The Raving Patients Podcast

Do you have a dental specialty practice? If so, you might know by now that it takes more than just exceptional care to stand out. Promoting a specialized service comes with its unique challenges, so understanding the difference between B2C and B2B marketing strategies can transform a struggling practice into a thriving one. To tell us all about it is this week's guest, Stacy Hill, a B2B marketing...

Some dental treatments are hard to sell to patients. That's a fact!  Many patients will turn to Google, often finding incomplete information that doesn't help them decide to get the treatment they need done. What if you could provide a video of the exact procedure while they're still in your chair? Today, we're diving into the innovative world of Teamworx Dental with founder Dr. Ryan Morrison. Lau...

Are unpredictable earnings affecting your dental practice? Discover a proven solution here!  Today's episode features a conversation with Jordon Comstock. He's the CEO of BoomCloud, a software platform that helps dental practices build and scale robust dental membership programs. Having been in the industry since 2006, Jordon is an expert in reshaping dental practices with innovative membership pl...

The dentistry landscape is evolving as new technologies and marketing trends emerge.  If you've been struggling to keep up or are just curious about the future of dentistry, then this episode is just what you'll want to hear! To talk all about it is this week's guest, Melissa Turner, a dental hygienist turned industry consultant and content creator who has become a visionary and a dynamic voice in...

Dental care is evolving — are you ready to change with it? Let's learn about health-based dentistry. There's a growing industry trend to adopt alternative solutions, but it comes with many misconceptions. It stems from the increasing awareness of the safety of certain ingredients and materials used in mainstream dentistry. In today's episode, I'm exploring the fascinating world of health-based den...

Have you ever thought of ways to manage time better in your dental practice? If so, I've got just the guest you need to listen to!  For this week's episode, I'm welcoming productivity coach Mridu Parikh, who helps overwhelmed business owners to focus and systematize so they can take control of their work and home lives.  Mridu emphasizes the importance of planning and having clarity over being con...

AI in dentistry is gaining momentum. While most AI technologies revolve around imaging solutions, OraQ helps make clinical decisions through machine learning and digital automation.  To talk all about it is today's guest, Dr. Amreesh Khanna, a dentist and entrepreneur with 15+ years of clinical experience. Dr. Amreesh is passionate about driving innovation in dental care through artificial intelli...

Are you looking for ways to enhance your dental practice?  According to my guest in this episode, "If your practice is not growing, it's dying." In the ever-evolving world of dentistry, staying ahead requires not just clinical expertise, but also innovative practice management strategies.  Here to kick off the seventh season of The Raving Patients Podcast is Sheena Hinson a dental business develop...

Ever felt overwhelmed by the complexities of full-arch dental implant treatments? Is that holding you back from implementing it in your dental practice? In the world of dentistry, the full-arch dental implant treatment isn't just a procedure; it's a life-changer for countless patients. For years, this transformative solution has been revolutionizing oral health care. However, in today's fiercely c...

Did you know today's consumers expect more than just quality dental care? They want flexible and accessible payment options too! Payment plans are an emerging trend reshaping the dental industry, making it crucial for dental practices to adopt innovative financing solutions that cater to evolving patient needs. To dive deeper into this subject is this week's guest Andy Cahoy, the Chief Revenue Off...

Showing up authentically in your dental practice might be the missing piece in your success.  But, how do you do this? And most importantly, how do you curate a patient experience that gets you loyal customers? On today's Raving Patients Podcast episode, we've got Shawn Zajas ready to share his groundbreaking tactics that are changing the dental marketing game. Raised in a dental supply family, Sh...

Unlock the door to a bustling dental practice by doing this one thing that will play beautifully in hand with your marketing efforts — getting clients to leave reviews.  Reviews are a handy tool that gets overlooked when it comes to dental marketing. Either there's no time to ask for them, or you or your team might be shy about it.  To talk all about is this week's guest, Dr. Andrew Vallo, a denti...

