This is it Studio
This is it Journal
This is it Journal is a conversation at the intersection of design partnership and deep tech. Hosted by Prachi and Julia, co-founders of This is it Studio, we break down the communication and design layer that most technical companies overlook and what it actually costs them. Each episode goes deep on the kind of work we can't capture in a single post (case studies, process breakdowns, honest conversations.)One episode a month. Guests include deep tech founders, VC partners, grant allocators, tech journalists and strategists shaping where this industry is going.
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This is it Studio
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Podcast website
Latest episode
Jun 28, 2026
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Episodes
E3: What does a deep tech company need to succeed? 28.06.2026 1:23:21
Vibhore Sharma is an investor backing deep tech startups across robotics, climate, semiconductors, AI infrastructure, biotech, and the categories where the technology is hard and the path to adoption is genuinely unclear. He argues that design is not the layer you add at the end, but the bridge between the lab and the market - the thing that makes complex technology legible, usable and credible en...
E2: $10M in grants, 80 inbounds, 1 JV. What 9 months of design partnership does for deep tech. 02.05.2026 41:58
Breaking down a US-based battery materials company after their Series A raise. After 9 months of design partnership they had 80 inbounds, $10M in grants, and a joint venture partnership. Prachi and Julia walk through the full partnership week by week (from a basic website brief to board presentations, investor updates, Hanwha Q&A documents, and CES collateral) and the business results that fol...
E1: Introduction | This is it Journal by Prachi and Julia 01.02.2026 37:09
This is the first episode of our podcast where we talk about why we're bringing this back. We've been active on Twitter and LinkedIn sharing behind-the-scenes stuff from This is it Studio, but it's always been fragmented. A long-form podcast feels like the most natural way to actually talk through what's happening - working with deeply technical founders, designing for companies ra...
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