The Therapy Business Podcast

We celebrate one year of The Therapy Business Podcast by revisiting the most valuable and impactful clips from our most downloaded episodes. These highlights provide concentrated wisdom on marketing, finance, scaling, and creating freedom in your therapy practice. • Ross Herosian explains how all marketing is content, including your therapy services themselves • The Profit First system transforms...

Therapists often hit a ceiling with insurance reimbursements, unaware they can proactively request rate increases to boost their income without adding more clients. We explore a step-by-step process for negotiating higher rates with insurance providers, including specific strategies to showcase your professional value and expertise. • No insurance company will voluntarily offer you a rate increase...

Learn how to enhance your therapy practice with essential systems that streamline operations and enrich client relationships. Craig shares actionable insights into various software solutions that fit therapy practices of all sizes. • Discussing the critical role of systems in business  • Exploring the keys to effective client relationship management  • Overview of Dubsado, a recommended CRM for th...

Elevate your financial health with actionable insights on how to pay yourself effectively as a business owner while managing personal stresses. Learn the importance of integrating your personal and business finances, along with practical steps to achieve financial wellness. • Sharing a personal story about financial struggles due to a family health crisis • Emphasizing the connection between perso...

This episode addresses the common guilt felt by business owners and how they can shift their mindset to recognize their valuable role in their practice. By focusing on delegation, teamwork, and embracing leadership responsibilities, owners can overcome guilt and foster a healthier business environment.  Meet with one of our coaches Hey Physical Therapists! I'm currently writing the book Profi...

Establishing multiple bank accounts is essential for therapy practice owners looking to gain control of their finances and simplify cash flow management. This episode outlines crucial accounts to set up, including profit, owner's pay, taxes, and operating expenses, while also emphasizing the importance of additional accounts like payroll, emergency funds, and others to support the unique need...

This episode focuses on five essential habits that successful practice owners must adopt to thrive in their businesses. By emphasizing clear goals, effective cash flow management, time management, strong client relationships, and continuous education, practitioners can create a balance in their professional lives while elevating their practices.  • Highlighting the importance of setting clear fina...

Tracking the right metrics is essential for therapy practice owners to turn inquiries into clients and ultimately serve more people effectively. We discuss the importance of a systematic approach to logging inquiries, understanding lead sources, assessing client conversion rates, and establishing a robust follow-up process. • Importance of tracking lead sources and inquiries • Understanding client...

Katie May shares her journey from solo practice to successfully managing a group practice while emphasizing the importance of strong systems, a supportive culture, and data-driven decisions. Her insights offer essential guidance for therapists looking to grow without sacrificing the quality of care or their well-being. • Transitioning challenges from solo to group practice • Importance of culture...

This episode emphasizes the emotional and operational aspects of transitioning from a solo therapy practice to a larger group practice. By sharing insights on delegation, developing effective systems, and clearly communicating expectations with team members, listeners are encouraged to prepare for growth while preserving their energy and sanity. • Overcoming the fear of delegation and embracing te...

We're replaying one of our most downloaded episodes from 2024! Unlock the secrets to effective marketing for therapy practices with insights from our guest, Ross Herosian of Tricycle Creative. Ross brings his expertise as a marketing coach to the table, offering invaluable guidance to solopreneurs and small business owners who find themselves in unfamiliar territory. Discover how Ross acts as...

We're replaying one of our most downloaded episodes of 2024! Unlock the secret to ensuring your therapy practice consistently thrives financially. Discover how the "Profit First" methodology can revolutionize your financial management strategy, helping you break free from the chains of inconsistent pay and overwhelming bookkeeping. Say goodbye to traditional accounting woes and hell...

Meet with one of our coaches Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access.  *Intro/outro song credit: King Around Here by Alex Grohl

Imagine sailing smoothly through the holiday season without the burden of financial stress weighing you down.  Learn how to build a financial cushion to protect your practice during the winter slump, and discover the art of planning for these predictable slow periods so you can savor the festivities with peace of mind. But that's not all—this episode is also about maximizing your potential du...

Join us for an illuminating conversation with Rob Tracz, an international speaker and personal growth strategist, who opens up about his journey from relentless workaholic to a more balanced entrepreneur. Rob shares the easily overlooked signs of burnout, such as feeling isolated and emotionally unstable, and how they can silently sabotage your success. He challenges the all-too-common belief that...

Are you ready to break free from the constraints of insurance-based therapy practice? Imagine a world where you can serve clients more effectively while ensuring your own financial sustainability. In this episode, we explore the strategic shift from insurance-based clients to a thriving private pay model.  Join us as we guide you through the process of transitioning gracefully and smartly. Whether...

Unlock the secrets of entrepreneurial success with Richard Walsh, the inspiring author of "Escape the Owner Prison." Richard shares his compelling journey from the disciplined ranks of the Marine Corps to the rollercoaster world of entrepreneurship. Learn how he navigated the collapse of his landscaping business and discovered new ventures in fitness training and contracting, ultimately...

Imagine weathering a fierce hurricane and still finding the resilience to steer your business and personal life towards growth. That's precisely what Matt Tack from Alessi Functional Health has masterfully navigated, and he's here to share his invaluable insights.  Join us as we explore the nuances of balancing business success with personal well-being, especially amidst unforeseen chall...

Are you setting the right goals for your business, or are you getting lost in the hustle for growth?  Reflect on where your focus should be, whether it's laying a solid foundation or gearing up for growth, and embrace the fluid nature of business. Remember, it's okay to shift between these focuses, and giving yourself some grace can be just as important as hitting those sales targets.  M...

Discover the secrets of mastering online advertising with our special guest, John Horn, CEO of Stub Group. John sheds light on the common fears business owners face, particularly in the therapy sector, when it comes to digital ads. He offers invaluable advice on overcoming past negative experiences and making sure your investment translates into tangible business growth. Get ready to uncover the a...

Many therapy practice owners are unknowingly overpaying clinicians, jeopardizing their financial stability.  Today we tackle the financial challenges that can come from long-standing relationships and loyalty with clinicians. This episode serves as a crucial resource for both solo and group practice owners who strive to balance financial health with employee satisfaction. Understanding the intrica...

Ever wondered how to choose the best pay structure for your clinicians? Today we dissect commission-based, flat rate, and salaried pay systems. Learn how the right choice not only incentivizes your team but also enhances your practice's financial health. We'll also explore the pros and cons between 1099 contractors and W-2 employees. Discover why commission percentages vary and how these...

Curious about how accurate bookkeeping can transform your therapy practice? Join us for an insightful conversation with Gretchen Roberts from Red Bike Advisors as she shares her journey from marketing to accounting and the pivotal role clean financial records play in scaling a business. Gretchen provides invaluable insights into how understanding your numbers can help you uncover hidden financial...

Ever wondered how to ensure every clinician in your practice is a financial asset? J Dive into the nitty-gritty of assessing each clinician's profitability. Learn how to navigate complex factors such as average fees, sliding scales, insurance, and session types to enhance your practice’s profit margins.  Discover why reducing your client load can be pivotal in focusing on business growth and...

Ever wondered how your personal finances could be the key to your business’s success? In our latest episode, Alicia Durham, our Director of Personal Finance Coaching, reveals her journey into the world of money coaching and why disorganized finances often create a ripple effect.  Alicia shares her expertise on the significant impact that personal financial habits can have on business operations, f...