Stacey St. John

The STR Sisterhood

Business EN ↓ 188 episodes

Whether you’re brand new to Airbnb or an experienced Superhost, you’re giving yourself the gift of financial freedom and FUN when you enter the short-term rental space. If there’s anyone who knows this, it’s Stacey St. John. She built a 7-figure STR portfolio in less than two years and was able to leave her W2 thanks to the earnings from her properties. Today, she’s living the life she was always meant to live – on her terms. And on her new podcast, The STR Sisterhood, she’s sharing how you can, too! On this show, it’s all about you and your short-term rental journey. You’ll hear actionable ad...

Author

Stacey St. John

Category

Business

Podcast website

staceystjohn.com

Latest episode

Jul 7, 2026

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Episodes

Exploring the Mid-Term Rental Strategy with Vivian Yip & Regan Sonnabend 25.07.2023

In this engaging episode, I’m thrilled to welcome Vivian Yip and Regan Sonnabend, who reveal why the mid-term rental strategy is a solid wealth-building opportunity. They provide valuable insights on how to effectively analyze mid-term rentals and also discuss how to navigate the challenges that come with mid-term rentals. Are you on the fence about rental strategies? Vivian and Regan offer their...

The Secrets of a Successful Partnership with Sarah Karakaian & Annette Grant 18.07.2023

Welcome, and thanks for checking this week’s STR Sisterhood episode. Partnerships are a catalyst for success both in business and in life. They combine unique strengths, perspectives, and expertise to create a harmonious synergy surpassing individual capabilities. However, partnerships are not without challenges. They require mutual trust, effective communication, and collaborative problem-solving...

Content Marketing Secrets for Short-Term Rental Success with Jodi Bourne 11.07.2023

Content marketing is a powerful tool for short-term rental hosts looking to make a massive difference in attracting guests and standing out. You can effortlessly build connections and foster trust with your potential guests by crafting compelling and informative content. Whether through blogs, videos, or social media posts, content marketing is your ticket to getting free traffic to your listing a...

From Restauranteur to Real Estate Investor with Ashley Arthur 04.07.2023

In this episode, we learn about the fascinating journey of Ashley Arthur, an amazing STR Sister who transitioned from the restaurant industry to become a successful short-term rental investor. Join us as we explore Ashley's unique story and learn how her leadership skills from running a restaurant business seamlessly translated into her flourishing "Airbnb biz." During our conversation, Ashley gen...

Creating Beautiful & Healthy Airbnb Stays with Meghan Cruse 27.06.2023

Join us for an engaging podcast episode featuring Meghan Cruse, an expert short-term rental designer and consultant specializing in Airbnb hosts and short-term rental property owners. Get ready to unlock the secrets of creating remarkable guest experiences while maintaining a healthy and aesthetically pleasing space. Discover the insider "tricks of the trade" as we delve into practical tips that w...

Investor Personas and Why They Matter with Kate Stoermer 20.06.2023

Discovering and understanding your investor persona can unlock a world of advantages in your STR entrepreneurial journey. Find out how in this amazing episode with Kate Stoermer, founder of The CEO Host . In this episode, we discuss the most common challenges STR investors face, the five distinct investor personas (along with their characteristics), and how to bridge the gap between spouses with d...

Unlocking the Secrets of Rehabbing an Airbnb with Aubrey Carlson 13.06.2023

Are you considering rehabbing a property but don’t know where to start? Look no further! In this captivating podcast episode, Aubrey Carlson shares invaluable insights on rehabbing properties that will leave you confident and well-prepared. Whether you’re considering rehabbing out of state or locally, Aubrey sheds light on the pros and cons of both options and discusses how to estimate rehab costs...

How to Elevate Your Airbnb Design with Paige Hayes 06.06.2023

In this episode, I sit down with Paige Hayes, an interior designer with a passion for vacation rentals. Paige shares her insights on how to infuse your property with a compelling narrative that sets it apart from the rest. By weaving intentional design choices into the story of your space, you can create an ambiance that leaves a lasting impression on your guests. We also learn about Paige’s "SSUF...

From Short-Term Rentals to Boutique Hotels: A Journey with She Invests Founders Allie Fugatt and Carrie Douglas 30.05.2023

Buckle up, folks, because this episode is a must-listen! Join me as I sit down with Allie Fugatt and Carrie Douglas, the brilliant minds behind the She Invests Podcast and Facebook group . In this conversation, we delve into their journey of starting in short-term rentals and how they convinced their husbands that getting into the “Airbnb game” was wise. Fast forward to today, they’ve both pivoted...

How Inhaven Revolutionizes Airbnb Hosting with Ashley Ching 23.05.2023

Get ready to be inspired and informed as we dive into the world of short-term rental furnishing with Ashley Ching, the CEO and founder of Inhaven. In this episode, we explore how Inhaven's all-in-one platform can transform the way Airbnb hosts furnish their properties with ease and style. But that's not all! Ashley shares her incredible journey of breaking barriers and overcoming challenges as a f...

Part 2: How I Built My 7-Figure Short-Term Rental Business (And How You Can, Too!) with Stacey St. John 16.05.2023

Welcome back to Part 2 of this two-part training series. In this episode, we'll be continuing our deep dive into the world of how I built my 7-figure short-term rental business – and how you can, too! We'll be discussing the key priorities that were critical to my own success and what elements I recommend you include as you create your very own blueprint for success in your “Airbnb biz.”  Whether...

