It's like trying on a pair of shoes, and you've just got to find the...

#246-Pros and Cons of Not Accepting Gratuities 29.08.2022

The pros and cons of not accepting gratuities in the salon has always been a topic in our industry, although now more so than ever. This is why today I wanted to share about the history behind this issue, and to give my perspective and thoughts, because there is a lot to consider before you make a decision to not accept gratuities.  Make sure that your efforts are aligned in getting the results th...

#245-Creating Growth Roadmaps and Compensation Plans for Your Stylists 22.08.2022

There's a lot to consider when creating growth roadmaps and compensation plans for your stylists, and today's episode is answering a question from one of our Thrivers salon owners related to these topics.  I hope this helps get your wheels turning, but t his is just the tip of the iceberg when it comes to creating growth roadmaps and compensation plans! If you'd like to go further into these subje...

#244-Holiday Season Success Strategies 15.08.2022

As stylists, the holiday season accounts for a huge part of your income, in a relatively short period of time, which is why you absolutely have to maximize your results here! In this episode, I want to help you take the bull by the horns this holiday season and close out the year strong, by thinking about the significant opportunity that exists for you. Today, we are specifically looking at what y...

#243-The future of working with assistants or being an assistant 08.08.2022

There's a new wave of assisting, and in this episode, I want to talk to you about what the next generation of assistants is really looking for. I'll be revealing how salon owners can give them what they want to in order to attract the very best and the brightest, and if you're an assistant yourself or looking to become one, there is a lot of good information for you too to take away from this epis...

#242-Money Myths & Lies 01.08.2022

One of my pet peeves is seeing so much misinformation in this industry. We love to see things that back up our own beliefs, but this type of mindset only keeps us playing small. This is why in today's episode we're looking at the money myths and lies that we often tell ourselves, and I'm getting real about all the ways that a limiting mindset in this area can hold us all back. It's time to stop fo...

#241-Rethinking industry events and education: behind the scenes of TSL 25.07.2022

At the time of recording this episode, we are just coming off the heels of Thrivers Live 2022, and I want to use this opportunity to share with you my personal takeaways from it, the collective takeaways of the attendees, and what I see as the future of industry education. Plus, if you're wondering where we are heading as an industry, you're going to want to hear what I have to say about it in thi...

#240-Industry educator realities, rates and opportunities 18.07.2022

Today I'm revealing what it's really like to be an educator today, and what you need to know about how this space has changed in the last few years. In this episode, I'll cover what it looks like to build and grow as an educator today, as well as sharing why being an educator is a vulnerable thing to do. I am here to keep it real and to be fully transparent about how the educator sector works, and...

#239-5-step cycle to keep you productive 11.07.2022

Do you struggle to stay proactive and productive? This is a challenge that we all have from time-to-time, and there are reasons for it. Today I am going to talk about these reasons, uncover the root of why we get stuck, and share how we can keep ourselves productive and on track with a 5-step cycle!  What I reveal in this episode has worked well for me in keeping me more productive, and I encourag...

#238-The 4 Types of Beauty Professionals 04.07.2022

There are four different types of working mindsets that show up in the beauty industry, and today I'm starting the conversation by helping you to begin to understand your own type, and how you can identify the working mindsets of those around you to give grace, or to make a shift, if needed.  If you are a salon owner and have a team, you absolutely must understand how different people show up in l...

#237-Why we procrastinate 27.06.2022

Procrastination is something that we all do! Today I wanted to share some self-reflection that I did recently that made me think about the underlying reasons for why we procrastinate. I hope this episode helps you to understand why we procrastinate, how to get over it, and what you can do to start prioritizing taking action and moving forward in whatever it is that you need to do!  If you have a q...

#236-Evolving clientele to navigate the Recession with Caitlin Lozano 20.06.2022

Several months back I did an episode about the looming recession that will be hitting our industry like it hits others, and yes, it's happening. One of my amazing Thrivers, Caitlin Lozano, reached out to me a few weeks back and she explained to me how she is seeing the effects of the impending recession, and she agreed to do an interview with me about it.  Today I'm sharing Caitlin's thoughts as s...

#235- Boomers, Gen X, Millennials, & Gen Z in the Salon 13.06.2022

I'm bringing you this episode from a very inspired place, as I just had our introductory call with Heather McGowan , our Thrivers Live speaker who was brought in to share about the future of the workforce. In listening to Heather speak, I realized that this isn't information that just Thrivers need to know. This is critical information that the world needs to hear! In this episode I'm diving deepe...

#234-Defining your success 06.06.2022

Stylists comparing themselves to others and imposter syndrome are running rampant in this industry right now and it's creating burnout, isolation, and a lot of self-doubt - all needlessly. That is why today we are doing things a little different on the podcast. This episode is going to be a bit less tactical and focus more on what to do when you don't know what is next, or if you feel like you hav...

#233-Retail sales misunderstandings, misfires and massive potential 30.05.2022

I know retail can be a dirty word for some of you, but today I really want to talk about the misunderstandings that exist in the industry around retail, some "misfires", and the massive potential that exists for you right now in this area! We're seeing an interesting shift in the relationship between retail and the hairdresser, and if you're currently opposed to the idea of selling retail, or you'...

#232-Become the leader that stylists want to work for 23.05.2022

Today I am answering another great question that came in around leadership and what is really required to lead a team of stylists! Kyle is a passionate and successful salon owner/stylist that has multiple passions and is looking for advice on how to do it all. In this episode, I shed light on some potential blindspots that anyone in his situation may have, and if you want to dive deeper and develo...

#231-The 5 Key Roles in your business 16.05.2022

Over the years that I've been in this industry, I've come to realize the importance and just how critical the 5 key roles are in your business, and these roles apply to you whether you are a salon owner, booth renter or commission-based stylist. In this episode I'm going to break down each of these roles so you know what they are, the tasks and responsibilities of each, and to remind you that what...

#230-Work from home business options as a stylist 09.05.2022

With the state of the world we live in right now, you may be on a quest to work more remotely or from home. I get asked about this a lot, so today I wanted to unpack it all for you and share what working from home as a stylist or salon owner is really all about!  If you have a question for me that you'd like answered in a future episode, a great way to do that is to head over to Apple Podcasts and...

#229-Redefining the salon salon front desk 02.05.2022

We've come a long way in our industry, but we still have a lot of work to do. This is why I'm excited to be talking about today's topic, the salon front desk. In this episode, I'll be looking at what isn't working any longer with the front desk role in the salon, and you'll hear my strategies for creating a more modern support system for your business if it's going to grow moving forward!  If you...

#228-Instagram stages, phases and misunderstandings 25.04.2022

You've heard me talk about the radical shift in consumer behavior that we are seeing and facing in our industry, and today, I want to focus on how this translates to your Instagram. In this episode, I share how you can not only prepare yourself to adjust for these differences in consumer behavior, but how you can use it to thrive and to take your Instagram game, and business, to a whole new level!...

#227-Salon owners profit of profit 18.04.2022

This week's show is a continuation of last week's episode where I tackled topics like profit, profit margin and perceived value, or essentially how to keep as much money as we possibly can in our pockets! Today we are diving into owner's profit, or what I refer to as "profit of profit", and I highly recommend that even if you are not a salon owner you listen to this episode to understand how the i...

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