The SEO Mad Scientist by Web 20 Ranker

The SEO Mad Scientist

Business EN ↓ 237 episodes

Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape. Curious about what we're currently testing? Interested in how our SEO experiments align with recent algorithm updates? Wondering about the implications for your own strategies? Look no further – we've got you covered. But that's not all. We don't just talk the talk;...

Author

The SEO Mad Scientist by Web 20 Ranker

Category

Business

Podcast website

web20ranker.com

Latest episode

Dec 22, 2025

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Episodes

The SEO Vault Episode 64 08.12.2020

Episode 64 Table of Contents  - Copying Your Content Wouldn't Result In Your Pages Rank Lower - Years in Business Spotted on GMB Listings - Google Local Adds Messaging Button To Google Posts - Possible Google Update. GMB Suspensions Possible on the Rise And so much more! 2:25 Weekly Update (Nov 27, 2020) • Special weekend Sales is Going On... • SEO Mad Scientist Update: Using the Keyword and City...

The SEO Vault Episode 63 08.12.2020

Episode 63 Table of Contents  - Custom signals added to DFY SEO, Traffic Link & Link Booster Monthly Campaigns - Google Search Ranking Algorithm Update November 17th & 18th? - Google Local Q&A Limited To 440 Characters From 1,000? - Google Launches Small Business Advisors - GMB Metrics Update: Your insights are moving And so much more! 2:45 Weekly Update (Nov 20, 2020) • SEO Mad Scient...

The SEO Vault Episode 62 08.12.2020

Episode 62 Table of Contents  - SEO pricing tool live - Google Page Experience Update To Launch May 2021 With New Snippet Labels - Google My Business Reviews Publishing Delayed - XML Sitemap is a minimal baseline for any serious website And So Much More! 1:25 Weekly Update (Nov 13, 2020) • TONs of giveaways coming for the holidays + special weekend cashback promotions. So stay tuned! • SEO Mad Sci...

The SEO Vault Episode 61 12.11.2020

Episode 61Table Of Contents  – Google Short Videos Carousel In Search Results – On October 28, 2020, Google misclassified some Google Discover data as video in the Performance report – John Mueller: Google Cache Link Not Dependent On-Site Traffic – Danny Sullivan: Why Rankings Go Up But Traffic & Clicks Down And so much more! 0:48  Weekly Update (Nov 6, 2020) • No Giveaway this month. TONs of...

The SEO Vault Episode 60 12.11.2020

Episode 60 Table Of Contents  – Google: E-Commerce Sites Should Use Unavailable Request Indexing Tool Prior To Black Friday – Google My Business Progress Status Of Reinstatement Request – Apple moving to take on Google Search – How search has changed to control the Internet And so much more! 4:15  Weekly Update (Oct 30, 2020) • Giveaway Item: Inbound Sales Automation (Share Live FB Vault with #Tri...

The SEO Vault Episode 59 12.11.2020

Episode 59 Table Of Contents  – How AI is powering Google – Google showing ads in maps predictive test – Google Passage Rankings posted about on Twitter – Slow pages on your website “could” impact rankings but Google And so much more! 1:50  Weekly Update (Oct 23, 2020) • Vault Giveaway: Inbound Sales Automation • SEO Mad Scientist Update: Duplicate Content Tests, Canonical Tests, and much more… •...

The SEO Vault Episode 58 21.10.2020

Episode 58 Table Of Contents  – Pricing calculator to include service recommendations  – Just launched – Google Podcasts Manager – Canonicalization and mobile-indexing issues still happening – Google Search Asking Searchers To Leave Online Purchase Reviews And Tons More! 1:25  Weekly Update (Oct 16, 2020) • Vault Giveaway: Inbound Sales Automation • SEO Mad Scientist Update: SAB GMB Ranking Tests...

The SEO Vault Episode 57 21.10.2020

Episode 57 Table Of Contents  – Free In-bound Automation Training – Google Algo/Bug Updates – New GMB Metrics Coming – Web Stories in More Places And Tons More! 2:15  Weekly Update (Oct 9, 2020) 12:22  SEO News Overview (Oct 9, 2020) 14:25  Google confirmed SERP movement that started in late September was due to Canonicalization & Mobile-Indexing Issues 19:15  Google My Business Preview Call H...

