Jordan Crump

The Space Social Podcast

Business EN ↓ 228 episodes

Welcome to your go-to podcast for all things marketing, business, and social media! Think of this space as a FaceTime call with your Social Media Big Sister and Manager rolled into one. In each episode, we dive into the latest social media business trends to skyrocket your brand. See you each Tuesday!

Author

Jordan Crump

Category

Business

Latest episode

Nov 10, 2026

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Episodes

I Said Yes to a Gig That Wasn’t My Job (and Charged Extra) 10.11.2026

I worked an event that had nothing to do with my business, charged more to turn the content around fast, and was nervous the whole time. Here’s how I priced it, what I told myself to get through it, and why I’m open to more work like this. Www.the-spacesocial.com

Your Hook Sucks (And Here’s How to Fix It) 03.11.2026

In this episode I’m breaking down every type of hook you should be using in your reels and why they matter more than the content itself. We’re talking visual hooks, text hooks, verbal hooks, audio hooks, caption hooks, cover hooks, story hooks, opinion hooks, identity hooks and the negative hooks that stop people mid-scroll. I’ll show you how to stack them so your first two seconds actually work,...

Scary Social Media Stories 🎃 27.10.2026

Hacked accounts that wouldn’t come back. A brand that stole a creator’s work and ran it as an ad. A stolen phone that turned into a full blown scam. A mystery admin hiding in a business page for three years. And an evil twin that got verified first. Plus, I’m talking about my meeting with someone from The Secret Lives of Mormon Wives , the channeling coach Gabi from season 3, and Hudson Family Den...

Price Hikes, New Bras, and the Event That Got Way Bigger Than We Planned 20.10.2026

This week is a little bit of everything, and we’re not sorry about it. We’re getting real about raising prices this year and why it’s harder than it should be, plus why voting matters and how to make sure you show up. I’m sharing my honest microneedling experience, why I feel responsible for keeping traditions alive for my family, and the life-changing magic of finally buying new bras. Then we’re...

The first time I got sued (and I was 23 and terrified) 13.10.2026

This is a story of the first time I got sued at 23. I was a young new marketing, professional, and learned big lessons quick.

How the UFC Turns Followers Into Die-Hard Fans ft. Juan Cardenas 06.10.2026

What does it take to run social media for one of the most passionate fan bases in sports? In this episode, Juan Cardenas, Director of Social Media at UFC, joins us to share how the brand builds the kind of fan loyalty most businesses only dream about. Juan walks us through his path into social media and how he landed at the UFC, what keeps fans so deeply connected online, and how his team balances...

Views don't pay bills 29.09.2026

This week on The Space Social Podcast, we are talking about how you don't pay bills. Go viral could be the worst thing that happens to your business if you have nowhere to send people. Www.the-spacesocial.com

Meta One Explained: Should Your Business Pay? 22.09.2026

Meta just rolled out Meta One, a new subscription system across Facebook, Instagram, WhatsApp and Meta AI. For the first time in twenty years, features that used to be free now come with a price tag, including something as basic as adding a link to your post. In this episode we break down the four business tiers, what you actually get at each price point, and why links in posts might be the one up...

The First Year: What Actually Made Postpartum Easier 15.09.2026

Surviving the first year postpartum is about finding the small things that actually help. In this episode, I'm sharing everything that got me through year one, the practical stuff and the emotional stuff. We're talking meal delivery services that saved my sanity, why I made sleep a non-negotiable priority while breastfeeding, and the audiobooks and podcasts that kept me company during those long n...

