The UnNoticed Entrepreneur

Get Noticed! Send a text. We all know that employees are a huge factor in a company's success. But my guest today, Chellie Phillips , Founder, and Owner of Successfully Ever After , strongly believes that's it's more than just the company's success, but an entrepreneur's and company's personal branding. As she says in this episode, 'it has to start with the actua...

Get Noticed! Send a text. In this show, I am going to share how to write a book in 20 minutes per day.   My first self-published work, the UnUnoticed Entrepreneu r has been shortlisted as a finalist in the Business Book Awards UK , and so this gives me the self-confidence to share my process.    Dabble Writer is the software I use to collaborate with my virtual assistant.  I share my strategy of i...

Get Noticed! Send a text. Authenticity and your ability to communicate efficiently are two of the key ingredients to becoming a successful entrepreneur. And these are what Chris Larsen , Founder and Managing Partner of Next Level Income , has emphasised in this episode. Chris explains why authenticity and consistent effective communication are important, especially in something as sensitive as the...

Get Noticed! Send a text. Authenticity and your ability to communicate efficiently are two of the key ingredients to becoming a successful entrepreneur. And these are what Chris Larsen , Founder and Managing Partner of Next Level Income , has emphasised in this episode. Chris explains why authenticity and consistent effective communication are important, especially in something as sensitive as the...

Get Noticed! Send a text. The actor turned President gives us a masterclass in waging war in the age of social media. Trump leveraged Twitter, Ronald Reagan used his acting charms on television audiences, and anchor Walter Kronkite brought the Vietnam war into the homes of Americans. Today I look at the Twitter accounts of the two main protagonists in the war being waged over Ukraine by Russian fo...

Get Noticed! Send a text. Almost everything under the sun is Wikipedia -ble nowadays. But you should know that being Wikipedia-ble is not always a good thing as it could make or break you, or your business', reputation. That's why the Pixel Master and CEO of The Mather Group , Josh Greene , says that it's really helpful to at the very least understand what's going on underneath...

Get Noticed! Send a text. Almost everything under the sun is Wikipedia -ble nowadays. But you should know that being Wikipedia-ble is not always a good thing as it could make or break you, or your business', reputation. That's why the Pixel Master and CEO of The Mather Group , Josh Greene , says that it's really helpful to at the very least understand what's going on underneath...

Get Noticed! Send a text. Michelle Seiler Tucker , CEO at Seiler Tucker , with a lot of titles and expertise under her name, calls herself the ‘Best kept secret’, and always says titles don't matter, results matter. So, in this episode, she shares how she helps entrepreneurs #getnoticed and exit the business rich with her book Exit Rich, and keeping it confidential. Who doesn’t want to exit a...

Get Noticed! Send a text. Michelle Seiler Tucker , CEO at Seiler Tucker , with a lot of titles and expertise under her name, calls herself the ‘Best kept secret’, and always says titles don't matter, results matter. So, in this episode, she shares how she helps entrepreneurs #getnoticed and exit the business rich with her book Exit Rich, and keeping it confidential. Who doesn’t want to exit a...

Get Noticed! Send a text. Content, and putting your message out there, is one of the proven most effective to build your personal brand and #getnoticed. But is pushing content out daily enough to get yourself and your business noticed? Nick Cavuoto , entrepreneurial mentor, and personal brand expert who specializes in mindset, marketing, sales, and transformational leadership, shares in this episo...

Get Noticed! Send a text. Content, and putting your message out there, is one of the proven most effective to build your personal brand and #getnoticed. But is pushing content out daily enough to get yourself and your business noticed? Nick Cavuoto , entrepreneurial mentor, and personal brand expert who specializes in mindset, marketing, sales, and transformational leadership, shares in this episo...

Get Noticed! Send a text. Knowing your customer is key for any business endeavor, it requires knowing more than their names, ages, and incomes. And according to Matt Schlegel , Principal at Schlegel Consulting : Evolutionary Team Effectiveness , personal dynamics cannot only help you understand your customers better but can also help you create a more effective team. In this episode, Matt explains...

