The Real Word

This week on The Real Word, Byron and Nicole discuss the company Zillow fears and why a viral video caused Corcoran to drop an agent.  Racket 1: CoStar hasn’t entered the residential side of real estate yet, but they could be Zillow’s biggest threat: http://bit.ly/threattozillow Racket 2: A video of a Corcoran agent trashing Biden signs is a reminder for all: http://bit.ly/corcorandropsagent Do yo...

This week on The Real Word, Byron and Nicole discuss a buyer who purchased a home with a robot, odd seller contingencies, and a ski-in, ski-out VRBO cabin.  Racket 1: Are bots replacing buyer agents? Tell us your thoughts on this! http://bit.ly/buyerbot Racket 2: What are the oddest contingencies you’ve seen? Let us know in the comments! http://bit.ly/oddestcontingencies Marketeer: VRBO is attract...

This week on The Real Word, Byron and Nicole discuss why agents need to disclose all costs to sellers, how buyers are using Airbnb rentals, and branded gifts.  Racket 1: Many sellers aren’t aware of all the costs associated with selling. Make sure you disclose costs up front: bit.ly/hiddencostsofselling One + Company Listing Packing with Net Sheet (page 14): oneandcompany.com/sellers Racket 2: Air...

**disclaimer: audio failure at 7:00 minute mark; just keeping it REal** This week on The Real Word, Byron and Nicole discuss why you shouldn’t ignore Zillow, how inbound moves have shifted, and Ryan Serhant’s new brokerage.  Racket 1: Some agents say you should ignore what Zillow is doing and focus on your own brand. Do you agree? http://bit.ly/zillowmegatrend Racket 2: Covid has changed everythin...

This week on The Real Word, Byron and Nicole discuss NAR’s buyer commission lawsuit, working with out of state buyers, and a new trend in luxury real estate.  Racket 1: NAR’s motion to dismiss a buyer commission lawsuit has been denied. What are your thoughts on this? http://bit.ly/NARcommissionlawsuit Racket 2: How do you assist out of state buyers? http://bit.ly/outofstatebuyers Marketeer: The n...

This week on The Real Word, Byron and Nicole discuss Zillow’s latest announcement, Netflix’s docudrama, and America’s largest artificial surf park.  Racket 1: It’s happening: Zillow announced they will hire agents as employees: https://bit.ly/36kuwi0 Read Jay Thompson’s take: https://bit.ly/36kuDdq Racket 2: Netflix’s new documentary discusses the dangers of social media. Here’s how it relates to...

This week on The Real Word, Byron and Nicole discuss disclosing referral fees, housing markets in trouble, and TikTok for your business.  Click here to watch the full episode -> bit.ly/realwordep139 Racket 1: Should agents be required to disclose their referral fees? We’d love your input on this one, comment below! http://bit.ly/agentreferralfees Racket 2: The pandemic has affected markets in diff...

This week on The Real Word, Byron and Nicole discuss buyer agent behavior that needs to stop, the importance of high-speed internet, and a new design trend.  Racket 1: Do you agree that these are buyer agent behaviors that need to stop? http://bit.ly/buyeragentbehaviors Racket 2: Broadband speeds and cell phone service is impacting property values. Is this a priority for your buyers: http://bit.ly...

This week on The Real Word, Byron and Nicole discuss fall market activity, Airbnb bookings, and Coldwell Banker’s virtual conference.  Racket 1: With low mortgage rates and high buyer demand, is fall the new spring in real estate? http://bit.ly/fallisthenewspring Racket 2: More people are blending living and travel, shown by an increase in Airbnb long term bookings. http://bit.ly/airbnblongtermboo...

This week on The Real Word, Byron and Nicole discuss negotiations and strategies for winning bidding wars.  Watch the full episode ➡️ bit.ly/realwordep136 Racket 1: Bidding wars are on the rise in many rural areas. Make sure you know how to handle them: http://bit.ly/biddingwarstrategies Racket 2: Do you avoid these words during a negotiation? http://bit.ly/negotiatingwordstoavoid Subscribe to our...

This week on The Real Word, Byron and Nicole discuss when buyers should walk away from a property, buyer beliefs, and Jerry Seinfeld's thoughts on New York City.  Racket 1: Agents need to keep their clients' best interests in mind and know when it's time to walk away. http://bit.ly/whentowalk Racket 2: Which of these buyer beliefs are not true? http://bit.ly/Buyerbeliefs Marketeer: Jerry Seinfeld...

This week on The Real Word, Byron and Nicole discuss mortgage delinquencies, outdated seller beliefs, and Blockbuster’s themed Airbnb. Racket 1: As mortgage delinquencies climb, people are wondering if a rise of foreclosures will take place in 2021. Bloomberg article: bit.ly/bloombergmortgagedeliquences Realtor Magazine article: bit.ly/realtormortgagedeliquences Racket 2: Do these eight seller bel...