WTF is going on with the Instagram algorithm? 08.09.2026

This week on the episode, we talk about what is going on with Instagram algorithm from Adam Mosseri's perspective. Www.the-spacesocial.com

Who Approved This? A Callaway Case Study for Small Business Owners 01.09.2026

We use the Callaway and Good Good Golf controversy to talk about content approval, co-branded risk, and why your apology plan matters more than your apology. Www.the-spacesocial.com

From 14 Posts to 2 Leads: A Real Talk About Social Media ROI 25.08.2026

Before you roll your eyes, trust me, you don’t want to miss this one. I took the pressure off myself to post. I stopped treating every post like a dissertation. Not every post needs to be a masterpiece. Some posts were more polished and some were a pic and a thought. Both got engagement!!! When your content stops feeling so serious, people feel more relaxed consuming it. Www.the-spacesocial.com

The secret to selling without selling 18.08.2026

Soft selling is timeless, let's talk about it. This is a replay from 2025! Www.the-spacesocial.com

Social Media Is Not Your Funnel 11.08.2026

Everyone's obsessed with the top of the funnel. The followers, views, likes. But social media is just the front door. In this episode, we break down the full client journey from scroll to booked call, and why trust (not reach) is the real currency in a world where everyone's bullshit meter is on high alert. Half off strategy and coaching: https://stan.store/thespacesocial/p/1-month-of-social-media...

Permission to Circle Back (and Have a Job) ft. Aubrey Westlund 04.08.2026

It's been a whole year since Aubrey Westlund has been in the podcast! Aubrey is my work wife and one of my best friends. We haven't caught up on the podcast in a year. Stan store, quitting, and starting again are on the agenda. Follow Aubrey: https://www.instagram.com/aubreywestlund?igsh=NGF0ZjZ4OGlyeHc0 Follow Jordan: https://www.instagram.com/thespacesocial?igsh=bmZyd3I5cjV6a2h0&utm_source=qr Th...

Why You Need YouTube (Even If You're an Instagram Girl) 28.07.2026

Think Instagram is enough? Think again. In this episode, I'm making the case for why every IG-first creator and business owner needs to be cross-posting to YouTube, no extra work required. I'll break down why YouTube functions as a search engine (not just another feed), how it gives you way better SEO and AEO than Instagram ever will, and my simple workflow for filming once in CapCut and posting e...

Brands Are Betting on AI. Your Audience Isn't. 21.07.2026

"And honestly..." "The truth is..." You've seen these phrases everywhere, and they're a dead giveaway of AI-generated content. In this episode, we're talking about why AI can be genuinely useful in fields like medicine, but feels hollow and obvious on social media. We break down the 2026 social trends report, the stats on AI distrust, and why brands that lean into real human storytelling are the o...

From vanity to value: Social Media's 2026 playbook 14.07.2026

On this week episode of the space Social podcast we are breaking down five trends that we are seeing in Social Media this year. Hint: real people, real relationship relationships, real revenue. That's the future of Social Media. Www.the-spacesocial.com

SEO vs. AEO: Are You Optimizing for the Wrong Google? 07.07.2026

There's a new layer above the search results and it's the AI itself. This episode breaks down how AEO differs from SEO, why "zero-click" isn't the enemy, and the 4 things you need to do to become the answer AI systems trust. Www.the-spacesocial.com

This Is (Not) What Balance Looks Like 30.06.2026

In this weeks, episode of the space social podcast, we talk about balancing parenthood and business. www.the-spacesocial.com

Followers don't sign contracts 23.06.2026

Everyone told you to grow your audience. Get more followers, boost your engagement, go viral. So you did everything right and your numbers looked great. But your inbox was empty and you couldn't figure out why. In this episode Jordan breaks down why vanity metrics became the default way we measure success on social media, why they're completely the wrong thing to chase if you're a service based bu...

Is Instagram plus worth it? 16.06.2026

Instagram dropped something new last week called Instagram Plus. An optional $3.99/month subscription that unlocks a handful of features on top of the free version. You're thinking: "Great, now they want me to pay for this too?" Fair. But let me break down what's actually in it before you decide. Here's what you get: → Stories stay visible for 48 hours instead of 24 → Rewatch counts meaning you ca...

Is this call to action working 09.06.2026

You need a call to action that converts. That begins with talking about what you do frequently. Work with me: https://stan.store/thespacesocial

Where are the damn leads (and social media questions) 02.06.2026

In this week's episode of the space social podcast, we talk about you're burning Social Media questions. https://www.the-spacesocial.com/

How I made Instagram my number 1 lead source 26.05.2026

Instagram has your clients waiting for you, you just need to talk to them. Work with me: https://stan.store/thespacesocial

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