The SEO Vault Episode 56 21.10.2020

Episode 56 Table Of Contents  – Google algo updates may be another glitch – Free Ahrefs tool – Google My Business Announced New Performance Insights Metrics – Google Shopping going free worldwide this month And so much more! 2:10  Weekly Update (Oct 2, 2020) • Vault Giveaway: Inbound Sales Automation • SEO Mad Scientist Update: Exact Match Brand Algo Tests • SEO Reports Proposals Tool v2.0 Is Live...

The SEO Vault Episode 55 07.10.2020

Episode 55 Table of Contents  - FREE Agency Automation Workshop Closing Soon - SEO Accelerated Setups Are Live - Google’s Fack Checking Schema Guidelines Updated - Early Signs Of A Google Search Algorithm Ranking Update On September 23rd - Google says: Dual-Stack IPv4/6 Does Not Give You A Google Ranking Boost And so much more! 1:30 Weekly Updates (Sep 25, 2020) • Vault Giveaway: Agency Automation...

The SEO Vault Episode 53 07.10.2020

Episode 53 Table of Contents  -DFY 3 Month Anchor Text Analysis and Link Map - Affiliate SEO could be in danger with new product list - Most SEOs Believe Google Can Penalize A Site Without Notification - Thoughts? - Google My Business Adds Video Conferencing Integration - Google Search Console Coverage Report Delay & Stuck - And so much more! 1:40 Weekly Updates (Sep 11, 2020) • Free Vault Giv...

The SEO Vault Episode 52 30.09.2020

Episode 52 Table of Contents  - Labor Day Sale - Moz updates DA and Algo to reflect better stats - Google My Business Requests Update Service Availability - Google Local Panel Displays Descriptions & Links With Scroll To Text - Google Says: We Do Not Index Links, We Index The Pages Between The Links - And so much more ! 2:18 Weekly Updates (Sep 10, 2020) • The Agency Trials: Still Active • SEO...

The SEO Vault Episode 51 30.09.2020

Episode 51 Table of Contents  - Mini Nets Update - Mastermind Update - New Snippets Spotted - See What Jump Links Google Created For Your Website... - This Weeks "Google Says" And so much more! 2:30 Weekly Updates (Aug 28, 2020) • Vault Giveaway: Agency Automation Workflow • The Agency Trials: Trial #4 has started • SEO Mad Scientist Update: GMB Tests Organic (Lots of New Data) • Web 2.0 Ranker VS...

The SEO Vault Episode 50 30.09.2020

Episode 50 Table of Contents  - The Agency Trials: Trial #3 Hints - New Mini Nets Strategy - More Algo Updates - Google Australia Could Be In Trouble - 6 Month GMB Performance Metrics - Comments from Google This Week  And tons more! 1:35 Weekly Updates (Aug 21, 2020) • Agency Automation Workflow Overview Training • The Agency Trials: Trial #3 has Started • SEO Mad Scientist: Proximity Signals and...

The SEO Vault Episode 49 29.09.2020

Episode 49 Video Table of Contents - Comments from John Muller - Header Order Doesn't Matter for SEO - Google Blames another "Glitch" for SERP Madness And so much more! 02:10 Weekly Updates (Aug 14, 2020) • Vault Giveaway for our Agency Automation Workflow • The Agency Trials - Trial #2 has Started • SEO Mad Scientist Update - GMB Link Swap Tests • Agency Accelerator Mastermind Update - Agency Sal...

The SEO Vault Episode 48 11.09.2020

Episode 48 Video Table of Contents - New SaaS SEO Case Study - Games in Search Results - Negative Reviews Impact Organic SEO? -And so much more! https://web20ranker.com/the-seo-vault-episode-48/ 1:38 Weekly Updates (Aug 6, 2020) • Vault Giveaway for our Agency Automation Workflow • The Agency Trials has Started • SEO Mad Scientist Update • SaaS Case Study 17:23 SEO News Overview (Aug 6, 2020) 21:2...

