The Re:DEFINE Podcast

Send us Fan Mail I’m outputting a lot of content.  On the surface it would seem impossibly to manage all of content I publish every day.  So here’s how I do it.  I started with this podcast.  My goal was to publish a new episode every day for 100 days so I kept the process as simple as possible and just recorded everything on my phone.  After a brief while I decided I might as well record a video...

Send us Fan Mail I opened my Facebook this morning and saw a notification saying “Congratulations! You’ve earned the title of RISING CREATOR!” Not that I needed it, but the occasional external recognition is nice once in a while, recognition of the consistent effort I’ve been putting in to grow my social profiles. Consistency creates visibility, and visibility is how your audience finds you.  And...

Send us Fan Mail 👋 Hey, fantastic listeners! Welcome to another episode where we dive deep into overcoming fears and embracing growth, especially in the digital space. I totally understand the challenges of launching new ventures and navigating uncharted territories. 💡 Episode Highlights: Exploring the natural fear that comes with something entirely new. Drawing parallels with the anticipation o...

Send us Fan Mail Everything we do has an impact.  Whether you know it or not, whether you do it intentionally or not, you influencer anyone you interact with. In a story told to me by a dear friend, even the smallest act of kindness can reverberate far beyond the act itself.  As he illustrated in his story, a warm smile from one stranger to another can through the ripple effect of human connectedn...

Send us Fan Mail Delivering value in your content is paramount.  But, often people mistake the simple act of teaching as value delivered.  And I get it.  The phrase “provide value” can elicit a reaction that you have to be a guru and an expert and to show and share that is be teaching.  But  how you teach is just as important as the act of teaching itself.  Sharing information as a professor might...

Send us Fan Mail I had an interaction recently on one of my social accounts that I thought warranted sharing with you… so that you can avoid making the same mistakes with your content marketing. It seems that this individual’s strategy is to DM accounts that could potentially be good fits for the service they provide. In the message they highlighted all the feature and benefits of their service an...

Send us Fan Mail I recently received a comment from a listener wondering what the end game was for continually publishing content given that my metrics and analytics are pretty bad on some of the platforms.  So I wanted to answer their question and explain the big picture of my entire content marketing strategy.  This podcast and the YouTube version haven’t quite gotten the traction that I know it...

Send us Fan Mail There’s are two types of goals — destination goals and developmental goals.  Both are important to living a life of growth.  One actually makes the other more effective.  When we set goals, most of us set destination goals.  These are goals targeted on very specific outcomes, tangible or intangible.  They can be business goals, relationship goals, health goals. These goals give us...

Send us Fan Mail My first paid event was a huge success, if for nothing else but the incredible learning experience it proved to be.  Now that I’ve gotten my first paid course under my belt (and yes, people actually paid to attend!) I have a very solid framework for how to do it again and again and again. The great thing about frameworks is that you can apply them to any contexts.  So, moving forw...

Send us Fan Mail Now that I’ve gotten through my first paid event, ReDEFINE Network Marketing, I want to share my thoughts and reflections coming out of that event.  The first thing I want to suggest is to take a break.  Catch up on any sleep that you may have lost leading up to the event itself.  I know I got much less sleep than usual before and during the ReDEFINE so I after it was done, I ende...

Send us Fan Mail I saw a post recently from a good friend and colleague that addressed an apparent elephant in the room, that elephant being that she is a network marketer.  And I love and support it.  To proudly claim network marketing as your chosen profession is important and explaining to people what we actually do helps bridge the disconnect that still exists in the general perception. Howeve...

Send us Fan Mail Here are the reasons why you have a hard time staying consistent: 1) You’re not getting results - reality is you ARE getting results.  They’re just not the results you want.  Analyze and see where you can make adjustments so that you can improve your results moving forward.  2) You don’t know what to do - lack of knowledge and inexperience leads to inaction. The simple answer is t...

Send us Fan Mail The frustration of not getting the results you want is an all too familiar experience for me.  I struggled for years early in my career before I made any tangible progress. I learned over time that even though I  felt like I wasn’t getting results, my consistent effort was actually moving me closer and closer to my goals (albeit imperceptibly).  That said, I felt like I wasn’t see...

