The Unconventional RD Podcast

If your plate is full and you're wondering, "How do I make time for my blog?", then this episode is for you. I'm sharing 3 key ways you can blog without it taking over your life. Yep, you can make time for your blog and become a productive blogger with these simple blogging hacks. Read the full blog post here. Subscribe to my YouTube Channel for even more blogging and online biz tips.

When it comes to growing an audience online, most people's brains instantly go to social media... But guess what? That is NOT the only (or even the best) way to gain a following! You CAN grow a ginormous audience... ... WITHOUT showing up on video or stories or reels every day. ... WITHOUT coming up with endless piles of witty, engaging, content day in and day out. ... WITHOUT bouncing around poin...

After helping hundreds of dietitians get started online,  I've discovered there are just THREE main Blogging Business Models. .. ... but most people DON'T KNOW which bucket they fall into... ... and thus are focused on the WRONG THINGS for growing their businesses. Don't let that be you! In this episode, I walk you through: + The 3 types of blogging business models that wellness professionals can...

This week's episode is straight from the heart. No show notes, just some personal updates on how things will be changing around here for the rest of 2023. Tune in to find out what's been going on behind the scenes in my life, some business epiphanies I've recently come to, and what I'll be doing different in my business (and especially my marketing strategies) moving forward.  I hope this resonate...

This week on the podcast, I'm coming at you with a quick tip episode.  I'm going to share one simple tactic that grew my email list to over 7,000 subscribers, without doing ANY other type of promotion.  Honestly, the answer is so simple, it will probably shock you.  Tune in right now to find out exactly what I did. Looking for more tips and a community of like-minded peers?  Join  The Unconvention...

If you're a dietitian who's thinking about starting a business, you've probably heard all about the importance of niching down. But… what if you don't know your niche? What are you supposed to do? In this episode, I'll walk you through four clear steps to finding your niche as a dietitian so that you can confidently build a business that you feel totally aligned with and that genuinely serves a us...

As promised, in this episode I'm going to go over the rest of the exciting announcements Google made at their Google I/O conference a few weeks ago.  As I said last week, the bulk of this conference was centered around AI and they actually revealed 8 new AI features that will be coming to the Google ecosystem soon. So let's go through them, one by one, and talk about how they might apply to our li...

On May 10th, Google had its big annual conference, called Google I/O, where it announces all the exciting things its working on and plans to release throughout the year. This year, the focus of 90% of what they presented was AI. (No surprise there, really, given all the developments in AI over the last 6 months.) In the next two episodes of the podcast, I'm going to summarize all the exciting new...

This week, I'm pulling from the archives of an office hour recording that I did in late 2022 for my SEO Made Simple students. Once a month, I do a one-hour live call for students where I answer their questions, demonstrate how to do things, share SEO news, and more. During this particular call, a student wanted to know how they can stay motivated while they're working long-term to get ads on their...

If you've been paying attention to the last few rounds of Google updates and announcements, you may have noticed a huge emphasis on this concept of EEAT (experience, expertise, authoritativeness, and trustworthiness). And within this concept of EEAT, Google repeatedly emphasizes the notion that TRUST is the most important over-arching concept when sharing information that has the potential to sign...

As you may or may not know, Google recently rolled out the March 2023 Core Algorithm Update. Like all google algorithm updates, this was designed to improve the quality of the search results and rank the most helpful content possible.  But no one really know what's going on behind Google black algorithm box. That said, it's still fun to speculate!  Since I work most closely with people creating co...

If you are currently running a private practice, but are yearning to build income streams that don't require you to trade your time directly for money, then listen up.  Today, I'm chatting with Brittyn Coleman, also known as The Autism Dietitian, about how she was able to gradually transition away from one-on-one work in her business and build a collection of online revenue streams that now earn h...

