The SEO Mad Scientist

Episode 89 Table Of Contents Co-Host: Sophie Allen + Mike Milas   – 60% Of SEOs Improved Core Web Vitals Prior To Google Page Experience Update – Google Maps Will Tailor Results For You & Time Of Day – Google About This Result Expands Worldwide For English Queries – Google Search Ranking Algorithm Update May 19th & 20th – Not Confirmed And so much more! 12:15 Web 2.0 Ranker Weekly Update –...

Episode 88 Table Of Contents Co-Host: Sophie Allen   – New Blog Post: How to Report Local Wins to Clients – Everything about GMB and Local SEO Metrics You Need – Google My Business Call History Feature Now Showing Call Data – Google My Business Insights Now Shows Bookings Reporting Data – Schema.org Markup Validator Is Now Live – May 13th Google Search Ranking Algorithm Update (Not Confirmed) And...

Episode 87 Table of Contents  Co-Host: Mike Milas  Special Guest: Bucky Helms - New Blog Post: How to Report Local Wins to Clients - Google: Adding Images To Your Pages Won't Make You Rank Higher - Google added a business selection drop-down feature to the Google My Business contact us form - What to do about clients canceling and back charging And so much more! 23:02 Web 2.0 Ranker Weekly Update...

Episode 86 Table of Contents  Co-Host: Mike Milas  - Local SEO Roundtable Webinar: Wednesday, May 26th @2 pm https://www.facebook.com/groups/localseocommunity/permalink/547544066229793/ - New IOs Rollout Affecting Marketers - Fake Reviews on GMBs Dead - Google Image Searches Box With Bell Icon For Updates - Brands Value Domain Authority Because They Mistakenly Think Google Values DA - What to do a...

Episode 85 Table of Contents  Co-Host: Mike Milas + Sophie Allen Special Guest: Bucky Helms - Web 20 - Custom Signals Service Update - Page speed beta pushed back based on nitropack rumor - Google postponing the Page Experience Update - Google Gains New Page Experience Report In Search Console - Google Local Updates Adds New Indicator & Photo Updates From Visitors And So Much More! 1:20 Specia...

Episode 84 Table Of Contents  Co-Host: Mike Milas +  Sophie Allen Special Guest: Neil Belliveau – Google Local Reviews Not Publishing – Upcoming Google Page Experience Update – Google made some change to how it detects soft 404s – Google My Business: Edit Your Profile, Hours, Photos & More From Web Search – Google Search Tweaks Knowledge Panel & Filter Design And So Much More!     Don’t Mi...

Episode 83 Table Of Contents  Co-Host: Mike Milas +   Sophie Allen – Google Related Searches With Text Icon Near Graphic Icon – Google Search Console Gains Regular Expressions & More Data Filters – Google Ads Sitelinks Tests List Vertical Interface – Google Product Reviews go live in search results – Google clarifies phone numbers are not allowed in Google My Business posts And So Much More!  ...

02:20 Web 2.0 Ranker Weekly Update - Sale Starts Tomorrow! Daily Deals for the Next 6 Days - Tomorrow: Friday - 10% Cashback Store Credit! - Scheduling Agency Growth Webby Monday, April 12th, @noon est - Page Speed beta testers sign up in the Local SEO Community FB Group - Replay of the HighLevel Webby is live at Web 20 Ranker - Upcoming Schema Service 9:25 SEO News for The Past Week - Google Test...

Episode 81 Table Of Contents  Co-Host:  Sophie Allen + Mike Milas – GMB & Wix Integration – Over 65% of Web Pages Have No Backlinks – Google Disputes Zero Click Study, Shares More Data, But It’s Not Enough – John Mueller Google: Don’t Worry About Bounce Rate For SEO Purposes – John Mueller: Google Page Experience Update Rollout: Slowly Or Abruptly And So Much More! 09:00 Web 2.0 Ranker Weekly...

Episode 80 Table Of Contents  Co-Host:  Sophie Allen + Mike Milas – Local GMB Updates – Google Maps Street View Images For Service Area Home Businesses – New Tool Google My Business Review Removal Request Status – Emojis In Google Search Suggestions & Autocomplete – Google Showing Product Image Thumbnails In Search Snippets More Often – New Sentiment GMB Layout On Mobile And So Much More! 02:0...

Episode 79 Table Of Contents  Co-Host: Sophie Allen – Large Unconfirmed Google Local Search Algorithm Update Yesterday – Google Posts Spike In Rejection Notices – Google Search Console Q&A and FAQ Reports Upgraded – Google Preparing For New Search Console Functionality   Don’t Miss it Live every Thursday at 4 pm EST on the Web 20 Ranker Facebook https://www.facebook.com/web20ranker/ Interested...

Episode 78 Table Of Contents  Co-Host:  Sophie Allen – Google March 2021 Search Ranking Algorithm Update – Google Chrome to start using scroll to image and video links similar to scroll to text in riche snippets and search. – SEM Rush is going public under SEMR on the NY stock exchange – Google On Pagination: Noindex pages that require the previous pages for context. – Google Recommends Pyramid Na...

