PRovoke Media
The PRovoke Media Podcast
Previously known as the Echo Chamber, the PRovoke Media Podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors.
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PRovoke Media
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Podcast website
Latest episode
Jun 28, 2026
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Episodes
Cannes Series: Backing Values With Data 01.07.2023 31:27
In this episode, Arun Sudhaman talks beachside in Cannes with BCW's UK CEO and Global Chief Brand Officer, Rebecca Grant and BCW Movatory colleagues, Eleanor Wilcox and Lisa Story. Together, the group discusses how values can help companies to navigate a complex world along with insights from BCW's analysis of human values across 30 markets, from 36,000 respondents and 30+ million data points.
Cannes Series: Every Lion Is A Cannes Lion 01.07.2023 39:32
MMC Executive Creative Director James Ferber joins Paul Holmes beachside in Cannes to discuss the power of creativity in PR. Ferber proposes that unlike commercials and magazine spreads in advertising, the canvas of PR is the real world which commands an entirely different mindset, and is arguably more challenging.
Influence 100: Corporate Activism With Torod Neptune And Liz Micci 30.06.2023 52:44
Paul Holmes kicks off the Influence 100 podcast series focused on critical challenges facing corporate communications leaders sponsored by FGS Global. in this episode he is joined by FGS Global's Co-Lead of Global Strategy and Reputation Practice, Liz Micci, and Medtronic's Chief Communications Officer Torod Neptune to discuss the various challenges specifically facing CCOs.
Larry Weber On The Evolution Of Tech PR 29.06.2023 32:23
Larry Weber, founder & CEO of Racepoint Global, discusses the PRovoke Media podcast discusses the evolution tech PR over the last 40-plus years and the critical role purpose places in successful communications.
Cannes Series: The Case Against Creative Supremacy 23.06.2023 16:13
Arun Sudhaman interviews W Communications Founder, Warren Johnson, in Cannes to discuss the importance placed on creative ownership, lead roles, and the trending fluidity between PR and Advertising.
Natalie Boden On Latina Moms’ Challenges & Opportunities 08.06.2023 31:42
Natalie Boden, founder and CEO of Boden Agency, discusses her efforts to support working moms and “The Power of the Mamiverse.”
Taking Action While Navigating Public Opinion And Political Rhetoric 01.06.2023 36:04
Global Strategy Group’s Tanya Meck talks about protecting your brand — and remaining vocal — in a divisive political environment.
Courageous Creativity As The Foundation Of Transformation 11.05.2023 41:39
Padilla and the U.S. Highbush Blueberry Council join this episode to talk about elevating the appeal of blueberries across stakeholders by enabling courageous creativity and making innovation everyone’s responsibility.
PR Succession Lines And The Next Generation Of Leaders 10.05.2023 49:31
When PR agency founders move on, they face several choices about the fate of their business. In this episode, Paul Holmes interviews second-generation leaders from three PROI partner agencies that remained independent after their founders stepped down and the implications for everyone involved.
Why Creativity Is Exploding In B2B Comms 09.05.2023 34:24
B2B communications hasn’t always been seen as the most creative corner of the PR industry, but with more and more B2B agencies recruiting creative directors – and Cannes Lions introducing a Creative B2B Lions awards category last year – that perception is changing. Maja Pawinska Sims is joined on the PRovoke podcast by David Woodward, managing partner of B2B technology specialist Fight or Flight,...
Google’s All-Female Comms Leadership Team 04.05.2023 53:40
To mark International Women’s Day and Women’s History Month, four members of Google’s all-female communications leadership team in the UK and EMEA join Maja Pawinska Sims on the PRovoke podcast: Laura Wheeler, head of communications for Google Cloud, UKI and META; Jo Ogunleye, who runs B2B communications at Google and YouTube and is responsible for developing DEI networks across EMEA; corporate co...
Fenton’s Valarie De La Garza On LatinX Leadership 25.04.2023 27:00
Valarie De La Garza, CEO of Fenton Communications, discusses lessons learned from her experience as a Latina CEO and how her Mexican heritage has influenced her work over the years.
Keeping Earned Media’s Seat At The Table 17.04.2023 20:37
Coyne PR’s Stacy Bataille joins the podcast to discuss the evolution of earned media and how PR professionals can ensure PR stays in the marketing mix.
