The Profit Loop With Alisa Conner

Your CTA (Call to Action) can make or break your sales funnel! Literally! If you have a non-existent or uncompelling CTA, your audience just won't take action.  If they don't take the next action that loop of your sales funnel is officially CLOSED. Meaning you either have to start over or worse, you have lost them forever. I What the heck is a call to action? This week in Episode 59 of the Feed U...

So you want to be a star huh? Well, there is a lot of unglamorous aspects to becoming a star, an influencer or an authority.  But . . . they often don't outweigh the benefits that the attention brings to you and your business. Why would you want to be an influencer? This week in Episode 58 of the Feed U Podcast I dive into the 5 reasons becoming an influencer and authority in your market space is...

The problem with manifestation is . . . There are a lot of gurus out there that will tell you to just sit around and manifest what you want into your life.  Unfortunately, the key ingredient they leave out, more often than not, is that you have to take intentional action that aligns with what you are trying to bring into your life.  An intention is a contract between your subconscious and consciou...

Your website is your online marketing department! But is it really making the grade as an employee? According to WordStream user experience accounts for one of the most important factors affecting conversion. Meaning, if your visitors find it difficult to find what they want on your website, your chance of converting them into a customer is nil, nada, not happening. But what can you do? Take a dee...

Should you watch your mouth? Insider language could be the difference between attracting that new client and losing them to the competition. Yes, you are a brilliantly shining star in your area of expertise, however, your potential clients are not.  Otherwise, why would they need to hire you? This week in Episode 55 of the Feed U Podcast, I give the break down of your brain.  (Look at me being all...

I'm here with a newsflash, your About Page really isn't about you! In Episode 54 of the Feed U Podcast this week I am breaking down a compelling About page that will not only drive more sales, but also more traffic to your website. But, what's the big deal with the About Page, Alisa? Little known fact, but the About Page of your website is the second most visited page on your website.  Your Home a...

It's not all woo woo this week as we reboot! This week we are talking about tuning into your intuition and rebooting to gain your footing back in your business.  Including reconnecting with your passion and your purpose.  But, if you are scientifically minded, I've got some news for you as well. According to Leeds University researchers , after analyzing multiple studies, they found that "intuitio...

C'mon Alisa, really? Social Media is Killing My Business? According to Social Pilot , the average social media user spends 2 hours and 22 minutes a day connecting, swiping, and scrolling through their favorite apps. But, how can that be bad for business? Notice I didn't say purchasing or buying in that statistic. Which is why I'm sharing the top 5 social media business killers In Episode 52 of the...

Landing pages, opt-in forms, oh my It can be a smidge overwhelming, don't you think? Everyone is telling you to put a freebie on your website, but how exactly do you get it on your website and which format works better? A single page or an opt-in form, a pop-up form, a combination?  I am giving you the low down This week's episode of the Feed U Podcast gives you the low down on what option of opti...

It's conference season, your investing, but are you getting any ROI? The reality is that conferences can be expensive, and they are an investment.  Unfortunately, what I see too often (and yes I've been equally guilty) is that we are drawn into a conference with exuberance and excitement. Then we attend and we get home and we don't remember a thing except, well that was fun.  I want to encourage y...

Growing your email list can be SO frustrating Especially if no one is signing up for your freebie.  This week on the Feed U Podcast I'm sharing with you five big problems I see with landing pages and opt-ins.  Fixing these five things will nearly immediately start growing your email list. I also recap why it's important . . . To grow your email list.  I realized I don't talk about this nearly enou...

This week it's my 48th birthday and it's my 48th episode So I thought I would share the top 8 lessons I've learned in 48 years and in recording and putting out 48 episodes of this podcast.  Join me for laughs, antics and a few business tips learned the hard way, so you can learn from me and either avoid them or get things done easier. Also, if you're catching this episode when it's released . . ....

Do you remember why you started your business? If you're like most entrepreneurs, it's because you loved some aspect of what you do and you want to help people.  However, many of us once pulled into our day to day tasks, lose track of what drove us to begin to start with.  We are worried about which social channel to be on, what content to create, how to get more customers, which events to attend,...

