Bryan Smeltzer
The Visionary Chronicles
I spent 20 years in executive roles at Oakley, adidas, TaylorMade, and K-Swiss — then built and sold my own brand to a VC firm. Now I run LiquidMind, a brand strategy advisory firm, and I share everything I know on this show. The Visionary Chronicles is a weekly podcast for CMOs, founders, and brand leaders who want to build iconic, generational companies — not just survive the next quarter. Every episode delivers the brand strategy, visionary leadership, and product innovation frameworks that the world’s most admired companies actually use. Ranked #1 Visionary Podcast and Top 50 Global Market...
Author
Bryan Smeltzer
Category
Podcast website
Latest episode
Jul 3, 2026
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Episodes
Failure | Stepping Stone to Success 26.10.2022 18:18
The Visionary Chronicles Podcast CHRONICLE: October 26th, 2022 "My great concern is not whether you have failed, but whether you are content with your failure." Wisdom from Abraham Lincoln Failure | Stepping Stone to Success Failure is not fatal, but if you do not embrace Failure and make it a part of your...
Transformational Forces | 4 Forces of Business Transformation 18.10.2022 20:56
The Visionary Chronicles Podcast CHRONICLE: October 14th, 2022 "First comes thought; then organization of that thought, into ideas and plans; then transformation of those plans into reality. The beginning, as you will observe, is in your imagination." Napoleon Hill Transformation Forces | 4 For...
Courageous Leadership | Having the Courage to Achieve Success 03.10.2022 21:16
The Visionary Chronicles Podcast CHRONICLE: October 3rd, 2022 “Faith is taking the first step even when you don't see the whole staircase.” Martin Luther King Jr. Courageous Leadership | Having the Courage to achieve Success With the Visionary Chronicles Podcast, I intend to take what I ha...
Team Leadership| 5 Things High Performance Teams do Consistently 23.09.2022 20:56
The Visionary Chronicles Podcast CHRONICLE: September 20th, 2022 "Faith is taking the first step even when you don't see the whole staircase." Martin Luther King Jr. PODCAST: Team Leadership | 5 Things High Performing Teams do Consistently Hiring, building, and nurturing high-performance tea...
Pillars of Great Leadership | Principles to Follow 22.08.2022 20:56
The Pillars of Great Leadership What makes for a Great Leader? Not just one who inspires confidence or provides direction, but someone who has the innate sense to see the future, envision a path to success, and inspire those who do not yet see this path to take the Journey with them. These leaders inspire a team, a company and a brand. They create a community outside the four walls, building loyal...
IDEA Engine | How to Maximize Creativity Flow 18.08.2022 22:29
The Visionary Chronicles Podcast CHRONICLE: August 15th, 2022 "I can't understand why people are frightened of new ideas. I'm frightened of the old ones..." Wisdom from John Cage IDEA ENGINE | How to Maximize Creativity Flow In a 2018 LinkedIn Survey, Creativity was the number sought-after soft skil...
Art of Competition | Creating a Strategy to Overcome Competitive Forces 02.08.2022 20:56
The Visionary Chronicles Podcast CHRONICLE: August 1st , 2022 "Know your enemy and know yourself, and you can fight a hundred battles without disaster." Wisdom from Sun Tzu, The Art of War PODCAST: Art of Competition | Creating a Strategy that Overcomes Competitive Forces The Forces of Com...
Alignment | Managing Marketing & Sales Alignment 20.07.2022 23:33
The Visionary Chronicles CHRONICLE: July 21st, 2022 " Great things in business are never done by one person. They're done by a team of people.” Wisdom from Steve Jobs Alignment | Managing Marketing & Sales Alignment With over 88% of companies indicating a misalignment between marketi...
Leadership | Lead by Faith not Fear 31.05.2022 25:50
The Visionary Chronicles Podcast CHRONICLE: June 1st, 2022 “When we are in chaos, everybody has a plan to fix it. But it takes a leader of real understanding to straighten things out.” Life Faith from Proverbs 28:2 (Mes) THE VISIONARY CHRONICLES PODCAST Leadership | Lead by Fai...
Marketing Metrics | Develop a Roadmap 26.05.2022 25:50
The Visionary Chronicles CHRONICLE: May 27th, 2022 “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself…” Wisdom from Peter Drucker THE VISIONARY CHRONICLES PODCAST Marketing Metrics | Developing a Roa...
Inspirational Leadership | How to Authentically Inspire Others 11.05.2022 25:50
The Visionary Chronicles CHRONICLE: May 12th, 2022 Inspiration "As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them…" Life Wisdom from President John F. Kennedy THE VISIONARY CHRONICLES PODCAST PODCAST: Inspirational L...
DIGITAL MARKETING | Building Customer Data Knowledge 05.05.2022 25:50
The Visionary Chronicles Podcast CHRONICLE # 81: May 5th, 2022 "Data is not information, and information is not knowledge, knowledge is not understanding, understanding is not wisdom.” Knowledge from Clifford Stoll PODCAST: DIGITAL MARKETING | Building Customer Data Kn...
VISION | How to Set Your Path & Stay on Course 20.04.2022 24:23
The Visionary Chronicles CHRONICLE: April 21st, 2022 Inspiration "The only thing worse than being blind is having sight but no vision." Wisdom from Hellen Keller THE VISIONARY CHRONICLES PODCAST PODCAST: VISION | Set your Path & Stay on Course Establishing a Visi...
