The State of Sales Enablement

In the latest episode of Sales Enablement Live, we discuss key insights from this week's interview with Enablix CEO, Gaurav Harode, on sales content, navigating remote meetings and layoffs, and other updates on The State of Sales Enablement. Here are some of the resources referenced in this episode. Webinar - Strategic Sales Enablement: https://www.linkedin.com/video/event/urn:li:ugcPost:689776006...

Our guest in this week's episode is the founder and CEO of a seed-stage start-up in the sales tech space that truly punches above its weight. His no-nonsense approach and a deep niche specialisation have earned his sales content management platform a spot in a marketplace that features VC-funded juggernauts. In our conversation we shine a light on the role content plays in modern B2B sales, common...

In the latest episode of Sales Enablement Live, we discuss key insights from this week's interview with Hubspot's APAC Sales Enablement leader, Isaac Carroll, about performance mindset in sales, upcoming LinkedIn changes, the role of sales in a digital world, why empathy will increase in value over time, and the latest updates from the world of Sales Enablement. Be part of the Sales Enablement con...

Mindset. It's what separates underperformers from the elite in any field, no matter if it's academics, sports, or sales. That's why our guest in this week's episode has made mindset coaching the key focus of his enablement approach at one of the world's most recognised SaaS brands. In our conversation, he shares the relevance of the right mindset in sales, what sales can learn from other high-perf...

In the latest episode of Sales Enablement Live, we discuss key insights from this week's interview with social selling expert Anna Rokina, the ongoing SalesTech funding frenzy, Facebook's failure to sell their vision to investors, and consistency in virtual selling. Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm PT). https://thestateo...

When it comes to social selling, self-proclaimed gurus are dime a dozen these days on LinkedIn. Our guest in this episode is different. She has truly walked the walk as a social media expert for brands like iSentia, Lenovo and Oracle. Now she runs her own social selling consultancy and is one of the most demanded experts in the APAC region. Please welcome the Founder of Smart Social, Anna Rokina !...

In the latest episode of Sales Enablement Live, we discuss key insights from or recent interviews with Rosi Young (Gartner) and Josh Fedie (SaleReach.io), a recent investment in AI sales tech, and the pros and cons of Just-in-Time Enablement. Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm PT). https://thestateofsalesenablement/ Here a...

Sales enablement has evolved to be one of the fastest growing business trends globally. With this growth comes a growing number of new talent wanting to pursue the noble profession that is sales enablement. Our guest in this episode is part of the new generation of enablers and provides a unique side into her journey and her recommendations for seniour leaders on how to best nurture new sales enab...

There is no doubt about it: Sales technology is experiencing astronomical growth right now with over 1,200 businesses pitching for the budgets of sales VPs around the world. Our guest in this episode is part of the sales tech revolution heading up a fast-growing start-up specialising content-driven buyer experiences. In our conversation, he shares his thoughts on the sales tech space and how to en...

In this episode of Sales Enablement Live, we discuss key insights from the Georgia Watson interview (Sales Enablement & Skills Transformation at IBM), what Sales and Sales Enablement can learn from the Theranos debacle, and we respond to your most pressing Sales Enablement questions. Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm...

Innovation, it's the stuff disruption is made of. That breakthrough moment of pure genius that magically solves your most nagging business problem. Our guest in this episode works for a global technology giant that has made innovation part of their DNA. Initially selling cheese slicers, this business would eventually enable the first moon landing and is today a key player in driving the AI revolut...

In this episode, Felix Krueger was invited to be part of a conversation between fellow sales enablement leaders worldwide on the Trust Enablement Podcast. The Global Sales Enablement Summit was led by Pooja Kumar (India and ASEAN) and joined by PDA Group's Britta Lorenz (DACH region), Investec's Dave Nel (Africa) and John Moore (USA) to talk about their perspectives on sales enablement in their re...

