Britt Seva

Thriving Stylist Podcast

Business EN ↓ 440 episodes

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon o...

Author

Britt Seva

Category

Business

Podcast website

www.thethrivingstylist.com

Latest episode

Jul 6, 2026

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Episodes

#274 - Finding Your Business Income Blockers and Blindspots 13.03.2023

Have you ever considered what may be holding you back in business? We all have income blockers and blindspots, myself included, which is why I want to talk about them today on the podcast.  Uncovering blindspots can be painful, but this inner work is necessary if you want to create the right structure for your business.  What I share with you today will ​​help you uncover all of your blindspots, s...

#273 - Beauty School Students or New Grads...This One Is For You 06.03.2023

Are you a student that is ready to graduate from beauty school, who is currently enrolled in beauty school, or struggling to build a clientele? Today's episode is a shoutout to you, as we are talking about where to start, how to set yourself up for success, and the four big concerns and barriers that newly graduated hairstylists go up against when trying to get their footing in the industry.  I wa...

#272 - Building As A New, Struggling, or Sinking Stylist 27.02.2023

If you're building your business as a new, struggling or a sinking stylist, you're in luck, because today I reveal what I would do in this situation (and this is actually something I've never directly spoken about on the podcast before)!  I look at the steps you can take now, how to overcome potential barriers at various stages of business building, what you need to be doing on social media, and j...

#271 - What to do if your demand is so high, it's hurting your income and growth 20.02.2023

Is your demand so high that it's actually causing you problems? Yes, this is possible, and it's something that I really want to dive into today on the podcast. In this episode, I discuss how to avoid reckless mistakes and what you can do to begin identifying the things that indicate you are indeed leaving money on the table!  If you have a question for me that you'd like answered in a future episo...

#270 - Pricing for the Market Shifts as a Hair Stylist 13.02.2023

Last week on the podcast, I talked about all the different pricing structures that exist in the industry and how to know what's best for you, and I want to continue the discussion. Today, I share about an emerging fourth pricing structure (which I am not a fan of, and you'll hear why!), because I believe it needs to be talked about and a lot of people just aren't discussing it.  Even though our in...

#269 - Is Hourly Pricing the Future of Our Industry? 06.02.2023

I'm excited this week to answer a question from one of my listeners, Kendra. She asked about my take on different pricing structures, as she's seen a lot of stylists in the industry move towards hourly pricing. She's wondering if hourly pricing is the future of the industry, and in this episode, I look at the pros and cons of this pricing structure, as well as other ones that are being used by sty...

#268 - How Do I Pinpoint My North Star? 30.01.2023

Today's topic is one that I've never covered on the podcast before, and that is how to find your North Star, and what the heck does that even mean? This episode was inspired by a question from a new Thriver who is trying her best to go through the modules as quickly as possible and do the work, but is looking for more guidance on her North Star, which is what I want to provide her (and you) today....

#267 - Growth When Feeling Tapped Out: The 5 Restraints on Your Business and How to Overcome Them 23.01.2023

Are you feeling tapped out in your business, and you're left wondering if it's even possible to grow right now? Today, I want to uncover the 5 restraints that exist within all businesses that can hold us back, along with 3 ways you can increase your income at this time. I hope this episode gives you a sense of what you can do to continue growing your business, even if you're feeling stuck!  If you...

#266 - Is Time to Leave Your Salon or Time to Kick Into Gear? 16.01.2023

The question of if it is time for you to leave your salon is a BIG one, and this is a decision I don't want you to take lightly. In this episode, I reveal more about how to really know when it is time to leave your salon, and I debunk a few of the myths and some of the advice floating around about making this move. In this episode, I leave you with some really poignant questions you should be aski...

#265 - How to Be Self-Aware in Your Business 09.01.2023

Self-awareness and accountability go hand-in-hand, which is why in this episode, I want to break down the types of self-awareness, what they mean, and how you can learn to cultivate internal and external awareness. Why is this so important, you may ask? When you are both internally and externally self-aware, that's where true joy comes from. I encourage you to really think hard about how you're sh...

#264 - How to Create a Successful Annual Plan 02.01.2023

It's the start of a brand new year, and today I'll show you how to create a one-year plan for your business so that you can make the most of 2023, while dreaming strategically . I want you to think of the things you have to do in the next 7, 30 and 90 days to make sure your one-year plan comes together, and to help you with this process, my Wealthiest Year Yet Planner helps make this all possible...

#263 - My 2023 Predictions for the Industry 26.12.2022

This episode is arguably my favorite one of the year to record, where I share my predictions for our industry in the upcoming year!  Today you'll not only get my predictions for 2023, but also the adaptations you may have to make to prepare for the new year, and how I think you can come out on top of this impending recession!  It's time to stop adapting to the now, to stop chasing trends, and to l...

