Britt Seva

Thriving Stylist Podcast

Business EN ↓ 440 episodes

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon o...

Author

Britt Seva

Category

Business

Podcast website

www.thethrivingstylist.com

Latest episode

Jul 6, 2026

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Episodes

#226-Budgets, profit margins & commission splits 11.04.2022

Today we are changing your mind about the word "BUDGET"! It is time to get out of the dark when it comes to your money and to start talking about managing your money, because this is all about living the life you want. I realize that I have so much more that I want to talk about when it comes to money, so watch for Part 2 where I'll be talking about profit of profit, and what this means for salon...

#225-Big income, small price point or part-time schedule 04.04.2022

What is "good" money? What is possible for you? Are you maximizing your potential, and do you like the schedule that you're currently working? Today I'm sharing about a conversation I recently had that put these things in perspective for me, and I'm dedicating this episode to you making a BIG income, even if you're living in a small town or can only work part-time! If you have a question for me th...

#224-Preparing for a recession 28.03.2022

You may not want to hear this, but yes, a recession is coming. The best way to be successful in business is to be proactive and not reactive, but I don't want you to panic. In this episode, we are going to talk about why the recession is coming, and how you can get ready for it now so that you're set up in the best way possible for success moving forward! If you have a question for me that you'd l...

#223-Building A Personal Brand 21.03.2022

The concept of developing a personal brand in our industry has evolved over time, and consumer behavior has shifted too since beginning of the pandemic. In today's episode, I share how people today value trust over anything else, and why you need to be intentionally developing a trust-based brand in order to build and grow your business. Next week we'll talk about the upcoming recession, what it m...

#222-Structural impact vs financial impact strategies 14.03.2022

What do you really need in your business right now? Do you need increased revenue, or do you need more order and stability? On today's episode, I want you to start thinking about what changes you are looking to make in your business and the impact they may have. Instead of looking at the buffet of choices you can make in your business right now, I want you to choose from the à la carte menu that I...

#221-7 Factors of determining your price point 07.03.2022

The subject of pricing can often be a tricky one for stylists, but it really doesn't have to be. In this episode, I'm revealing the 7 components of a solid price increase to help take the guess work out of this process, and to set you up with the right mindset and approach to charge more for your services! If you have a question for me that you'd like answered on a future episode, a great way to d...

#220-Losing demand after a price increase 28.02.2022

Today's episode features a listener question about a recent price increase she implemented that had a negative impact on her business. In this episode, we are going to dissect how this stylist presented the price increase and find out why it has had a negative impact. I hope that the guidance and coaching I provide her can prevent this situation from happening to you, or if you are finding yoursel...

#219-The 4 phases of salon ownership 21.02.2022

In recent years things have started to shift regarding salon ownership, and this topic isn't quite as simple as it was not that long ago. That's why today I wanted to look the four types of salon ownership that exists in our industry, and to help give you a better idea of the different types of arrangements available to you if you want to go the route of salon ownership. I want you to ask yourself...

#218-Building your 2x roadmap 14.02.2022

I'm recording this episode right after executing the incredible 5-Steps Workshop that I just hosted, and what an experience it was! I wanted to bring it to you, the podcast listener, as free education that will allow you to walk away with a success plan for your business. Instead of gathering insights and information, today we are prepping ourselves to be proactive, to make goals, and to make a pl...

#217-The rising cost of salon goods 07.02.2022

The cost of goods is rising in our industry, as is happening in so many others, which is why I wanted to focus on this important topic on the podcast. In this episode, I share how you can effectively raise your pricing based on data and fact - not emotion! If you have a question for me that you'd like answered on a future episode, a great way to do that is to head over to Apple Podcasts and leave...

#216-4 Phases of Scaling Beyond $100K 31.01.2022

In this episode I'm talking all about scaling beyond $100K, and whether you are already close to this number or making $20,000 a year right now, this episode is for you. I'm a big believer that the further we're able to project our career out, the clearer the success path becomes, and for this reason, today I am going to break down the success path to get you past $100K. I'll also reveal what it i...

#215-What stylists want today from a salon owner 24.01.2022

Today our questions come from a salon owner who is struggling with stylist retention and doesn't know where they are going wrong in this area. In this episode, we are going to dive in and identify what stylists really want and I will help you learn how to attract and retain an incredible team. Things have changed in our industry, and although they're still important, I'm here to tell you that thin...