This week I'm giving Gary V's Jab, Jab, Jab -Right Hook a makeover If you don't know who Gary Vaynerchuk is, I fill you in on this episode as well as share when I heard first heard is "getting started" story and how he became a multi-millionaire entrepreneur.  One of his most famous marketing books Jab, Jab, Jab - Right Hook is how I started to learn about his infinite marketing wisdom.  But I tho...

I know it sometimes feels like sleep is optional as a small business owner.  What if you could be available 24 hours a day? You can! With the power of a messenger chatbot. This week on the Feed U Podcast I give you the scoop on how to stand out and excel in customer service when most of the rest of the planet is truly SUCKING at it.  Here are the top ways to stand out from your competitors in the...

In a world where customer service is a commodity, it can be your secret weapon! This week on the Feed U Podcast I give you the scoop on how to stand out and excel in customer service when most of the rest of the planet is truly SUCKING at it.  Here are the top ways to stand out from your competitors in the arena of customer service. Personalize everything!  There is no better way to let your audie...

Let's be real, creating consistent content takes a LOT of time . . . and if no one is consuming it, it can make you feel hopeless, burnt out and you may be asking "what the heck is the point, already?"  But, regular content on your website is a MUST to drive traffic, build your email list and keep on Google's radar.  Which is why this week on the Feed U Podcast I'm teaching you 8 tips to create co...

The point of marketing is to create more sales, but most marketing is a waste of time and money! Which is why this week on the Feed U Podcast I round out my series on using story in your branding and marketing.  I tell you the 11 places to use story to increase your brand recognition and market awareness and convert more leads to sales. I also give you the reasons that story will work better than...

Clear communication differentiates you from your competitor immediately! Let's face it, the internet is a noisy and busy place.  If you aren't able to quickly and clearly communicate to your prospects (think 6 seconds - faster than the attention of a goldfish) they are gone and off to the next thing on their agenda. The StoryBrand framework is so powerful - I have seen clients businesses literally...

Everyone LOVES a good story.  Which is why I am tackling the power of storytelling for the next 4 episodes of the Feed U Podcast.  If you struggle with finding the right words to describe what you do and how you help, it is 100% affecting your sales. Spending money on marketing without a good message is like going to a car wash during a rainstorm. Just don’t do it.  This week’s episode I give you...

It's all about the money, money, money . . .  or is it? I am SUPER excited to invite Deborah Fryer to the Feed U Podcast today to talk about shifting our money mindset.  I've mentioned before that research shows nearly 95% of our decisions are made by our subconscious.  If that's the case, is it any wonder that you aren't making the money you deserve to make if your mindset is carrying around old...

Does this sales funnel stuff really work Alisa? We are 3 episodes in on this sales funnel business, and you may be wondering is it all worth it?  Well, the proof is in the pudding with this week's episode as we finish out the 4th episode in this series.  I walk you through 4 client case studies of success. Regardless of what type of business you have, this sales funnel stuff will work. In case you...

Does the word analytics make you want to curl into a ball too? If you are anything like me, the word analytics takes you back to a high school math class that makes you cringe in memory.  An older teacher, with too many calculators and poor eyesight.   However, times have changed - and analytics can become your friend.  In fact, I HIGHLY recommend you make friends with this past frenemy.  Because...

If your sales funnel isn't making sales - you my friend, have a problem, This week's episode of the Feed U Podcast talks all about how to fix your funnel and turn it into a lead generating machine.  Need more leads?  Ready to quit working so hard?  This is the episode for you. To make things even easier, I've created a FREE guide to help you walk through your own sales funnel and ask targeted ques...

Sales funnels should be simple, and you shouldn't have to wrack your brain trying to figure out what goes where and why yours isn't working. Let's be real, you have other things to think about - like running your business.  BUT this sales funnel stuff is SUPER important, especially if you want to make serious money at this business game. Figuring out your sales funnel doesn't have to be complicate...