What Comms Pros Need To Know About Climate Lobbying 17.04.2023 35:22
As the urgency of the climate crisis intensifies, more corporates are beginning to disclose information about their climate policies and the extent to which their work with third parties such as trade associations aligns with those policies and with the requirements of the Paris Climate Agreement. Chris Pratt, managing director of Hill+Knowlton’s sustainability and social impact specialist Better...
The Change Agencies On Inclusive Communications 06.04.2023 28:04
RenewPR president Ben Finzel and Siarza CEO Kristelle Siarza discuss The Change Agencies, a network of independent firms specializing in inclusive communications.
Navigating and Leading Through The Heavy Impact of Trauma 06.04.2023 41:01
Dr. Ebony Copeland, director of the Howard University Student Health Center, and leaders from Ketchum, Jim Joseph and Michelle Baker, join the podcast to discuss the growing impact of trauma on schools, organizations and communities, with a focus on the unique needs and challenges for people of color
Niche Practices Translate To Big Learnings For The Greater Agency 14.03.2023 29:35
French West Vaughan joins this episode to discuss how niche practice acquisitions can be mutually beneficial, while also serving as a major growth strategy for agencies and their clients.
PR in Ukraine, one year after the invasion 10.03.2023 31:54
As the war in Ukraine continues past the first anniversary of Russia’s invasion, Viroslava Novosylna, the founder and CEO of Ukrainian PR agency Slova Tech PR, joins Maja Pawinska Sims on the PRovoke podcast to talk about her experiences of the past year, how the business and communications landscape has changed, and how communications professionals around the world can continue to support the peo...
CommsIndex with Sylvia Evans and Charles Lankester 09.03.2023 41:50
The Asia-Pacific Communications Index is conducted annually by the Asia-Pacific Association of Communication Directors (APACD) in conjunction with Ruder Finn Asia, and polls more than 120 senior in-house communications executives (including APACD members) across the region. In this episode APACD board member Sylvia Evans and Ruder Finn Asia EVP Charles Lankester join PRovoke Media editor-in-chief...
Igniting the Industry: Making Change With Purpose 07.03.2023 44:31
2022 Changemaker Mubashira Farooqi joins WE Communications Global CEO Melissa Waggener Zorkin, and PRovoke Media's Arun Sudhaman to discuss the importance of elevating new and diverse voices across the industry on this episode of the PRovoke Media Podcast.
The Agency Within The Agency: Bringing Creative In-House 03.03.2023 29:59
The evolving nature of communications means reevaluating the ways things have been done in the past, including dated recruiting models and traditional org charts. Global Strategy Group's Tanya Meck joins this episode of the PRovoke Media Podcast to talk about what led her team to build a creative agency in-house, and why she's not looking back.
More Than Medicine: Is Corporate Reputation The New Gold Standard? 28.02.2023 41:35
Ben Fisher, head of health UK at WE Communications, joins the PRovoke Media Podcast to discuss the latest research on how health care companies can better engage with consumers and the importance of sharing how they’re contributing to overall societal good
Setting Course for Women-Led Entrepreneurship in PR 09.02.2023 52:50
Three representatives— from three different continents — of the Public Relations Organization International talk about why they started their own businesses, what it took to get where they are today, and what’s next for the next generation of female entrepreneurs in communications.
The Importance Of Indigenous Perspectives 06.02.2023 29:21
In this episode of PRovoke Media podcast, Emily Whetung-MacInnes, Proof Strategies’ senior advisor of Indigenous relations, discusses what it takes for companies to fully grasp the importance of Indigenous perspectives and to engage with Canada’s Indigenous Peoples in meaningful and impactful ways. A former chief of the Curve Lake First Nation, Whetung-MacInnes shares insights into the plethora of...
AJ Jones On Starbucks, DEI & Employee Partners 31.01.2023 39:02
Aranthan “AJ” Jones II is Starbucks head of global comms and public affairs. In this episode of the PRovoke Media podcast, he joins Diana Marszalek to talk about his advocacy of corporate America — and communicators in particular — banding together to address big-picture issues, like DEI. He also discusses the coffee giant’s relationship with its employees and recent efforts to unionize.
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