The Scaling Wellness Podcast: Scale Your Massage Business

There's a very simple yet misunderstood tour that you can use to scale your Wellness business.  it's called an operations manual.     In fact, no matter how big or small your business is, I fundamentally believe every business needs one.     However, as well as practitioners and healers there's a big misconception that having documents, and standard procedures will turn your business into somethin...

Today's episode we'll be sitting down with a massage practitioner turned entrepreneur, who's kicking ass, taking names, and currently achieving wellness at scale.    Tabitha Baker is a massage therapist and owner of Sacred Hour Wellness Spa, Tribù Bar & Lounge, Sacred Hour Yoga in the Cleveland Ohio area, and the soon-to-be Sacred Haven retreat center in Joshua Tree California.    As a massage the...

Welcome back to another episode of the Scaling Wellness Podcast! Today's episode is going to be a little different.    As I know you're busy people, and we publish so much content, there's a chance you haven't had a chance to listen to it all - or decide which episodes will be a best fit for you.   So, my team and I have carefully selected segments from each episode to put together some of the hig...

A practitioner of the healing arts since 2003, Holly Potter is the proud owner of Everything Zen - a multi-practitioner massage & skincare clinic in Groton, CT.   Originally starting as an Esthetician, she found she enjoyed helping people to relax from their daily stresses. Following her curiosity and thirst for education, in 2008, she completed her training in massage therapy, and it was during t...

Theresa Switzenburg is the owner of Tranquility Therapeutic Massages, located in Sioux Falls, SD.  Having grown the practice to now over 10 therapists, and boasting over 1000 combined reviews, Theresa has claimed her space has the go-to location for therapeutic massage in the Sioux Falls area.   In this episode we dive into how: How Theresa grew her practice Her approach to creating a team Her app...

Kelley Silva Is the owner of All About the Massage - multi-practitioner therapeutic massage practice in Westford MA.  Since 2010, Kelley and her practice has been serving the Westford community through relaxing, and pain-relieving therapeutic massage.    In this episode we discuss: How she grew her team to over 5 therapists.  How Kelley views her role as an owner vs a practitioner  The impact of w...

Every day, your perfect fit clients search the internet with their most burning questions. What are you doing to make sure you show up as the answer?   Today's guest Brittany Herzberg is not only a licensed massage therapist, but also an SEO copywriter committed to helping health and wellness practitioners rise to the ranks, and be easily found through an organic search online.    In this episode...

Nicki Iskander is a Registered Massage Therapist based out of Toronto Canada. With her massage practice,  she caters to women who are on the brink of exhaustion -  providing a body-positive, trans-friendly space where they can unwind and ignore the outside world.   In this episode we dive deep into what it takes to be a fully booked solo practitioner, and how massage, money, and feminism intersect...

Rose Chard is a licensed massage therapist, registered aromatherapist, and esthetician, and the owner of Your Body Needs -  a spa specializing in Massage & Holistic skin care  Services Beyond the traditional spa services, Your Body Needs also helps people discover the everyday benefits of aromatherapy and also offers popular aromatherapy workshops.   Rose has incorporated essential oils in her per...

There are 3 games you can play in this industry, and which game you play, is ultimately going to depend on what you want out of life.   But so many practitioners and practice owners are playing to win a game, without putting in the intention (or even realizing) which one they're playing.   While most practice owners are able to make the Shift from The Practitioner to The Entrepreneur, they often f...

In this episode, I sit down with Lindsey DellaVecchia massage therapist, and owner of A Moment Away Spa - a multi-location spa in Central Connecticut, that first opened in 2006.   Starting as a solo therapist, in the 16 years of existence, Lindsey has grown her spa to employ over 40 team members, and expand into a second location, while getting recognized as one of the Best in Connecticut along th...

Welcome back to another episode of the Scaling Wellness Podcast! Today's episode is going to be a little different.    As I know you're busy people, and we publish so much content, there's a chance you haven't had a chance to listen to it all - or decide which episodes will be the best fit for you.   So, my team and I have carefully selected segments from each episode to put together some of the h...