Best of 2021 There are only few people who can claim that they've grown the revenue of an organisation from $24m to over $1b. Our guest in today's episode is one of them. He's a competitive wrestler but he doesn't need to use this skill to close deals because he has developed a sales method that is trusted by the biggest names in tech. How this method works? Let's find out! In this episode we catc...

BEST OF 2021 In this episode, we catch up with Tamara Schenk . She is a globally acknowledged sales enablement leader, analyst, advisor, award-winning blogger, and keynote speaker. Her experience spans twenty-five years in corporate leadership and includes designing the global sales enablement initiative for T-Systems where she led the global enablement and transformation team. Prior to co-foundin...

BEST OF 2021 Join us in the Krueger Marketing podcast studio this week for another episode of The State of Sales Enablement. We catch up with Roderick Jefferson who is the vice president of Field Enablement at Netskope and author of the book Sales Enablement 3.0: The Blueprint to Sales Enablement Excellence . These are some of the questions we're discussing: What has the evolution been so far and...

In this episode of Sales Enablement Live, we discuss some insights from the interview with Skip Miller, the latest vendor research, and respond to your most pressing Sales Enablement questions. Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm PT). https://thestateofsalesenablement/ Here are some of the resources referenced in this episo...

Our guest for this week's episode is a sales trainer behind some of the fastest-growing sales teams Silicon Valley has produced over the last 25 years. He is a best-selling author and his latest book Outbounding has taken the prospecting world by storm. In our conversation, he shares his secrets to effective C-suite engagement. I can't wait to share with you the insights of the President of M3 Lea...

In this episode of Sales Enablement Live, we discuss some insights from the interview with Mike Kunkle, the latest vendor research, and respond to your most pressing Sales Enablement questions. Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm PT). https://thestateofsalesenablement/ Here are some of the resources referenced in this episo...

Our guest in this week's episode is a sales enablement pioneer. With over 30 years of experimenting with ways to increase sales effectiveness, he has paved the way for what is known as sales enablement today. He is extremely generous in the way he shares his knowledge which is reflected in his over 200,000 LinkedIn followers and his best-selling book, the Building Blocks of Sales Enablement. In th...

After a few weeks of deep-dive sessions, in this edition of Sales Enablement Live, we respond to your most pressing Sales Enablement questions. Some of the topics include: - Forward and backward motions of the flywheel - Setting up for success in sales enablement - Market trends and market dynamics Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tu...

Over the last 17 years, our guest has played a key role in enabling astronomical growth for his business across Australia, New Zealand, Singapore and India. In this episode, we catch up with Phil Cleary , Senior Director for Sales Enablement at one of the world's most iconic technology brands, Salesforce. These are some of the questions we're discussing: What are the key insights that came out fro...

In this week's edition of Sales Enablement Live, we'll discuss Strategic Buyer Content Personalisation. Some of the topics we'll cover include: Why personalisation isn't optional anymore Approaches to developing a personalisation strategy Execution and measurement of a buyer content strategy Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6...

Our guest is a household name in the APAC region. Over the last 20 years, he has led go-to-market teams of large technology brands such as Hewlett-Packard, Salesforce, SAP, Microsoft and Zendesk. In this episode, Rod Moynihan , Director and Head of Growth at BAC Partners, shares insights on what it takes to be strategic in scaling revenue. These are some of the questions we're discussing: What imp...

SalesTech is booming and it's hard for enablers to navigate the landscape in a strategic way. In this episode of Sales Enablement Live, we share an approach to strategic SalesTech sourcing that will change the way you think about technology buying. These are some of the topics we're discussing: Sales Technology Landscapes MarTech Growth & Astronomic Growth Tech Categories Buyers Are Investing...

Join us in the Krueger Marketing podcast studio this week for another episode of The State of Sales Enablement. Our guest in today's episode is a sales leader who has successfully tackled a monumental task: Establishing a new product category in the APAC region for a US tech company that has turned unicorn in 2021. In our conversation, he reveals how he went about it and how he has leveraged sales...