The Purpose Profit Shift

What happens when a Hollywood marketing executive walks away from red carpets to build something that matters? Katherine Tuominen spent five years marketing blockbusters for Fox and Warner Brothers before founding Catalyst Brand Strategy, a boutique agency helping purpose-driven wellness brands earn credible visibility through ethical marketing and evidence-led storytelling. In this episode, Kathe...

What happens when a corporate sports attorney walks away from her dream job to start a jewelry company that employs women transitioning out of shelter living? Amy Peterson found out when she co-founded Rebel Nell in Detroit in 2013. In this episode, Amy shares the raw truth about building a social enterprise: the 2016 crisis that nearly bankrupted her business, the moment her team rallied to keep...

What if the economy wasn't designed around manufactured scarcity but around meeting actual human needs? In this episode, Rachel sits down with Erin Axelrod, Partner at LIFT Economy and co-founder of the Force for Good Fund, to explore what it takes to architect an economy that works for everyone. Erin shares how permaculture principles became her framework for redesigning economic systems, why her...

Mark Horoszowski left a successful marketing agency during the Great Recession to travel the world asking one question: What do social enterprises actually need to flourish? His answer transformed how we think about scaling impact. In this episode, Mark shares how he co-founded MovingWorlds and coined the term "Experteering," deploying over $52 million worth of professional expertise to social ent...

Ron Saharyan went from investigating felony crimes in Washington, D.C. to co-founding the world's largest organization dedicated to small business profitability. In this episode, he sits down with Rachel to trace the unlikely path that led him and childhood friend Mike Michalowicz to launch Profit First Professionals from a basement in Boonton, New Jersey a movement that has now driven over one mi...

In Part 2 of our conversation with Ian Peterman, founder and CEO of Peterman Design Firm, we pick up where we left off — moving beyond burnout recovery and team culture into the mechanics of building products and brands that restore rather than deplete. Ian breaks down his "Conscious Design" framework, built on four pillars (observation, impact, connection, and inclusion), and explains why every d...

For nearly 20 years, Alison Campbell built her career inside high-growth finance and tech companies, rising to senior leadership roles in Ecommerce and HR Tech, including Chief of Staff & Head of Strategy and Analytics at a $1B+ global organization. She knew how to drive results. She knew how to keep up. And like many ambitious leaders, she accepted exhaustion as normal. Then a health scare fo...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green speaks with David Jaber , Founder and SBTi Certified Expert at Climate Positive Consulting . David shares his journey of creating Climate Positive Consulting, a B Corp committed to achieving net zero by 2030, and how businesses can turn climate action into measurable, profitable results. With over 20 years of experience in...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green speaks with Carlos , Rafael , and Karla Robles , the family behind Duo Development , an innovation studio that seamlessly blends social impact with sustainable business models. The Robles siblings share their journey of creating spaces that challenge traditional business paradigms while fostering community ownership and emp...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green sits down with Jaime Taets , Founder and Chief Vision Officer of Keystone Group International . Jaime shares her journey from corporate transformation to entrepreneurship, and how she helps leaders bridge the gap between high performance and sustainable change. A passionate advocate for people-first cultures, Jaime explains...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green speaks with Alexander Saingchin , President & Co-Founder of Just Futures PBC , a revolutionary investment firm based in Quito, Ecuador. Just Futures is built on a radical structure where 55% of the ownership is held by five BIPOC-led nonprofits, completely flipping the traditional wealth extraction model. Alex, with ove...

In this powerful episode of Purpose Profit Shift , host Rachel E. Bernier-Green speaks with Arnaud Saint-Paul , Founder of the Heart Leadership Institute, Tapuat , about leading from the heart in business. Arnaud shares how decades of success in tech and finance gave way to a mission-driven life focused on inner coherence, purpose, and transformational leadership. Their conversation unpacks how a...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green speaks with J Laurence Sarno , a Member Owner, Culture Circle Lead, and Marketing & Business Development Circles at CoLab Cooperative (Part-time, Remote), a values-driven tech company that has operated without hierarchy for over 15 years. The conversation dives into how worker cooperatives function, what it means to mak...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green speaks with Anne Bahr Thompson , a leading CSR thought leader, author, and the creator of the Me-to-We Continuum . Anne has worked with some of the world’s largest brands, helping them move beyond superficial CSR efforts and align their business strategies with meaningful social impact. Join us as we discuss how businesses...

In this episode of Purpose Profit Shift, host Rachel E. Bernier-Green sits down with Ian Peterman , founder and CEO of Peterman Design Firm , to explore how conscious business design can lead to both profitability and sustainability. Ian shares how his journey through burnout, overwork, and business failure ultimately led him to build a thriving seven-figure company that prioritizes human well-bei...

In this episode of The Purpose Profit Shift , host Rachel E. Bernier-Green speaks with Amy Keller , Co-Founder of Climate Candy , about how she's reshaping the candy industry by focusing on sustainability and environmental impact. Amy shares how her background in both the candy industry and climate-conscious entrepreneurship led her to create a business model that upcycles imperfect produce into h...

In this episode of Purpose Profit Shift, host Rachel E. Bernier-Green speaks with Chris Bolman , founder of Brightest and executive director of The Brightest Foundation . They discuss how Chris left the high-growth tech world to create a platform that makes sustainability accessible, and what it really takes to build systems that transform society. Chris Bolman is a social entrepreneur and the vis...

Heads up! You will hear the business name EJ Consortium, but that name has been changed to Thryvo Financial Advisory. ----- In a role reversal episode of Purpose Profit Shift, host Rachel E. Bernier Green becomes the guest as she shares the story behind Purpose Profit Shift and her own entrepreneurial evolution. Interviewed by her cousin and creative partner Conchetta Woods, Rachel dives into how...

In this episode of Purpose Profit Shift , host Rachel E. Bernier Green is joined by Deon Bonaparte , CEO of Threi Strategy and a brand strategist who is redefining how entrepreneurs turn personal challenges into community impact. Deon shares his powerful journey from growing up in difficult circumstances, graduating with a 1.7 GPA, and overcoming stuttering to becoming a visionary leader in brand...

In this episode of Purpose Profit Shift, host Rachel Bernier Green speaks with David Lidz, founder of Appalachian Field Services (AFS) Builds and co-founder of WaterBottle Co‑Op, a worker-owned real estate cooperative revitalizing West Baltimore through equitable, community-centered housing. David shares his powerful journey from government relations in D.C. to homelessness and recovery, and ultim...

In this episode of Purpose Profit Shift , host Rachel Bernier Green sits down with Iris Nichole Patterson , a remarkable entrepreneur and cancer survivor who turned her adversities into a thriving healthcare empire. Iris shares her incredible journey, from becoming a teen mother to surviving stage 4 cancer, building a $1.6 million healthcare business, Chicago Integrated Health , which offers commu...

In this episode of The Purpose Profit Shift , host Rachel Bernier Green is joined by Rendel Solomon , a former managing director in private equity who pivoted to become a purpose-driven entrepreneur after the deaths of George Floyd and Breonna Taylor. Rendel shares his journey from corporate success to his commitment to democratizing wealth and fostering racial equity through finance. He discusses...

Welcome to The Purpose Profit Shift, the podcast that’s reshaping how we think about business success. Hosted by Rachel E. Bernier-Green, MST - social entrepreneur, speaker, and founder of EJ Consortium - this show explores what happens when purpose and profit move together. In each episode, Rachel sits down with visionary founders, bold investors, and community change-makers who are building thri...