The UnNoticed Entrepreneur

Get Noticed! Send a text. Digital marketer Patrick Dawson shares field-tested techniques for creating a distinctive brand. Listen as he reveals his formula for crafting compelling blog posts guaranteed to grab attention. Patrick discusses the power of understanding yourself, using authentic life experience to connect with your audience. We cover actionable strategies for distributing content far a...

Get Noticed! Send a text. Trauma and uncertainty shake entrepreneurs’ confidence, draining motivation. Leadership coach Dr Benjamin Ritter ,  founder of LFY Consulting ,  guides founders in rediscovering their purpose. Listen as Dr Ritter shares how to regain clarity amidst chaos. His innovative exercises help you identify core values, goals and needed community support. You’ll hear Dr Ritter’s ad...

Get Noticed! Send a text. Feel stuck working for someone else’s dream? Garin Dem gets it. After 15 corporatised years, she quit to unlock her “unique genius” - and yours. On this pep talk-fuelled episode, you’ll discover how Garin moved from employee to entrepreneur. Learn how she built confidence, won clients, and created an authentic personal brand rooted in her passion. You’ll also get Garin’s...

Get Noticed! Send a text. Feel like your ads never catch your ideal customers' eyes? Amanda Dorenberg says it’s time to think outside the mobile. As CEO of COMMB , she’s on a mission to transform outdated billboards into targeted, trackable ads. On this episode, Amanda debunks the myth that mass media is only for big brands. She explains how local shops can micro-target roadside placements to...

Get Noticed! Send a text. Ever wondered how to make your small or medium-sized business stand out in the crowded LinkedIn space? Tune in to our latest episode as we catch up with Jason Tan , the entrepreneur behind Engage AI . He's revolutionizing the way businesses engage on LinkedIn, utilizing a unique "commenting for attention" strategy. Using this innovative tool, you could save...

Get Noticed! Send a text. Niches create risk. Learn why diversifying makes better business sense. Serial entrepreneur Pat Dillon built and sold many niche companies. His experiences showed relying on one vertical courts trouble. Industry fluctuations or shutdowns can destroy overly focused agencies. Now taking a contrarian view, Pat spreads his digital firm Wise across numerous pillars. With budge...

Get Noticed! Send a text. Learn how this fully virtual agency became the best place to work. Leaving corporate, Wayne Stanley knew brick-and-mortar didn’t fit his national ambitions. He began Bowe Digital as fully remote, yet faced perceptions it wasn’t serious. Converting customers to understand virtual capabilities took effort. Now, with unrelenting focus on communication and connectivity, Bowe...

Get Noticed! Send a text. Struggling to gain clients? Learn the anti-marketing method to leverage existing assets. Starting an entrepreneurial journey from corporate life can mean losing footing. Tiago Faria , formerly of Google, struggled himself. Complications nearly sunk him until he simplified his approach. Now he helps other high-value coaches rapidly gain leads through his anti-marketing fra...

Get Noticed! Send a text. What if your marketing efforts could be fearless, effective, and customer-centric, all at once? Get ready to journey with us into the world of savvy entrepreneurship alongside seasoned business owner, Randy Crane . Learn proven techniques from 40-year marketing veteran Randy, the Fearless Marketer . He reveals how to be “fearless” by moving beyond status quo tactics and f...

Get Noticed! Send a text. Ever tried to craft the perfect sentence, only to end up staring at a blank screen? Don't despair! Learn proven techniques from former actress turned copywriter Kelsey Formost . Discover how to hook readers by answering “what’s in it for me?” in succinct, benefit-focused headlines. Kelsey advises verbal vomiters to let words flow then edit down, while formula lovers...

Get Noticed! Send a text. Imagine the thrill of getting Gordon Ramsay, the fiery chef himself, to be a brand ambassador for a product you're marketing. Learn how to craft a compelling personal narrative from ad legend Henry Wong . Drawing on decades in advertising, Henry reveals techniques to identify your core essence and attributes. Learn to summarise your story in just six words for brevit...

Get Noticed! Send a text. Struggling to scale your marketing outreach? Learn how to leverage automation to hack growth from entrepreneur Yaron Been . After losing his ecommerce business overnight, Yaron rebuilt by automating repetitive tasks. He explains the difference between defensive automations that save time, and revenue-generating offensive automations. Discover free tools like Microsoft Pow...