Send us Fan Mail Finally arriving at a point of profitability with my content creation, I reflect back on when I first entered stepped onto the field and the stark difference between my results then vs now.  What accounts for why my content creation is so much more effective now? Of course technology has vastly evolved since then and the tools and platforms we have at our disposal now far eclipse...

Send us Fan Mail You might think that procrastination and cramming are related, that the former leads to the latter.  But not always. Procrastination is an avoidance pattern.  You put off doing a thing because it presents some level of discomfort.  Instead, you replace it with something less challenging, something to distract you from the discomfort you know you’ll eventually have to face. For the...

Send us Fan Mail Live courses have their unique set of challenges.  PAID live courses raise the stakes even higher.  The pressures of delivering a high level of value in a paid course are multiplied ten-fold.  So here are some things to consider before jumping into your first paid offering.  Don’t rush it.  Beyond the content of the course itself, there are so many moving pieces even with the simp...

Send us Fan Mail It’s been an emotional rollercoaster for sure.  With my upcoming event, Re:DEFINE Network Marketing being my first paid event, the stakes are higher than they’ve ever been to pull off the best event yet.  Naturally there are doubts, fears that it will go completely sideways and not give the attendees the value the paid for.  Anxiety, panic, these are my bedfellows.  And I welcome...

Send us Fan Mail Exclusivity works very well from a sales psychology standpoint.  Consumers are willing to pay premium dollar for access to exclusive products and services.  The more exclusive, the higher the price they’re willing to pay.  But there is a risk.  Sometimes exclusivity can become toxic, used to keep people out, to purposefully exclude.  The exclusivity comes from not “allowing” certa...

Send us Fan Mail In this episode of the Redefine Podcast, we dive into the misconception that network marketing relies solely on Word of Mouth. We uncover the truth: it's fundamentally a sales-driven profession. Join us as we explore the crucial distinction between the two strategies. Key Points : Network marketing involves sales presentations, requiring active outreach. Word of Mouth marketi...

Send us Fan Mail It’s a simple formula.  Building communities drives growth and building connection drives communities.  Since empathy and understanding that drive human connection,  it stands to logic that empathy and understanding drives it all.  If you want stratospheric levels of success and achievement, you must cultivate your empathy and compassion for others struggles.  Of you are  unintent...

Send us Fan Mail In this episode, I share my excitement for the event that’s going to spark a movement: the ReDEFINE Network Marketing event LIVE on May 4-6 Network marketer or not, this live virtual event will change the way you think about content creation, how you think about yourself as an influencer. Network marketing is in trouble.  We can’t ignore it anymore. But what if I were to tell you...

Send us Fan Mail Is hitting rock bottom necessary for making lasting changes in your life?  No, it’s not. Thankfully for most, the discomfort of hitting rock bottom far outweighs the discomfort of change.  So, making a change is the natural choice. Just be careful not to make decisions based in volatile emotional states.  If you choose a new course base on reactive fear and lack and desperation, y...

Send us Fan Mail The internet, especially social media, can feel like a crowded space.  And if you’re wanting to break into that space, if you want to stake your claim as an influencer, you have to stand out. But how? Chances are there are tons of people already doing what you’re tying to accomplish, all of whom have the advantage of experience and expertise. The natural inclination is to do somet...

Send us Fan Mail As the launch of ReDEFINE Network Marketing on May 4th looms, I more and more vascular between being excited and having massive doubts.  After all, I’m calling for a complete upheaval of the network marketing profession, a topic that has the potential of being incredibly volatile.   Should I just stick to what I know has worked for others in the digital education space?  The thoug...

Send us Fan Mail Risk vs Reward — it’s something you juggle everyday especially if you’re an entrepreneur.   Is what you’re about to do worth the risk, or are your emotional warning signs — fear, doubt, lack of confidence — indications to step back into the (perceived) safety of your comfort zone? These are mechanisms that are entrained in our DNA through millions of years if evolution.  Designed...