Episode 77 Table Of Contents  Special Guest:  Sophie Allen & Dustin Minch – How Google uses tokenized data – Google Mobile-First Indexing – John Muller: The number of links to a page is irrelevant to SEO – Gary Illeys: Title Tags longer than google shows get SEO value – Google: There Is No SEO Reason To Make Bloated Sites And so much more! 01:17  Special Guest Intro Dustin – Agency Info &...

Episode 76 Table Of Contents  – Web 2.0 Ranker Updates – Google Local Browse Restaurants By Filters – Google Search Console Screenshot Hack – Google Search Console Core Web Vitals Boundaries Changed On February 17th – Can You Ride The Google Discover Wave? And so much more! 1:50  SEO Mad Scientist Update: Still analyzing Name and Category tests – Q&A and Review Responses test are in Pipeline 1...

Episode 75 Table Of Contents  – Unconfirmed Google Search Ranking Algorithm Update February 8th – Google Related Searches Stuck To Top Of Mobile Search Results – Google Search Tests Dark Mode Theme Controls – Google Search May Use Core Web Vitals Data From Non-indexed Pages – John Mu: Google Search Prefers To Neutralize The Effect Of Spam – Google Ads Lead Form Now Triggers On Headline Click And s...

Episode 74 Table Of Contents  – Google: Core Web Vitals Values Won’t Differ Based On Type Of Site – Google Launched The About This Result Snippet Feature – Google My Business Adds Guidelines For Co-Working Spaces – Chrome Data Added To Google Search Console Discover Performance Report – Google May Suspend E-Commerce Sites That Change Prices On Checkout Page – Google On the Same Link But Different...

Episode 73 Table Of Contents  – Logos Disappearing From Google Local Listings – Google Drops Review Snippets For Lawyers – Google To Stop Supporting Data-Vocabulary.org In Search This Weekend – Google Ranks Pages But Overall Site Greatly Influences The Ranking Pages – John Mu: Google Can Penalize A Network Of Sites For The Same Manual Action And So Much More! 0:35  Today’s Special guest Michael Ra...

The SEO Vault: Episode 72 – Medic Update may be ranking med sites too well – Google Local Review Summaries Now Grouped By Place Topics & Displays 3rd Party Reviews – Google Continues Injecting Links Into Featured Snippets (Like Wikipedia) – Google Crawl Stats Report Can Handle Additional Types Of Crawls – Gary Illyes from Google said in the Search Off the Record podcast that Google uses differ...

Episode 71 Table of Contents  Special Guest: Brandon Leibowitz - Search Console Google News Performance Report - Google SMITH Algorithm Is Not Live - Focusing on one SEO tactic can hurt overall results - Google Counts Links On Noindexed Pages? And so much more! 1:20 This week's special guest: Brandon from SEO Optimizers - Intro and some of his Experience 10:50 SEO Mad Scientist Update: GMB Shortli...

Episode 70 Table Of Contents  – Google confirms that passage rankings will look just like riche snippets – Passage ranking and page experience are separate algos – Google ad settings allow seeing less alcohol and gambling ads – John Muller SEO suggestions for 2021 And so much more! 1:40 Weekly Update (Jan 8, 2021) • SEO Mad Scientist Update: GMB Description Test • Swag is finally here and ready to...

Episode 69 Table Of Contents  – Google confirms that passage rankings will look just like riche snippets – Passage ranking and page experience are separate algos – Google ad settings allow seeing less alcohol and gambling ads – John Muller SEO suggestions for 2021 And so much more!   3:50  SEO Mad Scientist Update: Multiple GMB tests are in Process 10:12 Weekly Update (Jan 1, 2020) • End Of Year H...

Episode 68 Table Of Contents  Special Guest: Victor Perez – Core Update Complete – Request Indexing Tool Back 1:00  This Week’s Special Guest: Victor Perez 5:15 SEO Mad Scientist Update: Removing different variables on GMB listing to see how it affects rankings 15:30  Weekly Update (Dec 25, 2020) • End Of Year Holiday SEO – Save Big On SEO • 10% of All Sales on Friday 12/25 Donated to Make A Wish...

Episode 67 Table Of Contents  Special Guest: Bucky Helms – Danny Sullivan: Core update goes out page by page to the entire index – SEOAsked.com – Portal To Search For Google SEO Q&As On Twitter – Google Tests New Local Pack User Interface Buttons – Google My Business Call History Report Shows Answered & Missed Calls – Google Structured Data Testing Tool Moving To Schema.org And so much mor...

Episode 66 Table Of Contents  – Core Update Continues to Roll Out – Google Guaranteed Testing New Badge Design – Google Search Testing Taller Shopping Ads – ​Google’s John Mueller Gives SEO Clues To Site Owner And so much more! 3:50  Weekly Update (Dec 11, 2020) SEO Mad Scientist Update: Multiple Organic tests are going on GMB Masterclass on Dec 15 (Don’t forget to Join) Link Building Guide will b...

Episode 65 Table Of Contents  – Core Web Vitals & Page Experience FAQs – Google Discover Ads Has A New Format Option – New Google Release: Large site owner’s guide to managing your crawl budget – Google Core Algo Update And so much more! 0:55  Weekly Update (Dec 4, 2020) SEO Mad Scientist Update: How Google looks at and filters Exact Match Brands GMB Masterclass Coming Up on Dec 15 (People who...