The REAL Truth About Business: Business Strategy for Service Based Entrepreneurs

Do you remember the day of doom that both Facebook and Instagram went down for most of the day and the world lost its collective mind? Panic ensued for those who are 100% reliant on these platforms for their business. Were these platforms gone for good?  While the platforms did finally come back up, this is exactly why networking, and making connections outside of social media, is so importan...

Do you know the importance of knowing your financial numbers in your business? Fact- it’s one of the most important things you should know! Yet, so many freelancers and solopreneurs simply don’t know them.  It's so important that you should be setting aside time regularly to review your numbers so you know what next step you are capable of.  Let’s chat with Tracey Bissett of Bissett's Fi...

Have you ever launched something and it just didn't go as planned? I think it’s a safe bet that we’ve all been there. But that doesn't mean it wasn't a good offer. There are a lot of factors involved. When things don’t go as planned, you have to take the data , use it as a learning experience, and grow from it. Let’s talk about what to do when things don’t go as planned. About the Host - Michelle...

Have you created boundaries in your business?  If not, it’s something you should definitely do.  Boundaries are necessary to help you avoid burnout as well as other negative things in your business.  And you have to s et them from the beginning. Don't get me wrong. We've all been there, and we've all made that mistake of not setting boundaries.  But that doesn’t have to be you...

Do you know a great way to stand out and create some amazing content for yourself that is a huge value add to your audience? I’ll give you a hint...people will be able to watch it. I know that you are probably inside of different social media spaces all the time. You see the struggles of your ideal client. So one of the things that you can do that really amplifies your content and connection is ta...

A lot of people think of launch mode as this big to-do when you are launching something maybe once a year or once a quarter. You gear up, and you do a big launch.  But when it comes to launch mode, I want you to shift your thinking a little bit. If you are not fully booked in your business, you are actually always in launch mode, or at least you should be.   Launch mode = Sales mode. Abo...

Do you struggle with being present and in the moment? I sat down with Tiffaney Florentine of Mindset to Movement and discussed how we are mostly living our lives with a disconnect between our minds and our bodies.  Tiffaney is on a mission to help female entrepreneurs connect their mind and body by using intentional movement to help you maximize your day. About the Host - Michelle DeNio is a...

A lot of us love to work 1:1 with clients. We thrive on it. But as with anything, there's only so much 1:1 you can do.  How can you continue to grow your business if you cannot take on anymore 1:1 clients?   The answer is...one to many offers.   These types of offers can be done in many ways.  One to many is the “beyond” in Fully Booked and Beyond. So how can you serve multiple...

It has come to my attention that a lot of entrepreneurs are experiencing a feeling of overwhelm. They are experiencing this feeling of just being stuck, not really having a direction or a great focus on what to do or what's ahead. I think this is happening at this point in time (September 2021) because there's a lot of factors outside of our control right now. So if you are feeling stuck and overw...

There are 3 words that I hear constantly as a business coach.  Those 3 words are “in my head” . I constantly hear people talk about what their strategy looks like in their head .  The problem with this is “in my head” is NOT an executable strategy.  It’s not a clear strategy.  And it's not a strategy that you can scale.  Let’s talk about why you need to get your strategy o...

Have you ever found yourself stuck in creation mode? Like you just create more and more things without even selling them? Today’s message is short and simple … STOP creating and START selling. About the Host - Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly believes that life is meant to be lived fully and that there is WAY MORE to life than sitti...

When it comes to doing business in the online space, you MUST have a solid digital footprint.   Your digital footprint should include your social media as well as a solid website and strategy behind it.   So when you look at your current digital footprint, is it a cohesive, solid digital footprint?   Today we talk with Sarah Steinbrenner of Vervology on creating a solid digital foot...

When it comes to being an entrepreneur, your business model matters.   Over time, your business model will probably evolve and grow with you.  But at this moment in time, do you have a business model that you can sustain for a long time? Are you going to be able to sustain what you are doing for the next 1-2 years? Let’s talk about having a sustainable business model. About the Host - Mi...

Do you know the difference between being productive and producing income vs just being busy? Many of you like to be in creation mode, and there's a time and a place for creation mode. But you still have to sell what you are creating. So here are 5 money making activities that you SHOULD be doing business. About the Host - Michelle DeNio is a business strategist with a passion for life and entrepre...

Consider this your warning - this episode is full of tough love. But the tough love episodes are truly designed with your best interests in mind. So, here we go...If you need more clients, THEN GO OUT THERE AND FINE THEM. I know...I know.  It’s a novel concept, but let me just be honest with you. If you need more clients, you have to get out there and find them. About the Host - Michelle DeNi...

If you've been following me on Facebook or LinkedIn, then you know that I finally got my 4-door Jeep Wrangler. You may be wondering why it’s such a big deal to me.  Well, this vehicle has been on my vision board for a really long time. I remember asking my mom to take me to the Jeep dealership when I was 15 to see how much they cost so I could start saving for when I got my license. It's been...

When it comes to creating content, there is one thing that may be missing ...the art of storytelling.  Yes, sharing part of your story and being vulnerable can be hard, but it’s also necessary to create the know, like, and trust factor.  You can also use storytelling to create an experience for your customer. Another great way to enhance your content is by utilizing a word bank.  Le...

If you are a “yes” man or woman, I’m willing to bet that you probably have way too many offers.   You say “yes” to all sorts of things and before you know it you are doing a million different things for a million different prices.  This is probably the number 1 struggle I see in entrepreneurs I work with.  I’m here to tell you that you need to hone in and simplify your offers. About...

We all want to work with our ideal, dream clients.  But there will come a time in your business where you might have to take on working with a client who is less than ideal so that you can create some foundational income as you go through a phase of growth.  You might be changing up your packaging or services that you offer.  But even during phases of growth, there still has to be s...

Today I have my first guest expert weighing in on how you can amplify your content with relationship building. I actually met Kris on LinkedIn. You know I talk all the time about the power of social media and connection. To be honest, the success of your content in the social media space is highly dependent on your ability to make a connection with others and build relationships.  This is wha...

Do you know the number one topic that comes up during all of my coaching calls?   Lead generation! Of course, it’s a hot topic because it’s something you have to be successful at if you want your business to succeed. But how can you do that? Let’s talk about lead generation! About the Host - Michelle DeNio is a business strategist with a passion for life and entrepreneurship. She strongly bel...

In your business, you’re going to experience different seasons.  There will be busy seasons and slow seasons.  And the key to helping your business grow is u nderstanding those seasons in your business.  You have to make sure that you plan aspects of your business based on those different seasons in your business. Let’s talk about understanding the seasons in your business. About th...

I’m here to tell you that you can build a business that 100% aligns with you! There really is not one set business strategy or model that you have to follow.   There's no cookie cutter way that you have to build your business.  You can grow and build a business in whatever way feels good to you. Let’s talk about creating a business that is customized and aligned to you! About the Ho...

A question I hear often is ... should I create a passive income stream in my business? There are a lot of factors that go into “passive income”.  So I thought it was time to break them down for all of you who are truly wondering if this is a good move for your business.  Let’s start by breaking down the actual definition of passive. “Passive income is money earned from an enterprise with...

Do you actually own your confidence in your business? This topic is so near and dear to my heart.   When it comes to being an entrepreneur, you have to own your confidence.  You have own your expertise, and really show up. What does owning your confidence mean? It means being really freaking confident in what you do. About the Host - Michelle DeNio is a business strategist with a passion...