#214-Expanding, scaling, shifting and stabilizing 17.01.2022

This week on the podcast I'm excited to be talking to you about business growth, but in a much different way than it's usually looked at. That's because there are actually 4 different ways to grow a business in our industry! Today you'll hear my thoughts on each of them, and if this episode inspires you to make some really good growth decisions in 2022 (and beyond!), let me know! If you have a que...

#213-Accountability Blockers 10.01.2022

Recently I had my annual planning session with my leadership team, and one of the big things that we focused on was accountability. Today I am going to talk to you about the accountability blockers that stop us from continuing to push forward, because one of my greatest fears is looking back on my own lifetime and wondering what could or should have been and wishing I had done things differently....

#212-What does it take to make $100k? 03.01.2022

What is it that makes $100k a year such a popular goal for people in the industry, including myself when I was starting out? I thought it would be a good time to talk about what it really takes to becoming a 6-figure earner. I'll share the current earning stats from our industry, and how the salon owners and stylists that do make over $100k got to where they are right now. Trust me when I say that...

#211-Text to book advantages and disadvantages 27.12.2021

Today I'm diving into a topic I get asked about a lot - text messaging! Maybe you've wondering how effective this tool is, and whether or not you should be using it in your business. In this episode, I reveal the advantages and disadvantages of text messaging, the misconceptions that exist around the topic, and I answer common questions that I hear when text messaging is brought up in conversation...

#210-Instagram Engagement Shakeup 20.12.2021

Today we are talking about the big engagement shakeup that is rocking our world on Instagram! In this episode, I'll be revealing how the platform is changing, why it is changing, and what you can start doing to play the game by the new rules! If you have a question for me that you'd like answered on a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and r...

#209-Transformative Leadership 13.12.2021

On today's episode I'll be building on last week's look at walkouts, by sharing more helpful resources to get on track as a salon owner. I think it's important to assess where you are at today with your leadership skills, and I hope you embrace these concepts in order to retain, sustain and build trust with an effective team who you can grow and scale with! If you have a question for me that you'd...

#208-The Walkout Episode 06.12.2021

Have you ever taken part in walkout at a salon, and if so, why did you do it and how did you feel during this time? This is a topic I know by living through it and from coaching salon owners who have experienced it, but I wanted to go deeper, so recently I posted an Instagram poll on walkouts to get feedback from my followers. Let me tell you, the engagement I received on walkouts was off the char...

#207-Toxic Productivity 29.11.2021

If you're an achiever in life and business like I am, and find value in your life when you're achieving, you most likely have seen how this can lead to toxic productivity. Toxic productivity can be detrimental to your health, your relationships, and your business, and in this episode, I discuss how you can identify and avoid it. You'll hear the mindset shifts that I had to make around what it mean...

#206: Our journey in prioritizing DEI 22.11.2021

I'm excited to pull back the curtain this week and share with you the journey my company and I have been on in learning to prioritize diversity, equity, and inclusion (DEI) in the business. This is the type of work that literally lasts a lifetime, but if we can all progressively get better and be more open and accepting, this world would be a much better place for everyone! If you have a question...

#205: Is the industry growing or shrinking? 15.11.2021

I recently received an excellent question from a Thrivers Society member that I really wanted to share with you on the podcast today. She wants to know what is really going on with our industry, and whether our industry is growing or slowing. Is there an exodus happening? In this episode, I give you my candid thoughts on all these things, and always, I'll do my best to stay education on the latest...

#204: The Annual Planning Episode 08.11.2021

Today I'm back with a teaser to our 7th annual goal setting workshop, which his happening November 9th through 11th. My goal for this workshop is to always help you get strategic, and in this episode, I'll be sharing more about strategic annual business planning and the system that I offer to do just that. Our industry is set for massive growth, and the demand for our services has increased signif...

#203-6 things getting in the way of your achievement 01.11.2021

Do you find yourself working so hard, but you're just not seeing the fruits of your labor? Why is it that everyone likes achievement, and wants it for themselves, but we aren't seeing it more often? In this episode, I'm revealing 6 big things get in the way of achievement, and as you reflect on each, consider which of these things are holding you back. I promise you, that you can change your futur...

#202-Choosing to be "all in" 25.10.2021

I have coached to this topic many times, but today is a first for the podcast! In this episode we are talking about the practice of actually choosing to be "all in." This is a decision I made for my own life and business, and I truly built this practice out of necessity. In turn, I became the best possible version of myself, and I want the exact same thing for you all as well. If you have a questi...

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