Get Noticed! Send a text. Knowing your customer is key for any business endeavor, it requires knowing more than their names, ages, and incomes. And according to Matt Schlegel , Principal at Schlegel Consulting : Evolutionary Team Effectiveness , personal dynamics cannot only help you understand your customers better but can also help you create a more effective team. In this episode, Matt explains...

Get Noticed! Send a text. We know how hard it is for service-based businesses to attain real scalability; exponentially increasing revenues without incurring significant costs. In this episode, Alejandra Slatapolsky , Strategic Partner at Scale Alto , shares with us how they could help entrepreneurs #getnoticed and boost our business' scalability using bi-lingual PR, through branding and comm...

Get Noticed! Send a text. The content you create communicates your message. In fact, providing high-quality content is one of the most important things you can do to #getnoticed by clients and create interest in your business. In this episode, I speak with Dhriti Goyal , Product Marketing Manager of Pepper Content , and she shares with us how the one-stop-shop content creation platform, Pepper Con...

Get Noticed! Send a text. In this episode, I share tips to ensure that your company is prepared for media enquiries. Many websites are focused on sales and ignore the 5 key elements which will enhance your chances to get media coverage. I list them and then include how to review your social media channels too.  It's a short episode but one packed with useful and free guidance to make your bus...

Get Noticed! Send a text. A guy called Michael Lazerow of Buddy Media says, "You have to be truly a valuable source of information." To be able to #getnoticed by Fast Company , and other media, and get your articles published, you don't just have to be credible, you've got to be giving information that people are interested in, and something that you've got that maybe othe...

Get Noticed! Send a text. Gong Xi Fa Cai! The Chinese new year makes a huge impact on everybody. And from a business point of view, it's a very good time for public relations because there's a lot of cultural tradition tied up in this. In this episode, I share how the Chinese New Year, and other calendar events and occasions, can be an opportunity for your business' PR, start a conv...

Get Noticed! Send a text. According to an IDG study, 48% of tech buyers make a purchasing decision based mainly on analysts' opinions, and it is, in fact, a key part of public relations. In this episode, I talk about an organisation of these analysts called Analyst Relations and how they can help you #getnoticed. I also shared how you can #getnoticed by analysts, how to be on their radar, and...

Get Noticed! Send a text. New clients ring up and expect to get a coverage straight away. However, securing media coverage may seem fast and easy, but there are lots and lots of back-end work that you need to know so you don't pitch unprepared to the media. In this episode, I'm just going to give you some guidelines on how long it takes to get coverage, some of the processes that take pl...

Get Noticed! Send a text. With almost everything you can search on Google, how can you be more searchable? Or more noticeable?  For Fabian Langer , it's very simple - create more efficient and more SEO-friendly content that Google can find on your sites, so people can find you. One key point - this software creates citations to all the sources which mean you can verify the facts and use the a...

Get Noticed! Send a text. With almost everything you can search on Google, how can you be more searchable? Or more noticeable? For Fabian, it's very simple - create more efficient and more SEO-friendly content that Google can find on your sites, so people can find you. One key point - this software creates citations to all the sources which mean you can verify the facts and use the article fo...

Get Noticed! Send a text. I wanted to freshen up my upcoming podcast episodes, including this one, with a new intro and outro. But surprisingly, no one was willing and confident enough to voice over for it, so I had to think of another way. Good thing, I stumbled into this text-to-audio bot voice generator, Talkia. In this episode, I discuss all about Talkia, which cannot only be used for podcast...

Get Noticed! Send a text. In this episode, I shared about this new tool, Listen Notes , that you could use if you want to guest on podcast shows to #getnoticed. I have used recently it to search for podcasts to pitch for EASTWEST PR clients and myself to market my The UnNoticed Entrepreneur Book Volume 2, how you could look for the best podcasts that fits your needs, how you could export a list of...

Get Noticed! Send a text. In this episode, Jim James joins the Systemize Your Success Podcast by Dr Steve Day , Small Business Systems and Outsource Expert at Systems and Outsourcing , to discuss how you can unlock the value in your business through effective communication, and how knowing your audience can help you to deliver far higher levels of value, and increase your success. KEY TAKEAWAYS  C...