This week I'm interviewing Melanie Betz, the founder of thekidneydietitian.org, which is a blog and online business that helps people with kidney stones and chronic kidney disease. Melanie is also an SEO Made Simple student success story. She joined the course in January 2020 while still working a full-time job. Now three years later, she's fully self-employed and making more money in her own busi...

Today I'd like to do something a little different on the podcast. I'd like to share 6 quick things you can implement on your website to improve your SEO, and each task should take about 20 minutes or less to complete.  My goal here is to just share a few super common things I see come up again and again when I'm auditing websites that are relatively simple to change.  If you're an experienced blog...

This week's conversation is a fun one. I'm chatting with Cynthia Samanian, founder of Culinary Creator Business School, about the importance of teaching online before you feel ready. And I would bet that this resonates with a lot of you listeners out there right now.   Maybe you're excited about the idea of creating an online course or a membership or a digital good or whatever, but you just haven...

If you've been dabbling in blogging and online business but haven't taken the plunge and really started taking it seriously yet, then this is the episode for you. Today, I'm chatting with Sarah Almond Bushell, otherwise known as The Children's Nutritionist. Five years ago, Sarah decided to start taking this online business thing seriously and intentionally to start creating online income. Flash-fo...

To celebrate my birthday this year, I asked people both in both of my Facebook groups if they had any questions for me — personal questions, business questions, life questions, whatever. If they dropped any questions in the post, I promised I would try to answer them in this podcast episode. So that's what I'm doing today. Sit back, relax, and enjoy my (now belated) happy birthday ask-me-anything...

In this episode, I'm chatting with fellow dietitian blogger, Chrissy Carroll, about all things AI. Chrissy recently attended an AI conference and then joined me on this podcast to share her key takeaways from the event. First, we chat about why Chrissy decided to attend an AI conference as a dietitian blogger and whether or not there was anyone else in even remotely similar fields that she met the...

This episode is based on a question that someone in my Facebook group asked me: "In terms of artificial intelligence and the shifting digital landscape, what business model adaptations should entrepreneurs in the online space consider?" I was so excited to dig into this question and share my thoughts. I discussed: How AI is making a splash in the digital marketing world right now The potential fut...

One of the more common questions I get as an online business owner who creates content is, "How do you decide what content you put out for free and what content is paid?" If you're putting out a bunch of information on social media, YouTube, a podcast, or blog, why would someone buy from you? Wouldn't giving away all the goods hurt your bottom line? That's the line of questioning that typically co...

This episode is all about search engine optimization, or SEO.   SEO has been an absolute game changer in my business and that of many of my students who have gone through my SEO Made Simple course.   So I wanted to take some time today and do a podcast episode on this topic because it's incredibly value for online business owners. In this episode, I'm talking about: What SEO is in layman's terms H...

If you're a dietitian or other wellness professional, you've probably seen this question asked thousands of times (or asked it yourself): how can I make extra money as a dietitian? This question comes up a lot because the reality is that traditional dietetic jobs don't typically pay a lot of money. So, many of us are looking for ways to supplement our income. In this episode, I'm sharing some of t...

Today on the podcast, I'm chatting with James Marin, a dietitian who co-runs a gut health-focused practice with his wife, Dahlia.   They have been running their business together for almost a decade and it's gone through many iterations.   It started as a side gig, then a sub-practice within a doctor's office before branching out into a private practice and eventually a multi-state group practice....

This episode is inspired by a question that I asked in my Facebook group: who here runs a multiple six figure business and what were the biggest things you focused on to take you beyond 100k per year? Over 45 highly successful dietitians weighed in with their thoughts. So I decided to share what these dietitians said in this episode.   I categorized their responses into 12 core themes that came up...

It's that time of year again, the time where we reflect back on how the previous year went and look ahead at upcoming trends.   If you've been a long-time listener of this podcast, you know that each year I put out an episode talking about digital marketing trends to watch for the coming year.   I also reflect back on my previous year's predictions to see how they held up. So, tune in now to learn...