The Therapy Business Podcast

Ever wondered how therapists can market their services ethically without compromising their professional integrity? Join us as we sit down with Karyn Mitchell, a graphic designer and brand strategist with a unique focus on therapy practices. Karyn shares her extensive journey from working in a therapy office to becoming an expert in helping therapists market themselves authentically. She provides...

Want to transform your Psychology Today profile into a client-generating machine?  In this episode of the Therapy Business Podcast, we reveal actionable strategies to make your profile stand out. Through professional headshots that reflect your unique personality and carefully curated content, you can make an unforgettable first impression. We’ll also cover the importance of consistently updating...

Imagine transitioning from being a therapist to a full-fledged business owner, equipped with the right financial systems to ensure sustainable profitability.  Vanessa Habben, our head profit coach, joins me to dissect the common challenges therapy practice owners face on this transformative journey.  Does the initial excitement of starting something new quickly give way to a monotonous grind? We d...

Unlock the secrets to converting leads into loyal clients. In this episode we share why many therapy practice owners miss out on potential clients by not following up enough. Learn about structured systems and processes that ensure no potential client slips through the cracks, and discover how follow-up can be a genuine offer of help rather than a pushy sales tactic. We delve into effective email...

Ever wondered if your therapy practice is truly serving your financial well-being? Today we unpack crucial strategies for practice owners to establish a consistent and fair self-payment system. We walk through essential steps to assess core personal and lifestyle expenses, helping you create a sustainable payment plan that respects your dual role as both business owner and employee. Craig dives in...

Ever wondered how a solo therapist can transform into a successful business owner with multiple thriving locations? Kathrine Parnell, the owner of A New View Counseling, shares her remarkable journey from a side gig to managing a bustling practice with 46 employees across four states.  Kathrine opens up about the logistical challenges, the importance of a cohesive company culture despite geographi...

Ready to transform your therapy practice website and attract more clients without getting bogged down by design complexities? In this episode we reveal five essential strategies for making your site more client-centric and effective.  Don’t miss out on these actionable tips to enhance your online presence and grow your practice! Ross Herosian with Tricycle Creative Creating Your Brand Episode Meet...

Ready to transform your therapy practice into a thriving, efficient, and profitable business? This episode promises to arm you with essential strategies to streamline your operations and boost your bottom line. Ross Herosian from Tricycle Creative joins me as we explore ways to get rid of wasteful spending, generate more revenue and improve your marketing efforts. We dive deep into balancing expen...

Can building a strong personal brand really transform your therapy practice? Join us as we explore this compelling question with Lisa Apolinski, author of "The Greatest Personal Brand Story Ever Told." Lisa uses her  marketing expertise to reveal how essential personal branding is for therapists striving to build genuine trust and connections with their clients. Discover how the enduring...

Is your therapy practice ready to tackle the summer slump head-on?  In this episode we uncover five vital strategies that will help your practice not only survive but thrive during the challenging summer months.  We'll dive into methods to keep clients committed to their sessions despite the temptations of summer distractions, emphasizing the critical importance of maintaining routine for men...

What if you could fill your therapy practice with clients who not only align with your values but also contribute to your professional satisfaction and profitability? In this episode we introduce the concept of immutable laws—core values that act as a filter to ensure only the best-fit clients make it to your consultation calls.  I'll walk you through my five immutable laws and how they guide...

What if getting featured on TV, radio, or newspapers could transform your therapy practice? In this episode, Dr. Richard Kaye shares his incredible insights on how therapists can effectively self-promote and build a highly visible practice. We dive deep into the significance of creating top-of-mind awareness and the crucial importance of asking for referrals. By leveraging various media platforms,...

Navigating the financial maze of therapy practice ownership can feel like a daunting quest. That's why we're equipping you with a map and compass in the form of the Profit First system, designed to cut through the fog of cash flow confusion. On this episode, I take you through the process of seizing control of your finances, projecting income, and preparing for expenses, all to ensure th...

Are you ready to navigate the thrilling yet daunting journey of expanding your group therapy practice?  In this episode, I open up about the real pressures and considerations that come with team expansion. We're not just talking about adding new faces; we're tackling how to maintain financial stability and ensure the quality of service doesn't dip as you grow.  Learn about avoiding...

Most practice owners have stumbled through the maze of marketing, often feeling like they're navigating without a map. This episode promises a wealth of actionable advice designed to attract more clients and amplify your practice's success. Owner of Tricycle Creative, Ross Herosian, shares how to establish a clear marketing plan, utilize 'push' and 'pull' strategies e...

Escape the shackles of debt and steer your therapy practice towards a flourishing financial future—that's what I'm here to help you achieve in our latest episode. I'll guide you through the 5 step plan we walk our clients through, as well as share a recent mistake I made with debt.  This is a must-listen for practice owners ready to take control of their finances and say goodbye to...

Struggling to maintain financial stability in your therapy practice? Let's change that together. Join me as I unveil the Profit First system—a transformative approach designed specifically for therapy practice owners like you, looking to turn the tide on the often unpredictable financial waves we face. This episode is your guide to setting up a simple, behavior-based financial strategy that p...

Welcome to the Therapy Business Podcast! Our goal is simple: to help you grow your therapy practice in a financially healthy way. We know how challenging the business side can be when managing your practice. We're here to take the overwhelm out of your business so you can make more money and serve more people. https://www.therapybusinesspod.com Watch us on Youtube: https://www.youtube.com/@th...