Ever wished you could use dental software to effortlessly showcase the potential of a dazzling smile to your patients? Most patients visit the dentist for regular check-ups, cleanings, and other issues, leaving cosmetic procedures as the last priority. Therefore, dentists often hesitate to offer cosmetic procedures or simply are too busy or short-staffed to go through the process.  Even though one...

Have you ever wondered why your dental practice isn't getting more customers? Dental marketing is the answer! Many dental practices leave marketing on the back burner in their list of priorities, and I get it. Marketing takes a lot of effort and expertise, and let's face it, it's not taught at dental school.  I've seen many dentists do their best with what they've got, but this often results in cl...

Are you a dentist looking for a competitive edge in the world of Invisalign? Becoming an Invisalign Diamond Provider is what every dentist practicing Invisalign could hope for, but it's not easy to achieve!  Today, I've brought on a special guest to show you how — Michael Wollock. Michael is an industry leader, recognized multiple times as one of the top Invisalign dentists in the country. He's th...

Ever caught yourself doing more dental practice management instead of actual dental work? You're not alone!  It's all too common to see doctors stressing over office work instead of tending to their patients. However, running a dental practice is a huge responsibility, so it's understandable to find dentists getting involved in the day-to-day affairs.  Effective dental practice management involves...

As business owners and entrepreneurs, we dentists have an obligation towards society to do good for those less fortunate. And if you're looking to grow your clinic while also donating to charity and helping your community, cause-related marketing is the way to go. Cause-related marketing can be a mutually beneficial collaboration between your clinic and a nonprofit where you promote their cause an...

Did you know? Doctors are the worst investors on the planet. I know, this is a pretty serious claim, and yet, through all my years of being a dentist and knowing other doctors, I see how so many of us work too much, live too little, and don't take advantage of what we're given.  You see, being a bad investor isn't just about money. It's about time as well.  Many of us (like every single person on...

Growing your practice is not always easy, but with the right tools, anything is possible. And there is no tool more efficient at getting you new patients than video. More specifically, video testimonials. You see, most prospective patients don't know much about dentistry. They don't want to read long, technical blogs on your website or look at stock photos of dentists doing their job. What they wa...

Growing your practice and keeping your team motivated and dedicated takes a lot of work and effort.  Having the right vision, working with the right people, and most importantly, basing your practice management on the right pillars is what's going to ensure practice success. Someone who knows a lot about this subject is none other than this week's guest on the podcast (and a dear friend of mine),...

If there is one area dentists should never save money on, it's staff. If your staff is great at what they do, then your patients are happy. And if your patients are happy, then your dental practice will flourish. And yet, so many dentists make the mistake of cutting costs on staff because they want to lower their overhead costs. This strategy never has good long-term results. Sure, in the short te...

Believe it or not, traditional dental marketing doesn't attract new patients not because marketing doesn't work but because your strategy doesn't accurately represent your practice. When a patient lands on a templated website with stock photography and clunky design, they have nothing to connect with and they leave. This is why your marketing strategy can make or break your dental practice and hav...

There are a number of reasons why prospective patients would want to have a preliminary consultation before they fully commit to a dental clinic. Some people can have special needs, some patients have anxiety, others might be parents looking for a new dentist for their child, and some could be speciality care seekers with very specific needs. All to say, not all patients will walk through your doo...

The secret to a successful dental practice? It's not a genius hygienist or expensive treatments or even the best dentist in the area. The secret is simple: Team engagement. If your team members are engaged with the work you're doing and come every single day to the office motivated to do great work, then your dental clinic will thrive. But to build great team engagement, you first have to build a...

For many years now, I've been talking about how PPO write-offs should be a marketing expense.  After all, if you truly look at your numbers, you'll notice that you waste a lot of money on PPO write-offs.  As business owners, we should be trying to maximize our profits and minimize our expenses, not the opposite, which is why today, I discuss how you can replace your PPO plan with… Google! Yes, you...