Get Noticed! Send a text. Feeling overwhelmed tracking your digital marketing? Learn how to simplify and automate your customer journey for better results. Marketing expert and Co-founder of DBSS Digital Seb Brantigan explains how to audit your strategy and tech stack to identify quick 1% tweaks. Discover easy tools like Zapier to connect platforms and coordinate touchpoints. Seb demystifies marke...

Get Noticed! Send a text. How to build the Spotify of the art world. Hussein Hallak shares how his platform Momentable.art makes art accessible like never before. Providing museum-quality images, customized channels and immersive experiences, it empowers artists to showcase work on their own terms. Hussein explains how blockchain enables digital ownership, tips and subscriptions.  Key insights inc...

Get Noticed! Send a text. Wondering how PR can boost your brand? PR pro Kathleen Lucente , Founder of Red Fan Communications , demystifies public relations for startups and small businesses. With 15 years growing her own agency, she shares when to engage PR help and how to maximise value on a budget. Key takeaways include defining your niche, hiring specialists who know your industry, and scaling...

Get Noticed! Send a text. Karl Becker explains the sales strategy that he used to recover after a bankruptcy. Now he has written that into a book  entitled Iceberg Selling . On this episode he explains how to take back control and improve cash flow by closing more deals which he credits with this one key principle, that he explains on this podcast with Jim James Karl Becker , Founder and CEO at Im...

Get Noticed! Send a text. Struggling to find the right marketing agency? Behdad Jamshidi , Founder of CJAM Marketing , shares his secrets to vetting and matching businesses with agency partners they can trust. After losing 25% of his business overnight in the recession, Behdad rebuilt by focusing on lead generation and brand building. He explains how he creates a constant stream of high-quality co...

Get Noticed! Send a text. Are you struggling to keep brand messaging consistency as you sale creation using AI? As Rob May explains, generative AI allows endless personalized content at scale, but also creates a massive risks. His solution is BrandGuard , which uses AI models trained on your brand guidelines to automatically check creative assets.  Tune in to find out about the low cost browser pl...

Get Noticed! Send a text. How to break the norm and challenge the stereotype? Here's how Impossibrew shook the beer industry. Mark Wong faced health problems from drinking and realised much of his social life depended on it. He started Impossibrew to create great-tasting beers that relax you without the alcohol. After a big branding misstep, Mark focused on listening to customers to keep impr...

Get Noticed! Send a text. Ever wondered what it takes to build a global franchise? Join me in this discussion with John Prothro , President and CEO of Foot Solutions . We  explore how John is building Foot Solutions into a successful global franchise business providing specialized foot care and custom orthotics. What you will learn on this show: - making a business an attractive franchise opportun...

Get Noticed! Send a text. Before , you wasted time chasing the 80% of prospects that delivered less than 20% of your revenues.  Now, you can focus 80% of your efforts on the opportunities that move the needle . Magnetically attract the right customers who understand your value, are willing to pay a premium , and pre-qualify themselves before ever engaging with sales. Mark Osborne 's new book,...

Get Noticed! Send a text. Promised knowledge and expertise await you in our enlightening conversation with Mike Begg , the savvy CEO and co-founder of AMZ Advisers . This is a deep dive into the vast Amazon marketplace, a tour not just of the immense opportunities that it offers, but also the unique challenges it presents to brand builders and unnoticed entrepreneurs. Mike's knowledge, honed...

Get Noticed! Send a text. Struggling to convert website traffic into sales? Can't figure out your marketing funnel? Mikael Dia increased conversion rates with his software Funnelytics . Learn how he validated demand with a free planning tool and targeted Facebook group.  This low-cost strategy gained 6,000 users and $200,000 in sales within two months. Hear why to focus on nailing product-mar...

Get Noticed! Send a text. Struggling to articulate your brand story? Learn how Jackie Bebenroth helps companies find their voice. As founder of Muse Headquarters , she guides brands to reach their potential through positioning and messaging. Discover how entrepreneurs get trapped inside their businesses, unable to see their true value. Jackie shares her "productive distancing" technique...

Get Noticed! Send a text. In this episode of The Unnoticed Entrepreneur, I have the pleasure of talking to Femi Opaneye , the brilliant mind behind Pane Ventures . We delve into his expertise in assisting startups with customer acquisition and fundraising. Pane Ventures specializes in creating pitch decks, business plans, and financial models for startups, while also executing lead generation camp...