This week on The Real Word, Byron and Nicole share takeaways from the Inman Connect keynote speech, how client behavior is changing, and Instagram’s new feature.  Racket 1: Brad Inman gave a short but powerful speech to kick off Inman Connect last week. https://bit.ly/inmanconnectkeynote Racket 2: New behaviors are emerging as buyers search for homes amidst the pandemic. https://bit.ly/buyerbehavi...

This week on The Real Word, Byron and Nicole discuss Brad Inman’s upcoming talk, traits real estate agents should possess, and a VR record deal in Aspen.  Racket 1: Brad Inman is kicking off Inman Connect with a talk from the heart. Join us next week to recap his speech! https://bit.ly/wasisnow Racket 2: What are the most essential traits for real estate agents? https://bit.ly/reagenttraits Market...

This week on The Real Word, Byron and Nicole discuss predictions for urban real estate, what to look for when buying as-is, and Zoom Rooms. Racket 1: The CEO of The Raisner Group predicts urban real estate will reach new heights despite the pandemic. What are your thoughts? https://bit.ly/urbanre Racket 2: With a competitive market, more buyers are willing to buy as-is. What should these clients k...

This week on The Real Word, Byron and Nicole discuss Zillow’s report on home sales, tips for agents who hate sales, and the newest hire for a Florida real estate firm.  Racket 1: Zillow’s weekly market survey reports homes are selling at the fastest rate ever: bit.ly/OC_fastesthomesales Racket 2: Sales is part of real estate. Here are some basic tips for those who hate it: bit.ly/salestipsforagent...

This week on The Real Word, Byron and Nicole discuss the importance of Zillow’s agent profiles, a possible increase in property taxes, and why you should still be posting on social medai. Racket 1: Zillow’s agent profiles are the most useful for clients: https://bit.ly/zillowagentprofiles Racket 2: Governments are considering increasing property taxes to fill budget holes: https://bit.ly/propertyt...

This week on The Real Word, Byron and Nicole are joined by Matt Burrus, Chief Communications Officer at Houston Association of REALTORS®.  Matt clears up confusion on headline news about master bedroom terminology and shares what HAR is doing to educate the real estate community on fair housing practices. Plus, they discuss iBuying, leads, and how HAR has managed to stay ahead of Zillow in their m...

This week on The Real Word, Byron and Nicole discuss two topics: the safety of agents at open houses and the issue around master bedrooms.  Racket 1: A Keller Williams agent in Virginia was recently attacked at an open house. Should this be a call to end public open houses? https://bit.ly/endopenhouses Racket 2 & Marketeer: Houston Association of Realtor is calling for change to the term master be...

This week on The Real Word, Byron and Nicole discuss working with divorced couples, ways to increase agent productivity, and REAL Trends results.  Racket 1: Should divorced couples have a different process for selecting a real estate agent? https://bit.ly/reagentdivorce Racket 2: Do competitions make agents more productive? bit.ly/agentcompetitions Marketeer: REAL Trends has adjusted its ranking s...

This week on The Real Word, Byron and Nicole discuss the move that iBuyers are making, markets around big cities, and The Gift Card Project. Racket 1: Opendoor and Offerpad are launched traditional brokerage services, including listing homes for sale. https://bit.ly/ibuyerorbroker Racket 2: New Yorkers are looking for second homes outside of the city, but they aren’t paying luxury prices. https://...

This week on The Real Word, Byron and Nicole reflect on current events and how changes can be implemented in the real estate industry.  Racket 1: A 3-year Newsday Investigation revealed unequal treatment by real estate agents on Long Island: bit.ly/OC_newsdayinvestigation Racket 2: Coldwell Banker CEO speaks about the future of office space: bit.ly/OC_officespace Marketeer: Katie Lance, Kendall Bo...

This week on The Real Word, Byron and Nicole discuss why agents should be worried about Offerpad’s new service, why buyers should have representation with new construction, and the Broke Agent’s meme templates.  Racket 1: Offerpad is now providing listing services. Tune in for why this differs from discount brokerage offerings: bit.ly/OC_offerpadlistings Racket 2: The article spoke to how agents c...

This week on The Real Word, Byron and Nicole share what the Coldwell Banker CEO told CNBC, the shift in property features, and how Bigfoot is getting eyes on a listing. Racket 1: Coldwell Banker CEO Ryan Gorman told CNBC about trends his brokerage is currently seeing: bit.ly/OC_retransition Racket 2: Outdoor living space is becoming increasingly more important for buyers: bit.ly/OC_outdoorspaces M...

This week on The Real Word, Byron and Nicole discuss investing in real estate, a record loss for SoftBank, and using the basics to produce video.  Racket 1: Real estate investment during the pandemic isn’t much different than investing during other times: bit.ly/OC_reinvestment Racket 2: SoftBank, an investor for Compass and OpenDoor, among other companies, reported a record loss of $8.8 billion:...