#262 - The Marketing Funnel: Brand Awareness 19.12.2022

Today we are wrapping up our series about the marketing funnel with brand awareness! Building awareness is the last piece to a well-oiled marketing funnel, and I am going to lay it all out for you on how to get quality awareness coming to your brand, starting now! If you have a question for me that you'd like answered in a future episode, a great way to do that is to head over to Apple Podcasts an...

12 Days Of Giving Bonus: Establishing Core Values 16.12.2022

I am back here with another very special bonus episode as part of our 12 Days of Gifting celebration! Today we're pulling back the curtain and sharing a lesson straight out of my Thriving Stylist Method Program, specifically around establishing your core values. If you're not a Thriver yet, this will be a fun sneak peek into some of the step-by-step and highly-strategic content that is waiting for...

#261 - The Marketing Funnel: Building Interest & Social Media 12.12.2022

Today we are continuing our conversation about my marketing funnel that I have been coaching to for almost a decade, and this episode specifically focuses on the interest level of your marketing funnel and social media, which is so important!  I want to share what you really need to know about building interest on social media, which social media platforms to use, and what you should be posting on...

12 Days Of Gifting Bonus: 4 Communication Styles & Closing Consultations 07.12.2022

I am here with a very special bonus podcast as part of our 12 Days of Gifting celebration! Today we're pulling back the curtain and sharing a lesson straight out of my Thriving Stylist Method Program. If you're not a Thriver yet, this will be a fun sneak peek into some of the step-by-step and highly-strategic content that is waiting for you in the program.  If you're looking for strategic business...

#260 - The Marketing Funnel: Creating Desire 05.12.2022

Today I'm continuing our series focusing on my Hairstylist's Marketing Funnel, and I'm specifically talking about the desire level and how to truly create desire for what you offer. To prepare for this episode, I spent time reviewing the websites of stylists, salons and industry influencers, and wow, did I ever learn some things that I want to share with you!  In this episode, you'll hear some of...

#259 - The Marketing Funnel: Creating Opportunity & Branding in Tough Markets 28.11.2022

Today, I'm doing something that I've never done on the podcast before and I'm kicking off a 4-part series centered around my Hairstylist's Marketing Funnel. This is something that I created and trademarked way back in 2012, and it became the foundation of not just Thrivers Society, but literally everything that I do.  In this first installment, I answer a question from an incredible listener who l...

#258 - Pre-Visit Guest Experience 21.11.2022

This episode is a big one, as we are talking all about pre-visit guest experiences! The biggest piece of the puzzle when building pre-visit guest experiences is trust, but how can you be sure that you're building it with them? In today's episode, I reveal the ways that you can build trust with potential clients, and what happens when the trust just isn't there between your client and the salon. Re...

#257 - Is It Time to Let A Team Member Go? 14.11.2022

Today's episode is again inspired by another review I received from a listener who has questions around terminations. How exactly do you know if now is the right time to let a team member go, and if you have given that person a fair shot? Once you've made the decision that it isn't the right fit, how do you let the person go in a professional manner? These can be tricky questions to answer, but I...

#256 - I'm Making $135K Working Part-Time & Craving MORE… 07.11.2022

Today I'm answering a great question that I received from a very seasoned and successful stylist who has a desire and want for more. Although she's very happy with her lifestyle and what she has achieved, she is constantly left with a feeling of needing more, so I am going to talk to you today about what this "more" can look like for you in your life and salon. This episode is really about getting...

#255-The Story of a Salon Walkout 31.10.2022

This week I'm answering a question from a Thriver and listener of the podcast who is talking about a salon walkout that recently happened, and I share how I would have approached handling the situation, in the hope that it provides some lessons that you can use in the future. This is what business ownership really looks like, and it's all about the highs, the lows, the learnings and the hardships....

#254-Professional, Profitable, Authentic Vulnerability 24.10.2022

I'll be the first to admit that I'm feeling a little bit vulnerable digging into this topic today, but I want to look at what it means to display professional, profitable and authentic vulnerability. This is something that I've struggled with for a long time, and probably still do, but I've been able to really learn how to be more vulnerable, but in the right way. In this episode, I share the do's...

#253-Web 3.0 And What It Means for Our Industry 17.10.2022

Today's topic is something that is mysterious to our industry, but not to the world around us. In this episode, we are talking about Web 3.0, which is based on the premise that there's an alternative to exploiting users for data to make money, and that instead, building open platforms that share value with users directly will create more value for everyone, including the platform. I'll be breaking...

#252-Why Your Business Is Growing Slowly 10.10.2022

Being content and comfortable is where businesses go to die, because the world around us is always growing. That's why for today's episode, we are talking all about growth, and in order to do this exercise you're going to have to set your ego aside. I want you to rethink your business, think about how you can get more clients faster and how you can attract the right people to work for you. This is...

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