The Real Word

The Real Word

News EN ↓ 435 episodes

Welcome to The Real Word, hosted by real estate professionals and entrepreneurs Byron Lazine and Nicole White. Each week, Byron and Nicole share their word on current industry news, discuss rackets flooding the industry, and shout out a marketeer of the week.

Be sure to visit the podcast's website and support the creator: www.nowbam.com

Author

The Real Word

Category

News

Podcast website

www.nowbam.com

Latest episode

Oct 27, 2026

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Episodes

Episode 060: GaryVee Slams Homeownership, Yelp Hides Reviews & Sex Basement in Home for Sale 13.02.2019

Subscribe to our channel: http://bit.ly/realwordsubscribe The big topic this week is the value of homeownership. Byron and Nicole share their insights on when it is beneficial to buy a home and when might be a good time to put your money elsewhere. What do you think of Gary Vaynerchuk’s comments on homeownership? Let us know in the comments! The Rackets: Gary Vaynerchuk Slams Homeownership: http:/...

Episode 059: Spring Market? Nationwide MLS? Plus Tips for Not Annoying People 05.02.2019

Subscribe to our channel: http://bit.ly/realwordsubscribe Byron and Nicole have differing opinions about when the spring market starts. What do you think: after the Super Bowl or not until March? Plus, they discuss their thoughts on a single MLS nationwide, and how to not be annoying on social media. The Rackets: The Spring Market Starts When?: bit.ly/remythsdebunked Should there be one Nationwide...

Episode 058: Technology in RE, Recruiting Top Talent, and the Most Expensive Home Sold 29.01.2019

Subscribe to our channel: bit.ly/realwordsubscribe Byron and Nicole are back after a week off. They discuss technology as a form of lead generation, how to recruit top agents to your brokerage, and what the most expensive home in America sold for. The Rackets: Technology is Never the Solution: bit.ly/techisnotthesolution How to Recruit Top Talent: bit.ly/recruittoptalent Most Expensive Home in Ame...

Episode 057: Next Generation of Wealth, Shutdown Impact on Real Estate and more 15.01.2019

Subscribe to our channel: http://bit.ly/realwordsubscribe A lot is happening in the real estate industry this week! Byron and Nicole go through three topics and discuss: Is it a racket or not? The Rackets: The Next Generation of Wealth: http://bit.ly/nextgenofwealth How to get Buyer Couples to Agree: http://bit.ly/disagreeablebuyercouples Government Shutdown Impact on Real Estate: http://bit.ly/sh...

Episode 056: Agent vs. Client Centric, Zillows Client Data, and Man Posing as Realtor 08.01.2019

Subscribe to our channel: http://bit.ly/realwordsubscribe Byron and Nicole start off 2019 with a new format and plenty to discuss! The Rackets: Is Agent-Centric the Wrong Brokerage Approach?: http://bit.ly/agentcentricapproach Zillow Quietly Removes Client Data from Contract: http://bit.ly/zillowremovesdata Man Posed as Realtor to Steal Millions: http://bit.ly/posedtosteal Connect with Byron Lazin...

Episode 055: The Real Estate Transaction Dream and What Real Estate Pros Wish They Knew 18.12.2018

Subscribe to our channel: http://bit.ly/realwordsubscribe Byron and Nicole discuss Trend 7 from the 2019 Swanepoel Trends Report: The digital end-to-end real estate transaction dream. Get a copy of the report here: http://bit.ly/2019swanepoeltrends The Rackets: Nicole and Byron run down a list of 13 tips from real estate professionals about what they wish they knew when they started. Find the arti...

Episode 054: Swanepoel Trends Report, NRT Launches Marketing Concierge, and Co-Working Offices 11.12.2018

Subscribe to our channel: http://bit.ly/realwordsubscribe The 2019 Swanepoel Trends Report is out. Do you have any trends you’d like Byron and Nicole to discuss next week? Let us know in the comments! The Rackets of the week are: Real Estate Company Starts Marketing Concierge: http://bit.ly/nrtlaunchesmarketingconcierge Is the next big brokerage being built in a Co-Working office?: http://bit.ly/r...