The SEO Vault Episode 47 11.09.2020

Episode 47 Video Table Of Contents – Google My Business Upgraded Profiles; $50 Per Month – Brand New GMB Case Study – Local Viking Design/UI update – Google Tests New Interface For Local Q&A Box? And much more! 3:55 Web 2.0 Ranker Weekly Updates (July 30, 2020) • SEO Agency Hiring Funnel • Last Week for SEO Treasure Hunt • New Monthly SEO Game with Rewards for Each Level • SEO Mad Scientist Up...

The SEO Vault 46 11.09.2020

Episode 46 Video Table Of Contents – SEO Agency Hiring Funnel – Still Time for The SEO Treasure Hunt – Raking Guide Updated – GMBs Getting ”Unverified” – Mobile-First Deadline Update – Google My Business Notification For Duplicate Listings – Google Search Console Performance Reports News Filter And much more! 02:53 Web 2.0 Ranker Weekly Updates (July 24, 2020) • SEO Agency Hiring Funnel • Still Ti...

The SEO Vault Episode 45 11.09.2020

Episode 45 Video Table Of Contents – Vault Giveaway – SEO Agency Hiring Funnel – SERP Updates – Google Discover Help Document Updated With E-A-T Mentions & More – Tool Updates – Google My Business Will Notify Business Of Listing Suspensions – Google: Do Not Block Google Bot From Crawling 404s 02:10 Web 2.0 Ranker Weekly Updates (July 17, 2020): • Vault Giveaway – SEO Agency Hiring Funnel • Loc...

The SEO Vault Episode 44 11.09.2020

Episode 44 Video Table Of Contents – Google Testing New SERP Features – Recent Comments From Google – New Page Experience Update And much more! 3:13 Web 2.0 Ranker Weekly Updates: • Agency fulfillment hiring funnel giveaway • SEO Mad Scientist – EXIF Data Tests will be released in this weekends email • 4th of July Sale Grand Prize Winners will be announced on the 10th • New post alert! Optimizing...

The SEO Vault Episode 43 11.09.2020

Episode 43 Video Table Of Contents – Web 2.0 Ranker 4th of July SEO Super Sale – Agency Fulfillment Sales System – Recent Google Updates (Weird Stuff in Search Console) – Images Don’t Help with Organic Search – Are Tracking Numbers On GMB Necessary? And much more! 3:13 Web 2.0 Ranker Weekly Updates: • 4th of July Sales Going On… • 10K SEO Giveaway on every Purchase • Build a Better Agency Sales Sy...

The SEO Vault Episode 42 11.09.2020

Episode 42 Video Table Of Contents – Talks of Recent Google Updates – Chrome Removing Full URLs – New SERP Changes & Tests From Google – GMB Policy Updates – Free GM Advertising And much more! 3:13 Web 2.0 Ranker Weekly Updates: • Local Viking Updates Rolling Out • Technical SEO Audit Tool – FREE For the Community • Lot of Guides will be Coming on Local Viking & Web 2.0 Ranker 12:15 Talks...

The SEO Vault Episode: 41 25.06.2020

Episode 41 Video Table of Contents – One Million Sites Using Rel=Sponsored – Bounce Rates Do Not Effect Rankings – New Page Experience Scores Will Use AMP Versions – GMB Pulling Social Information – Google in Influencing Search with Query Modifiers And much more! We are Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook You can also catch up on all past episodes here: https://web20ranke...

The SEO Vault Episode: 39 19.06.2020

Episode 39 Video Table of Contents – Google Fresh Content Issues – Google is Looking at Your Sites History – Is Your Site Mobile Ready? – Page Experience is About to Get More Important to SEO And much more! 2:40  FREE Vault Giveaway (Time Limited) – Get the FREE Giveaway before it Ends 11:50  Google Indexing Issues Are Now Resolved 14:10  If you’re getting more traffic from Google desktop bot, mak...

The SEO Vault Episode: 38 04.06.2020

Episode 38 Video Table of Contents – Google Core Update Causing Issues? – SERP Display Changes – Google Rewriting Meta Descriptions – Do Emojis Index? We take a look… And much more! Don’t Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook Don’t Want to Miss The Next Episode? Sign up  below  to get notified about our special events like The SEO Vault, and The Weekend Wheel Deal!...

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