Martin Stellar
The Sales for Nice People Podcast
Where good eggs get a 2-minute piece of advice daily, to help you sell more and earn more because of your values, not despite them.
Author
Martin Stellar
Category
Podcast website
Latest episode
Oct 14, 2025
Where to listen?
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Episodes
Ep 207: Go slow Otherwise, I have a bandwagon I can sell you 24.06.2025 3:36
bUt iT wOrKs! Does it though? Are you quite sure? Get advice that does work, with a short daily email: https://salesfornicepeople.com/signup
Ep 206: Hucksters who sell you hope: the market for something to believe in is infinite 23.06.2025 2:58
I've had enough with all the sleazebaggery, all those people who try to sell you on the hope of more sales, but all they sell you is more noise in your calendar and more stuck deals in your pipeline. Get a short daily email at https://salesfornicepeople.com/signup
Ep 205: I would help them but they're too far gone (Lead generation at a conference) 19.06.2025 4:39
Apparently, pitching at people is now called 'sharing key takeaways'. If you want to not do things this way but you do want leads and sales, sign up for a short daily email at https://salesfornicepeople.com/signup
Ep 204: Do nice people do cold outreach? 18.06.2025 2:57
I dunno, you tell me. I consider myself a nice person, and yes I do cold outreach. And sometimes people even thank me for it, so... 🤷 Meanwhile, get a short and helpful daily email at https://salesfornicepeople.com/signup
Ep 203 - Making assumptions? You're ruining your deals 17.06.2025 2:41
But hey, go ahead and assume that what you *think* you heard, is what your buyer wanted you to hear. I'll be over here with the guys & gals who make sure they verify they got it right. Get a short and helpful daily email at https://salesfornicepeople.com/signup
Ep 202: KPI's, targets, and how to make your technical experts resent their job 16.06.2025 5:12
So that sales trainer you hired didn't really improve things, and now your seller/doers are annoyed and frustrated as well. This is why. And this is what to hire instead: https://salesfornicepeople.com/deal-diagnosis-coaching
Ep 201: How to land more sales by being dumb 13.06.2025 3:30
Who'd have thought? It's smart to be dumb. Get dumber each day with a short and helpful email, over at https://salesfornicepeople.com/signup
Ep 200: Two questions to ask a buyer who became a ghost 12.06.2025 3:24
Chasing doesn't work. Asking the right questions though, that does work. When your buyer ghosts you, ask them one of these two questions. And don't forget to sign up for a short daily email at https://salesfornicepeople.com/signup
Ep 199 - Are you sure more leads will solve your sales problem? 10.06.2025 2:11
Last time I checked, "more" is not the solution to "too much". And if you already have too many people saying no or ghosting you, generating more leads is going to get you more of the same. So if there's too many that get away, then you can get my help improving your conversion rate. More information here: https://salesfornicepeople.com/deal-diagnosis-coaching-pilot-programme
Ep 198: Calibrated Nagging 09.06.2025 2:57
Harsh? You bet. True? You decide. Is there a better way? Yep. Book a call with me, and I'll show you. Or, sign up for a daily email at https://salesfornicepeople.com/signup
Ep 197: A perfect example of how not to follow up 06.06.2025 2:13
Wanna get ignored, want your buyers to turn into ghosts and your deals to get stuck? Then do this. Or if you don't, then do this: click the following link and get my help - https://salesfornicepeople.com/deal-diagnosis-coaching-pilot-programme
EP 196 - Diagnose, don't pitch 05.06.2025 3:27
Yes, there are still people out there who teach that you should have a compelling pitch. And I suppose they also teach you that if you don't get the sale, your pitch wasn't good enough. Or maybe it wasn't a match between you and your buyer. What those fools don't tell you, is that pitching is a terribly ineffective - and unpleasant - way to sell. Nice people don't pitch. Instead, we ask question...
