Nikki Anderson

The User Research Strategist: UXR | Impact | AI

The intersection of user research, business impact, and using AI intentionally and effectivelyhttps://userresearchstrategist.com www.userresearchstrategist.com

Author

Nikki Anderson

Category

Technology

Latest episode

Mar 12, 2026

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Episodes

UX Your Career, Not Your Resume | Sarah Doody 12.03.2026

Listen now on Apple , Spotify , and YouTube . — Sarah Doody is a UX Researcher & Product Designer with 22 years of experience. She is also the founder and CEO of Career Strategy Lab, a UX job search and career coaching company where she helps UX and product people get hired or promoted with average 5-figure salary increases. She is also the host of the podcast, Career Strategy Podcast that offers...

Fixing the Mess No One Wants to Talk About | Berkay Peker (Jotform) 12.02.2026

Listen now on Apple , Spotify , and YouTube . — Berkay is a UX researcher with over eight years of experience, mostly in e-commerce and banking, working across both B2B and B2C. He has a bachelor's and a master's degree in product design and design research. His focus is on turning research into actionable insights, improving research processes and helping teams make user-centered decisions. Basic...

Strategic Research in Startups | Brittany Lang (Chorus Innovations) 22.01.2026

Listen now on Apple , Spotify , and YouTube . — Brittany is a mid-career research leader based out of Portland, Oregon. She holds a Bachelor's degree in Industrial Design from the University of Oregon and a Masters in Information Science from the University of Michigan. She has worked with startups, nonprofits, mid-size and Fortune 100 companies as an independent contributor as well as a manager o...

Inside insight: How I set up a research repository in Notion 08.01.2026

Hi, I’m Nikki. I run Drop In Research, where I help teams stop launching “meh” and start shipping what customers really need. I write about the conversations that change a roadmap, the questions that shake loose real insight, and the moves that get leadership leaning in. Bring me to your team. Paid subscribers get the power tools: the UXR Tools Bundle with a full year of four top platforms free, p...

Jobs to Be Done Without the Dogma | Wolfram Nagel (TeamViewer) 30.12.2025

Listen now on Apple , Spotify , and YouTube . — Wolfram is a Senior UX Designer and Researcher and has been working at TeamViewer for eight years. He has been driving and advancing UX Research at the company for nearly two years, developing it further together with a young but highly talented and motivated team. He has been deeply involved with Jobs-to-Be-Done for over a decade and considers himse...

Pragmatism vs. Rigor: The Researcher’s Balancing Act | Raymond Tiong (Dext) 11.12.2025

Listen now on Apple , Spotify , and YouTube . — Ray is a designer-turned-researcher. He grew up in New Zealand but moved to the UK last year. His career started in graphic design and advertising, but he’s also studied art history and worked as a brand strategist and innovation consultant before moving into UX. He was a product designer before officially pivoting to UX research. He is passionate ab...

Beyond the Report | Matt Thomas (Motability Operations) 25.11.2025

Listen now on Apple , Spotify , and YouTube . — Matt Thomas is a Design, Research, and Product leader at Motability Operations where he leads the Design and Research efforts for a range of products, from a commerce platform for selling used cars to colleague-facing tools that support that website. His team also designs for a vehicle refurbishment workshop, a completely different challenge with a u...

Getting Strategic with Triangulation | Brett Kurjewski (Accelerant Research) 13.11.2025

Listen now on Apple , Spotify , and YouTube . — Brett Krajewski is the Vice President of Research & Growth at Accelerant Research, where he leads the research and client solutions teams, delivering innovative insights to empower businesses and many fortune 500 companies. He was most recently featured on an episode of Awkward Silences Podcast, and has some upcoming webinars. With a career spanning...

How Games UXR Actually Works | Mark Cox (Lloyd's Banking Group) 30.10.2025

Listen now on Apple , Spotify , and YouTube . — Mark Cox is a lead researcher and the Design Research and Service Design Agency Spotless in London. He’s been in research for about 7 years, and because he’s operated in an agency, he’s been lucky enough to work on all kinds of projects in different industries. The hat he currently wears is as a Games User Researcher. In our conversation, we discuss:...

The New Reality of UX Careers | Mindaugas Petrutis (Lovable) 16.10.2025

Listen now on Apple , Spotify , and YouTube . — In our conversation, we discuss: * Why traditional org charts and career ladders are breaking down and what that means for researchers and designers. * How AI and startup culture are reshaping roles, shrinking teams, and pushing senior-level decisions onto mid-level professionals. * Why most people feel unprepared for their new responsibilities and h...

Getting Scrappy with Product Research | John Fontenot (Terlumina, Path to Product) 02.10.2025

Listen now on Apple , Spotify , and YouTube . — John Fontenot has spent a decade in tech, working initially in software partnerships for Intel’s Software and Services Group where he was first introduced to the role of product management. In 2018 John made a pivot into a role as a UX Researcher to get his foot in the door of a product team for a small HRTech SaaS company and hasn’t looked back. Joh...

Lessons from the Only Researcher in the Room | Alaine Burns Laycock (Dext) 18.09.2025

Listen now on Apple , Spotify , and YouTube . — Alaine is an empathetic UX leader with a proven track record of driving user-centric strategies, adeptly managing teams, and delivering impactful research that drives business growth and strategic alignment. In her role as a Research Manager at Dext, she oversees research delivery, strategy, and operational functions. With 12 years of extensive exper...