Brand Growth | Finding Another Avenue for Growth 14.04.2022 24:23
The Visionary Chronicles CHRONICLE: April 14th , 2022 Inspiration " "Know your enemy and know yourself, and you can fight a hundred battles without disaster." Wisdom from Sun Tzu, The Art of War PODCAST: BRAND GROWTH | Finding Another Avenue for Growth Where do you find organic growth beyond...
IDEAS | How to Build & Maximize Creativity Flow 30.03.2022 20:56
The Visionary Chronicles PODCAST CHRONICLE: March 30th, 2022 Inspiration "I can't understand why people are frightened of new ideas. I'm frightened of the old ones..." Wisdom from John Cage PODCAST: IDEAS| How to Maximize Creativity Flow 2018, LinkedIn Survey; Creativity is the number sought-after soft skillset. Creativ...
The Visionary Brand | The Elements of a Successful Formula 16.03.2022 29:30
The Visionary Chronicles CHRONICLE: March 16th, 2022 CONTENT FROM: THE VISIONARY BRAND BOOK, The Success Formula Behind the World’s Most Visionary Brands “Exceptionally well written, organized, and presented, The Visionary Brand must be considered essential reading for all aspiring entrepreneurs and corporate executives seeking to expand their market share. The Visionary Brand is unreservedly re...
The Visionary Brand | The Vision Paradox 09.03.2022 29:30
The Visionary Chronicles Podcast CHRONICLE: March 9th, 2022 CONTENT FROM: THE VISIONARY BRAND, The Success Formula Behind the World’s Most Visionary Brands “Exceptionally well written, organized, and presented, The Visionary Brand must be considered essential reading for all aspiring entrepreneurs and corporate executives seeking to expand their market share. The Visionary Brand is unreserve...
The Visionary Brand | TheDNA of a Visionary Brand (Part II) 15.02.2022 29:44
The Visionary Chronicles CHRONICLE: February 16th, 2022 CONTENT FROM MY NEW BOOK: THE VISIONARY BRAND, The Success Formula Behind the World's Most Visionary Brands Available across all book retailers on February 8th, 2022 “Exceptionally well written, organized, and presented, The Visionary Brand must be considered essential reading for all aspiring entrepreneurs and corporate executives seeki...
The Visionary Brand | The DNA of a Visionary Brand (Part I) 09.02.2022 29:31
The Visionary Chronicles CHRONICLE: February 8th, 2022 CONTENT FROM: THE VISIONARY BRAND, The Success Formula Behind the World’s Most Visionary Brands “Exceptionally well written, organized, and presented, The Visionary Brand must be considered essential reading for all aspiring entrepreneurs and corporate executives seeking to expand their market share. The Visionary Brand is unreservedly recom...
The Visionary Brand | The Success Formula Behind the World’s Most Visionary Brands 18.01.2022 37:52
THE VISIONARY BRAND The Success Formula Behind the World’s Most Visionary Brands Author, Bryan Smeltzer “Exceptionally well written, organized, and presented, The Visionary Brand must be considered essential reading for all aspiring entrepreneurs and corporate executives seeking to expand their market share. The Visionary Brand is unreservedly recommended for community, corporate, college, unive...
The Art of Competition | Creating a Strategy to Overcome Competitive Forces 14.01.2022 20:56
THE VISIONARY CHRONICLES PODCAST The Art of Competition | Creating a Strategy that Overcomes Competitive Forces "Know your enemy and know yourself, and you can fight a hundred battles without disaster." Wisdom from Sun Tzu, The Art of War The Forces of Competition, which determine strategic planning and marketplace executi...
Team Alignment | Managing Marketing & Sales Alignment 11.01.2022 23:33
Brand Team Alignment | Managing Marketing & Sales Alignment “Great things in business are never done by one person. They're done by a team of people.” Wisdom from Steve Jobs With over 85% of companies indicating a misalignment between marketing and sales on items such as; strategy, branding, and creation, it is a...
Strategy | Successful Branding Strategies 06.01.2022 21:49
THE VISIONARY CHRONICLES PODCAST Strategy | Successful Branding Strategies (10 Principles Brands can deploy to sustain long-term revenue growth) "For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through…” Wisdom from Steve Jobs Brands many times struggle with first de...
CREATIVITY | How to Maximize IDEA Flow 17.12.2021 20:56
The Visionary Chronicles PODCAST CHRONICLE: December 17th, 2021 "I can't understand why people are frightened of new ideas. I'm frightened of the old ones..." Wisdom from John Cage PODCAST: CREATIVITY | How to Maximize IDEA Flow 2018, LinkedIn Survey; Creativity is the number sought-after soft skillset. Creativity is a Cornerstone for...
Leadership Traits | How to Identify and Succeed 09.12.2021 24:46
The Visionary Chronicles PODCAST CHRONICLE: December 9th, 2021 Inspiration "Leadership is the art of getting someone else to do something you want done because he wants to do it..." Wisdom from Dwight D. Eisenhower Leadership Traits | How to Identify & Succeed There are many leadership traits, each is unique, and each is either a strength or a weak...
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