Episode 053: Zillow brings back Unvetted Leads, Airbnb's New Venture, and Death of Home Appraisals 04.12.2018

Subscribe to our channel: bit.ly/realwordsubscribe Zillow is bringing back unvetted leads. Byron and Nicole discuss how there are mixed reviews from agents about this move. Tell us what you think in the comments. Read more about this topic: http://bit.ly/zillowbringsbackunvettedleads http://bit.ly/zillowunvettedleads The Rackets of the week are: Should Dual Agency be Allowed?: http://bit.ly/nodual...

Episode 052: Airbnb Hack, Architects Causing Obesity, Baby Boomer Bathroom Trends, & Homie Update 27.11.2018

Subscribe to our channel: bit.ly/realwordsubscribe Byron and Nicole discuss a topic suggested by J.D. Manning. There’s a new Airbnb hack in real estate. People are asking to lease with an option to buy in six months, and be able to rent the property on Airbnb while leasing. Connect with J.D.: https://www.instagram.com/jd.manning.... The rackets this week include an article blaming architectural de...

Episode 051: Amazon in NYC, Marijuana & Real Estate, and Holiday Listings 20.11.2018

Subscribe to our channel: http://bit.ly/realwordsubscribe New York is not happy about being selected for Amazon’s second headquarters. Do you agree that this is a racket? Read more here: http://bit.ly/nycrejectsamazon The Rackets Byron and Nicole talk about marijuana and real estate, buying Zillow stock, and why you should leave your house on the market during the holiday season. Racket 1: http://...

Episode 050: California Fires, the Most Realtors Ever & Chip and Joanna Gaines 13.11.2018

Subscribe to our channel: http://bit.ly/realwordsubscribe Byron and Nicole discuss the devastating fires in California, and are moved by real estate agents, among others, who are stepping up to offer support, supplies, and donations to those in need. Inman Article: http://bit.ly/inmancafires Donate to First Responders: http://bit.ly/SupportLAFD The Rackets Byron and Nicole talk about the number of...

Episode 049: VR Showrooms, Ad Tools & Emotions at work 06.11.2018

Subscribe to our channel: http://bit.ly/realwordsubscribe Do you have topics you’d like us to cover in Episode 50? Comment below! This week, Byron and Nicole’s main topic was about a possible revamp of National Association of Realtors’ venture capital arm: http://bit.ly/NARvcfunding The Rackets Byron and Nicole discuss whether brokerages should invest in a VR showroom, realtor.com’s agent ad tool,...

Episode 048: Elections, Millennials, Pocket Listings & Location 02.11.2018

Subscribe to our channel: bit.ly/realwordsubscribe This week on The Real Word, Byron and Nicole discuss the money NAR spends on lobbying. From there, they discuss trends in the future of real estate with all three rackets, including: influencers as agents, pocket listings, and how important location will be once driverless cars are mainstream. Main Topic NAR spent over $14M on Midterm Elections: b...

Episode 047: Trelora Tells Buyers to Ditch Agents 23.10.2018

Subscribe to our channel: http://bit.ly/realwordsubscribe This week on The Real Word, Byron and Nicole stick up for the real estate agent. With online services telling buyers to ditch agents, the National Association of Realtors sending out vague warnings, and agents being fired over building a side business, Realtors need to be strategic about how they move forward in the industry. Main Topic: Tr...

Episode 046: Premier Agent 4 Unreleased Info 18.10.2018

Subscribe to our channel: https://bit.ly/2fthN4n Byron and Nicole discuss PA4 notes from Zillow’s President of Media & Marketplace. Plus, Compass CEO regrets his arrogant marketing techniques, Warren Buffett finally sold his home, and an agent sold a family house that was formerly a meth lab. Main Topic: Premier Agent 4: http://bit.ly/premieragent4 This week on "The Racket": Compass CEO Regrets Ar...