Ep 195: Are you underserving your people? 04.06.2025 2:25
Because it might sound harsh, but if you're unable to sell your work, you don't get the sale, your buyer doesn't get the solution, and you don't get to serve them. I consider that underserving. And if your business exists in order to make things better, that just won't do. But there's a solution, and you can get it here: https://salesfornicepeople.com/deal-diagnosis-coaching-pilot-programme
Ep 194: Truth, fictions, and sales 03.06.2025 4:30
Don't you just love the stories you tell yourself? Especially those about how likely a deal is to close, aren't they just the best? Oh, right. Get the details on Deal Diagnosis X-Ray coaching here: https://salesfornicepeople.com/deal-diagnosis-coaching-pilot-programme
Ep 193: The decision-maker? You might as well talk to the janitor 02.06.2025 3:26
There's a reason why the Deal Diagnosis X-Ray playbook doesn't talk about urgency or budget or who is the decision-maker. Because if that's all you work with, you'll be perceived as just another provider, another commodity, and your positioning will be ruined. But the DDXRay questions will help you create positioning and messaging that positions you as the expert and authority your buyer respect...
Ep 192: Get ghosted less, get paid more 30.05.2025 5:55
Yes, I know, you're a good person and you don't want to be a nag and you want people to just give you money so that you can do your work... But the world will never kick down your door and throw money at you. And, if you're truly a good egg and nice person, you'll never have to be pushy, or act like a pesky sales person, or go against your values in any way. And yet, once you figure out how, you...
Ep 191: Should you spend time, or spend money instead? 29.05.2025 3:37
Look, you can always replenish money. But time is gone once you've spent it, and if you spend time to save money, you just might be causing real harm to your business. To find out more about the Deal Diagnosis X-Ray coaching programme, go to https://salesfornicepeople.com/ddx
Ep 190: Quality not volume 28.05.2025 2:59
Find out more about the Deal Diagnosis Coaching programme here: https://salesfornicepeople.com/academy/deal-diagnosis-coaching-pilot-programme Of course the automated-lead-gen-on-autopilot boys & girls won't tell you this, but: If you already have too many people ghosting you, getting more people booked into your calendar will only get you more people ghosting you. Instead, go for quality, t...
EP 189: Why the waiting game ruins your sales 27.05.2025 3:15
Few things are as annoying and disempowering as seeing a pipeline full of deals, where for each deal you go "I'm waiting for my buyer to do XYZ". It's called playing the waiting game and guess what: The longer you play it, the longer you get to keep waiting for your sales. Don't play the waiting game. --- Instead, consider getting a short and helpful daily email at https://salesfornicepeople.co...
Ep 188: The marital art that can save your sales 26.05.2025 2:37
Yeah you can talk and try to be clever and persuasive and stuff, but... does that work with your spouse? Right. So then why would it work with your buyer? 🤔 --- Get a short and helpful daily email at https://salesfornicepeople.com/signup
Ep 187: "What do I do when a sales conversation doesn't really go anywhere?" 23.05.2025 3:10
The default reaction of sellers and sales reps is to lean in and get more "persuasive". But that's just code for being pushy, so don't do that. Do a pattern-interrupt, instead. --- Get a short and helpful daily email by signing up at https://salesfornicepeople.com/signup
Ep 186: Transactions, relationships, conversations and sales 22.05.2025 2:40
The best way to lose a perfectly good sale? Go for the transaction, and watch your opportunity go poof. --- Get a short and helpful daily email by signing up at https://salesfornicepeople.com/signup
Ep 185: Can you afford to win this deal? 21.05.2025 2:39
There's a real risk to your operations and your ability to find better buyers, if you take on the wrong clients. And "I can't afford to lose this deal" is a red flag, a warning sign, that you just might be trying to land a deal that's going to throw you and your team into misery. So the question is: Can you afford to win this deal? --- Get a short and helpful daily email at https://salesfornicep...
Ep 184: Interesting vs committed - Don't misread the signals 20.05.2025 2:09
"Let's do it!" sounds great, but you want that to mean "I'll sign right now!". Whereas your buyer might be meaning to say "I like this a lot, tell me more". And if you don't verify you're reading the signals correctly, you lose the deal. --- Get a short and helpful daily email at https://salesfornicepeople.com/signup
Ep 183: I'd rather have a no than a ghost 19.05.2025 2:41
Annoyance, frustration, avoidance... oh, and ineffective pipeline work that moves no needles. Such are the consequences of not getting rid of the duds. A pipeline full of ghosts. --- Get a short daily email to help you not get ghosted and sell more, at salesfornicepeople.com/signup
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