The Unfiltered Tea with Evie

If you've ever come back from vacation determined to change your pace, only to slide right back into old habits within a week, this episode is for you. Evie shares the honest, unfiltered reflections from her recent trip to Portugal, the burnout she was heading toward before she left, and the small daily shifts she's making to stay slowed down now that she's home. In This Episode Why Evie almost bu...

Jo and Lyndon are a husband and wife business coaching duo who went from running a photography company to building a thriving coaching business and membership. They share the real story behind their pivot, how they work together and why creatives struggle to build recurring revenue. In This Episode How Jo started her first business at 11 years old What it actually looked like going into business t...

If you've ever wondered what it actually looks like to step away from your business for three weeks and come back in one piece, this episode is for you. Evie is back from Portugal and she is spilling all of it. The trip highlights, the honest reflections on unplugging, what European airports are really like right now and what it was genuinely like to travel with young kids. This one is part travel...

If you have ever felt like your brand no longer reflects who you are, wondered whether to rebrand or just refine, or tried to figure out how to balance a growing business with being a present parent, this episode is for you. Evie sits down with Puja Malhotra, founder of Roop Creative Agency, a branding and web design studio nearly 11 years in the making. Puja shares her journey from corporate art...

If you've ever avoided looking at your numbers, wondered whether to incorporate, or felt like chasing revenue goals was leaving you exhausted and broke, this episode is for you. Evie sits down with Stacey Millard, accountant, entrepreneur and founder of Thrive Accounting, who sold her first accounting firm for seven figures and has been helping creative and service-based business owners understand...

If you have something to sell but your emails feel pushy, salesy or just plain gross, this episode is for you. Evie breaks down her go-to launch email sequence, how to warm up your audience before the cart even opens and why legitimate urgency is not the same thing as sleazy marketing. In This Episode Why your email launch sequence is only one piece of the puzzle How to warm up your audience befor...

If you've ever lost yourself in motherhood and wondered how to find your way back, this episode is for you. Evie sits down with Crystal Shadwell, event planner, higher ed professional, mom and founder of Something Beyond Mom, to talk about why women need to stop putting themselves last, how to build community that actually fills your cup and what it really looks like to balance a side hustle, a fu...

Two podcast hosts walk into a women's business conference... Evie and Kelsey Reidl of the Rain or Shine podcast sit down for a candid debrief on the This Mother Means Business event in Burlington. From the stories that hit different to the mic drop moments you'll want to write down, this episode is a masterclass in what happens when women in business get real with each other. In This Episode Why n...

If you've been putting off your welcome sequence or starting every first email with your entire life story, this episode is for you. Evie breaks down her go-to three-email welcome sequence, how to improve deliverability from day one and why training your audience to engage early is one of the most underrated moves in email marketing. In This Episode What a welcome sequence is and who needs one The...

If you've ever undercharged, overbooked yourself or wondered whether investing in your photography business is actually worth it, this episode is for you. I'm sitting down with Melissa Shearer, a Burlington-based family, maternity and birth photographer who has been building her business for 10 years. And she is not holding back. Melissa shares the real story behind going from rock bottom to runni...

In this engaging conversation, Evie Tavares and Kristina Bartold explore the vital difference between building a community and merely growing an audience. Kristina shares her insights on the importance of genuine connections, the evolution of her High Vibe Women events, and the impact of authenticity in business. They discuss the challenges of scaling a business, the significance of mentorship, an...

Summary Evie Tavares shares her detailed experience and key insights from the High Vibe Women event, highlighting networking, personal growth, and practical business tips. Keywords High Vibe Women, networking, personal growth, business tips, event recap, entrepreneurship, self-care, scaling business, community building Find Evie on…  Instagram: https://www.instagram.com/evietavaresbranding/ Linked...

In this conversation, Laura Sinclair shares her journey from corporate marketing to becoming a mom entrepreneur, discussing the unique challenges faced by mothers in business. She emphasizes the importance of redefining motherhood, asking for help, and the significance of mindset in achieving business success. Laura also highlights the need for sustainable growth, the role of relationships in clie...

In this episode, Evie Tavares shares her insights on attending networking events, particularly the High Vibe Women event. She discusses her mindset going into these events, emphasizing the importance of community building and personal growth over sales. Evie highlights her preparation strategies, including self-care and creating a peaceful environment before the event. During the event, she focuse...

In this episode, Evie Tavares discusses her recent experiences with content creation, the importance of taking breaks, and the impact of AI on copywriting. She emphasizes the need for human connection in content and warns against relying too heavily on AI as a crutch. Evie shares insights on how to maintain authenticity in writing and the future of copywriting in an AI-driven world. Find Evie on… ...

In this episode of Unfiltered Tea, Evie Tavares interviews Mia Harris, the founder of The Strength Girl. Mia shares her journey from studying kinesiology to becoming a personal trainer and business owner. She discusses the challenges of running a fitness business, the importance of anti-scale messaging, and how she aims to create a supportive community for women. The conversation also explores the...

In this episode of Unfiltered Tea, Evie Tavares dives into the essentials of email marketing, emphasizing the importance of building an email list and overcoming the fear of perfectionism. She discusses how to create valuable content that resonates with your audience and the significance of nurturing relationships without constantly pushing for sales. Evie shares her personal experiences and insig...

In this engaging conversation, Evie Tavares and Carly Ottaway explore the journey of entrepreneurship, the importance of collaboration over competition, and the power of storytelling. Carly shares her experiences of letting go of old narratives, the impact of vulnerability in sharing stories, and the challenges of balancing motherhood with running a business. They discuss the significance of authe...

In this solo episode of Unfiltered Tea, Evie Tavares reflects on the launch of her podcast, sharing her gratitude for the positive response and discussing the vulnerability that comes with putting oneself out there. She addresses the fear of judgment from others, particularly those in her personal life, and emphasizes the importance of focusing on the audience that truly matters. Evie encourages l...

In this episode of Unfiltered Tea, Evie Tavares discusses the concept of anti-sleaze marketing, emphasizing the importance of integrity and authenticity in marketing practices. She highlights two main tactics that undermine trust: false urgency and scarcity, and pain point poking. Evie advocates for a marketing approach that aligns with personal values and fosters genuine connections with audience...

In the inaugural episode of the Unfiltered Tea with Evie podcast, host Evie Tavares shares her journey from banking to entrepreneurship, detailing her experiences in starting a brand photography business and transitioning to full-time entrepreneurship. She emphasizes the importance of personal branding, hard work and authenticity in building a successful business while balancing motherhood. Evie a...

In this episode of the Unfiltered Tea with Evie podcast, Kelsey Reidl shares her journey from studying human resources to becoming a successful marketing consultant. She discusses the importance of understanding the foundation of a business before diving into marketing strategies, the challenges of scatterbrain marketing, and the significance of having a clear mission and mindset. Kelsey also emph...

In this episode, Evie Tavares reflects on her journey as a business owner, emphasizing the importance of community, personal growth, and effective systems. She shares insights on how networking and mentorship have shaped her experience, and discusses the significance of mental health and outsourcing in achieving business success. Evie encourages listeners to focus on their personal and professiona...