Episode 045: Redfin Estimate Tool, Jay Thompson Returns & Teach Me How to Duffy 09.10.2018

Subscribe to our channel: https://bit.ly/2fthN4n Byron and Nicole discuss Redfins new Estimate tool, a couple crazy realtor confessions and another music video used to sell a listing. Teach me how to Duffy! Inman Article: Redfin Estimate Tool: http://bit.ly/RedfinEstimates This week on "The Racket": Zillow Haters Guide: Jay Thompson Returns: http://bit.ly/ZillowHatersGuide Crazy Realtor Confession...

Episode 044: Money & Mortgages 02.10.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss realtor commission and money in real estate. What can agents write off, are networking events tax deductible? Also, will prices decrease while mortgage rates surge to a 7-year high after fed hike? Inman Article: There’s too much money in Real Estate: bit.ly/Moneyinrealestate This week on "The Racket": Realtor Tax Deductions: bit.ly/...

Episode 043: The Opendoor Advantage 25.09.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss how Minnesota Brokers are using Opendoor to their advantage, real estate photography expectations, and marketing houses with original country songs. What unique way do you market your listings? Inman Article: Minnesota Brokerage using Opendoor: bit.ly/minnesotabroker This week on "The Racket": Listing Photos on Zillow: bit.ly/Listin...

Episode 042: The World of the PayPal Mafia 18.09.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss the role of "The PayPal" mafia in the real estate industry. What does this mean for the future of the industry? Inman Article: Real estate's new disruptors: The 'PayPal Mafia: bit.ly/PayPalMafia This week on "The Racket": Opendoor Buys Brokerage: bit.ly/OpendoorBuysBrokerage Zillow Referrals: bit.ly/ZillowReferrals Delayed Marriage...

Episode 041: Why Agents Will Never Be Obsolete 18.09.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss the reasons why real estate agents will never go out of business. With all the disruptors in the industry today, how is your future so secure? Byron and Nicole will tell you. Inman Article: Why real estate agents will be in business forever: bit.ly/AgentsInBusinessForever This week on "The Racket": YouTube Lead Generator: bit.ly/You...

Episode 040: Facebook Ads Follow Up 28.08.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole revisit HUD's Facebook complaint, and how the social network recently removed over 5000 options from their ads manager platform. What will this mean for how you market your listings on Facebook? Facebook Removes Ad Options After HUD Complaint: http://bit.ly/FacebookRemovesAds This week on "The Racket": Lingering Listing Photos: http://bit.l...

Episode 039: Expansion and Virtual Brokerages 21.08.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss the idea of "virtual brokerages" and what an agent must do first before they expand outside of their geographic location. Are you thinking of expanding? Main Topic: bit.ly/VirtualBrokerages This week on "The Racket": Northeast iBuyers: bit.ly/NortheastiBuyers HUD Facebook Discrimination: bit.ly/HUDFacebookDiscrimination Offerpad Par...

Episode 038: Zillow's Mortgage Acquisition 14.08.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss Zillow's update to their "Zillow Offers" plan and their recent mortgage company acquisition. What does this mean for Zillow's future and yours? Zillow Premier Agent Blog: bit.ly/ZillowOffersUpdate This week on "The Racket": The College Connection: bit.ly/TheCollegeConnection Average Home Size Increase: bit.ly/AverageHomeSizeIncrease...

Episode 037: The Broke Agent 07.08.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole sit down with their first ever guest, The Broke Agent, and discuss online trolls, Zillow, Sean Penn and more! Find out what as these topics have in common on this weeks episode of "The Real Word". The Main Topic: Byron and Nicole chat with The Broke Agent This week on The Racket: Is Sean Penn Famous? N.A.R. Blasts Zillow: bit.ly/NARBlastsZi...

Episode 036: Compass Can't Close the Deal 31.07.2018

Subscribe to our channel: bit.ly/2fthN4n Byron and Nicole discuss Compass' recent failed tech deal with indie brokerage, Lending Edge, and what could have been the culprit. What does this mean for Compass' plan going forward? The Inman Article: Exclusive: Compass' first big tech licensing deal has fallen apart: bit.ly/CompassDealFallsThrough This week on "The Racket": Digital Home Closings: bit.ly...

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