How I Built My 7-Figure Short-Term Rental Business (And How You Can, Too!) with Stacey St. John 09.05.2023

Welcome to Part 1 of our 2-part training series on how ANYONE can become a wildly successful host on Airbnb and build a 7-figure short-term rental business. That's right, we're talking about you !  In this episode, we'll dive into my personal journey in the short-term rental space, where I went from novice host to successful real estate mogul (I must admit, it sounds weird to read that about yours...

How to Save Time & Money When Furnishing a Property with Sage Nathan 02.05.2023

Investing in quality furnishings that are comfortable, functional, and aesthetically pleasing can help attract more guests, receive positive reviews, and ultimately increase your Airbnb property's revenue. But actually finding quality furnishings that fit with your design plan and within your budget can be a challenging (and super time consuming) task. That’s where having the right tools and syste...

Renting to Traveling Healthcare Workers 101 with Allison Vallerga 25.04.2023

Traveling healthcare workers are an invaluable asset to the healthcare industry. They provide quality services to patients in areas with a shortage of qualified medical professionals. However, they often face the challenge of finding a good place to stay while on their job. Providing a good place for traveling healthcare workers to stay is crucial in helping them maintain a quality standard of liv...

Does Networking Really Matter? With Alicia Wright 18.04.2023

When venturing into short-term rental space, there’s a lot to learn, and the learning curve can be daunting.  Personally, I’ve found that connecting with a community of like-minded people has been incredibly helpful for me – in SO many ways. I’ve been able to learn from their experiences, gain valuable insights, avoid costly mistakes, and even generate referrals for my business!  In today’s episod...

Expert Tips for Designing Your Short-Term Rental with Jenny Yi 11.04.2023

If you’re looking to increase your revenue, focusing on your property’s design can make a huge difference. By paying close attention to the design of your Airbnb, you can attract more guests, enhance the experience during their stay, and increase your average daily rates (ADR).  And, as a result, you can increase revenue while setting your rental apart from others, which is especially important if...

How to Be Successful in The Co-Hosting Business with Chelsey Jones 04.04.2023

Being an Airbnb co-host can be a rewarding “career” that offers a range of benefits. Whether you're looking to earn extra income or gain new skills and experiences, co-hosting can be a great opportunity. In this episode, I sit down with Chelsey Jones and discuss how she’s personally found success in the co-hosting business. As a Realtor, Airbnb Superhost, and co-founder of CC’s Retreats (a co-host...

Leveraging AirDNA to Maximize Your Success in The STR Industry with Jamie Saine 28.03.2023

AirDNA is a powerful platform that offers data-driven insights for short-term rental properties worldwide. With its help, you can make informed decisions when analyzing a market or property – and capture valuable information on pricing, occupancy rates, and more. By leveraging AirDNA, you can track performance, optimize your strategy, and stay ahead of the competition to maximize your success in t...

Investing in Commercially Zoned Properties with Stacey Duvall 21.03.2023

The #1 reason why a short-term rental investor might consider buying a commercially-zoned property: Fewer restrictions . In this episode, I’m honored to welcome Stacey Duvall, a successful real estate entrepreneur and the founder of Stacey Duvall Real Estate.  Tune in to find how to find commercially zoned properties, what you should do before purchasing commercially zoned properties, and much mor...

Using the BRRRR Method in Short Term Rentals with Cam Snyder 14.03.2023

The BRRRR Method (Buy, Rehab, Rent, Refinance, Repeat) is a real estate investing strategy where you purchase an undervalued or distressed property, fix it up, rent it for some time, refinance it to purchase a second investment property, and repeat the cycle. The BRRRR Method enables investors to make money on their investments by taking advantage of the value of properties after repair. In this e...

Should You Self-Manage Your Properties or Hire a Property Manager? With Tracie Fowler 07.03.2023

In this amazing episode, I’m joined by Tracie Fowler, STR owner, consultant, and entrepreneur. Tracie’s love for traveling and interacting with the locals of the places she visited led her to stay for extended periods in many short-term rentals in different places. In 2015, while traveling to Thailand, Tracie met someone on a flight who had bought a beach house in Thailand, quit her W2, and was fi...

Shifting from A Scarcity Mindset to an Abundance Mindset with Michelle Gibbs 28.02.2023

A scarcity mindset is one of the biggest obstacles for entrepreneurs. It is a belief that there are not enough resources to go around and that people have to fight for their share of what’s available. People with the scarcity mindset believe that helping others to succeed will inevitably lead to their failure. The short-term rental business is a competitive industry. However, an abundance mindset...

Increasing Bridal Bookings for Your STR with Stacey Paretti-Rase 21.02.2023

Marketing to brides and bridal parties can be a smart strategy for short-term rental owners looking to tap into a growing and lucrative market. Weddings are a significant and growing market, and brides are looking for unique and memorable places to stay. By supporting brides and bridal parties, STR owners can get plugged into a high demand and potentially increase their bookings (and profits!) So,...

Rising Above Life’s Challenges & Being Your Best Self with Tatianna Tailor-Tait 14.02.2023

While life’s challenges are inevitable, finding ways to overcome them is crucial. And as you’re finding ways to battling life’s troubling moments, you often grow, develop skills you never knew you had, and find meaning in life. Simply put, when you invest in improving yourself, your whole world changes. And self-improvement is a journey that never ends. It’s an ongoing process of becoming better a...

How to Handle Guest Complaints the Right Way with Natalie Palmer 07.02.2023

Guest complaints can be a challenge for any host. It’s important to know the best way to handle them in order to maintain a positive experience for your guests and yourself. As a host on Airbnb, you want to make your guests feel welcome and provide them with a memorable experience. Many hosts think that refunding is the best way to respond to guest complaints to avoid bad reviews. However, refundi...

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