Physical Products, Brutal Honesty, and the Agency Way | Filip Cicek (Ruthless Insights) 04.09.2025

Listen now on Apple , Spotify , and YouTube . — Filip Cicek is a seasoned researcher with a Master's degree in Sociology and over 15 years of diverse experience spanning academia, non-profit, and business realms. Proficient in both qualitative and quantitative research methodologies, Filip leads Ruthless Insights, a cutting-edge consultancy specializing in UX and market research. In our conversati...

Connecting the Research Dots | Iwalola Sobowale (Moniepoint) 28.08.2025

Listen now on Apple , Spotify , and YouTube . — Iwalola Sobowale is a research leader empowering tech innovation in Nigeria’s exciting tech industry. As the Head of Customer Research at Moniepoint, she drives strategic research to enhance customer experience, improve product adoption, and strengthen market positioning. With a background in another Nigerian unicorn - Interswitch, Transsion who are...

Using AI as Your Research Intern | Ryan Glasgow (Sprig) 21.08.2025

Listen now on Apple , Spotify , and YouTube . — Ryan Glasgow is the CEO of Sprig, an AI-native survey platform built to replace legacy tools like Qualtrics. Sprig combines advanced survey capabilities, AI-powered analysis, and an intuitive user experience to help research and product teams get richer insights, faster. Before starting Sprig, Ryan led product at Weebly and Vurb, where he saw how slo...

Researching for Real Life | Loren Flores & Kathryn Ambroze (JPMorgan Chase) 08.08.2025

Listen now on Apple , Spotify , and YouTube . — Loren is a UX Researcher with over 8 years of experience designing user-centered financial solutions. She’s passionate about uncovering actionable insights that bridge user needs with business objectives, and specializes in transforming complex behaviors into strategies that elevate digital experiences. Loren currently works at JPMorgan Chase as a Le...

Business-Savvy Research and Onion Layers of UX | Amanda Stockwell (Stockwell Strategy) 24.07.2025

Listen now on Apple , Spotify , and YouTube . — Amanda runs Stockwell Strategy, a user experience research and innovation strategy practice. She has spent the last 15 years helping teams understand who their users are, what they need, and how to tie those insights to product and business strategy. Happy clients include startups, nonprofits, fortune 100s, and nearly everywhere in between. Amanda is...

Facilitation as a Superpower | Bindu Upadhyay (Gitlab) 10.07.2025

Listen now on Apple , Spotify , and YouTube . — Bindu is passionate about understanding people, their behaviour, and the ecosystems in which they interact. In every role she drives cross-functional collaborations across R&D and Go To Market teams to craft impactful product and service propositions with the most recent being a new product for Customer Onboarding Experience. Having moved from India...

Breaking the Research Bubble | Zack Stewart (Anthropologica) 03.07.2025

Listen now on Apple , Spotify , and YouTube . — Zack is a mixed-methods researcher who transitioned from managing a restaurant pre-pandemic to becoming a UX researcher. Being homeschooled from an early age sparked a deep curiosity for human behavior and unconventional problem-solving. With a unique background, including a bachelor’s degree in film production, several associate degrees, he brings c...

The Work Research Enables | Dave Hora (Consultant) 26.06.2025

Listen now on Apple , Spotify , and YouTube . — Dave Hora is perpetual Employee of the Month at Dave's Research Company: as a consultant, he helps leaders run strategic product initiatives and teams build well-informed product processes. In 2011, Dave was the first researcher at a mobile startup in San Francisco, then went on to work as the first research hire at five more companies including Rese...

Reporting Without Control | Steve Jenks (MeasuringU) 12.06.2025

Listen now on Apple , Spotify , and YouTube . — Steve is a UX researcher at MeasuringU, a full-service research agency in Denver, Colorado in the United States, and a research faculty member at the University of Denver. He has a Ph. D. in higher education with a focus on research methods and statistics, and transitioned into UX research after working in education policy and technology for over a d...

Reframing Democratization | Ned Dwyer (Great Question) 29.05.2025

Listen now on Apple , Spotify , and YouTube . — Ned Dwyer is the Co-Founder and CEO of Great Question, the all-in-one UX research platform designed to democratize research at scale. After two successful exits as a founder, Ned launched his biggest idea to date: helping enterprise teams better understand their users. Ned has led Great Question in empowering UX researchers, designers, and product te...

Inside Games User Research | Steve Bromley (Games User Research) 16.05.2025

Listen now on Apple , Spotify , and YouTube . — Steve is a games user research consultant, helping teams use player insight to create successful games. He works with publishers, platforms and studios of all sizes to transform their game development process, and build product strategies that combines player data with creativity. He work from ideation to post-launch in order to de-risk game developm...

Inside Insight: How I use Optimal to set up a prototype test 13.05.2025

In this episode, I cover: * Common mistakes teams make when prototype testing becomes routine or rushed. * A method for deciding whether a prototype test is even the right approach. * Clear goal-setting techniques that make your test focused and relevant. * How to define metrics that show both research quality and product value. * Writing user tasks that reflect real behavior and reveal friction p...

Designing for the Real World | Erik Stoltenberg Lahm (The LEGO Group) 02.05.2025

Listen now on Apple , Spotify , and YouTube . — Erik is a behavioral scientist with a passion for understanding how people, especially kids, interact with digital experiences. He works at The LEGO Group, where he leads behavioral research to create safer, more inspiring, and more playful digital spaces for children. He specializes in using behavioral science, experimentation, and innovative resear...

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