Today we'll be sitting down with Casey Ebert of Manhattan Healthworks, a therapeutic massage & bodywork center in ​Manhattan, KS.   Casey found her passion for massage while attending Washburn University and managing a salon and spa in Topeka.    A stress-filled day and a brief chair massage were all it took to get the wheels in motion for Manhattan Healthworks. After experiencing instant relief f...

All practices are NOT created equal - and nor are the phases you go through as practice owner. It turns out, that making money isn't the end all be all of having your own business.    In this episode, I'll break down: The 7 Stages of Practice Ownership Why most practice owners never make it beyond stage 4 Which stages give you the most freedom of time, money, and control, and How to identify and a...

There's more to wellness than just massage, and today's guest dives deep into just that.    Kendall Hagensen is a licensed mental health counselor, Board Certified Dance/Movement Therapist, and owner of Vancouver Wellness Studio.   Vancouver Wellness Studio is a unique place for whole-person healthcare in Vancouver, Washington. They have a dynamic team of holistic health professionals who work tog...

In todays I'll be sitting down to speak with Michele Cook & Kyron Moses, Co-Owners of Body Ache Escape Massage Center in Pickerington, OH.   Founded in 2010, as Michele and Kyron were looking to escape their current rental situation, body ache Escape now emplos over 10 practitioners, and has grown to be a leader in Massage and Wellness in the Columbus Ohio area.    I think you'll find this episode...

*** Disclaimer: Today's episode has a brief mention of sexual assault. while the event is not described in detail and only briefly mentioned, this topic may be triggering for some listeners so this warning has been added ***   In this episode will you be talking about the Journey of buying into an existing practice, growing and scaling it, hitting a point of burnout, and needing to exit with Danie...

It might sound backward, but at a certain point in your business seeing clients is actually HURTING rather than helping your growth.   (Plus it's stopping you from creating a business that serves you more than you serve it)   In this episode I get into: Why (and when) you should stop seeing clients The true purpose of your business  What your role as CEO is supposed to be (instead of what most peo...

Marissa Gandelman of Elm City Wellness, a multi-location Massage, and Wellness Center in New Haven Connecticut.    Originally from Hamden Connecticut, Wellness has taken Marissa around the world.    Starting as a private practice Massage Therapist in 2009, she shortly left the US in 2010 where she lived in Cusco Peru, and co-founded the Healing House – a nonprofit organization dedicated to the hea...

Long time no see! Good news, is that the podcast is coming back after a year-long hiatus, with a new name and all new content.  Want to learn how to start and grow a successful massage business? My Book 'The 90 Day Therapist' is officially available on amazon Grab your copy here: https://www.amazon.com/dp/B0B37TDZGF/

Hey gang,   The podcast is going on a summer break! We're working on some amazing projects to be released throughout the back half of this year, so we're putting a pause to the podcast until late summer/early fall. Expect us to be back with new episodes in mid to late August.   Not to worry, more interviews have already been recorded and I'm excited to share more guests & new stories. We're just p...

In this episode, I sit down with Gael Wood, owner of Massage & Spa Success. She has over 25 years of experience in the massage and spa industry. She has an immeasurable amount of knowledge and expertise in the art of growing and maintaining a thriving massage & spa business. She now concentrates on coaching and teaching in the areas of marketing, business start-up, online business creation, custom...

In this episode, I sit down with Gael Wood, owner of Massage & Spa Success. She has over 25 years of experience in the massage and spa industry. She has an immeasurable amount of knowledge and expertise in the art of growing and maintaining a thriving massage & spa business. She now concentrates on coaching and teaching in the areas of marketing, business start-up, online business creation, custom...

Everyone has different tools and resources used to help them when it comes to running a business. There might be differences but we all have the same goal -- to make our business a success . This episode is a compilation of different massage bosses I have previously interviewed and their answers to the question: What are some of the resources/ software/ people that they find useful in their busine...