The Proffitt Podcast

Send Krystal a Text Message. "But I don't want to dance on video!" This statement has been the loudest complaint/hesitation I've heard from people in this community not wanting to try TikTok. And I'm by no means an expert on the matter. But that's why I invite guests to this show to share their experience and expertise with you, so I don't have to know everything...

Send Krystal a Text Message. "How did you get the chance to work with amazing brands when you were first starting?" I get asked a lot about how I was able to work with brands like Buzzsprout, Streamyard, and other industry favorite brands. In today's episode, I'm breaking down what these affiliate and brand partnerships look like and giving you strategies to help you find the p...

Send Krystal a Text Message. Have you ever thought, "I have a specific audience I want to reach, but I'm not completely sure where to find them. I know my people are out there, but how do I reach them..."? We're diving into this topic during our coaching call today with Haley Peel, the host of The Empowered Adventurer Podcast. We discussed a few options for Haley to market her...

Send Krystal a Text Message. "How many times should you, or a guest on your podcast, mention their podcast during the interview?" This question from the community is what we are answering in today's episode. One of the things I love about having a YouTube channel is the comment section. There are flattering comments, ridiculous rants, and helpful questions in the comments. Today&apo...

Send Krystal a Text Message. "...part of it also is that I know so much I have so much to share. I have so much to share!" Do you feel this way too? You could talk about your content topic for days, weeks, or even years without skipping a beat. But maybe, you're not 100% sure which idea comes next. Or how many ideas to shove into one piece of content. Today's episode is a conti...

Send Krystal a Text Message. "What's the best way to tie all of your content together across a podcast, YouTube, email, and social media?" The answer is simple: one weekly theme! In today's episode, I'm walking you through how I've managed to coordinate all of my content into a weekly theme. Creating one specific theme helps make the content message clearer and allows...

Send Krystal a Text Message. "I  just have so many ideas. My challenge is kind of matching the ideas to my launch calendar, but then also fleshing out those ideas." This statement is the jumping-off point of what we're talking about today. We're continuing our coaching call series with Jean Miller from the Art of Homeschooling podcast. Jean wants to know more about aligning con...

Send Krystal a Text Message. What is a “content funnel,” and why does it need a strategy behind it? We’re diving into one of my favorite marketing tools in today's episode: funnels! I’m sharing with you why content funnels are so important and why I wish I would've had at least one setup when I first started. If you're new to content creation, you'll be miles ahead of the other...

Send Krystal a Text Message. Are you trying to decide if you'll have a YouTube channel or a podcast? Or maybe you already have one, and you're trying to determine if it's time to add another platform.  We're looking at all of the angles of a podcast vs. a YouTube channel in this episode. Today, I'm sharing insights on how each platform is different and the same. Although I...

Send Krystal a Text Message. I get asked about podcast show notes from new podcasters and content creators. Everyone wants to know why podcast show notes are important.  In today's second episode of our coaching call series, I'm diving into why they are important and answering specific questions for our guest, Theresa Harp.   We're going down the rabbit hole of having podcast show n...

Send Krystal a Text Message. If you had told me ten years ago that my obsession with movies like Billy Madison, Old School , and Mean Girls would be the foundation for a podcast episode one day, I would've called you a big fat liar! Well, it is true. Today, I'm sharing with you what I've learned from some of the best content creators of my youth -- and we're using the term &quo...

Send Krystal a Text Message. Do you ever think, "I'm not ready. I should keep pushing back my launch date. I'll try again when I feel [INSERT COMFORTABLE ADJECTIVE],"? Today's episode is the first in a brand new coaching call series where I'm talking to content creators about their goals, obstacles, and where they need a little more guidance in their content.  In this...

Send Krystal a Text Message. Have you thought about making your podcast episodes a tiny bit shorter? Or publishing your YouTube videos on Thursday instead of Tuesday? Or email your list two times per week instead of one? Making changes to your content can feel scary, especially when you aren't guaranteed that your audience will have a positive reaction to your changes. This is why we need to...

Send Krystal a Text Message. "I was having a great conversation with my podcast guest, but suddenly...I had no idea what we were talking about anymore! The conversation got away from me. How do I keep that from happening again in the future?" Sound familiar? I often hear from podcast and content hosts that their guests went down a rabbit hole and never recovered to the topic at hand. But...

Send Krystal a Text Message. Are you terrified to put yourself out there? Not sure that your product, content, or business is ready to go? Or having second thoughts about launching because of a bad experience you've previously had? Yup, I've been there too! This is why I wanted to bring on today's guest and Launch Expert, Carrie Flynn.  Our chat covered the ups and downs of launchin...

Send Krystal a Text Message. We've talked on the show before about ways to encourage your guests to share an interview they have with you on your podcast. Today, we're flipping everything on its head to talk about how you can promote your podcast guest appearances on someone else's show. We're walking through the 3-key parts of promoting your guest interviews and why treating s...

Send Krystal a Text Message. "I had to take a break from my content and I'm not sure how I can get back to the consistent routine I had before." I hear this very often from content creators. Today's episode is a clip from a live stream where we had a question from Leah about how to get back into your content and start publishing on a regular basis again. In this clip, you'...

Send Krystal a Text Message. Whether you're interviewing guests on your podcast or in your live stream shows, being a great interview takes time. And today, I'm excited to share with you 4 tips that can help set you on the right track to becoming a better interviewer. From how to structure your content questions to ways you engage with your guests, I'm sharing with you what I'v...

Send Krystal a Text Message. We're bringing back a popular segment, "Questions from the Community". And today's question comes in the form of an audio clip submitted by Jean in our podcast community. In today's episode, we're listening to Jean's question about audience engagement and then diving deeper into the solutions I'd offer to anyone wanting to have a...

Send Krystal a Text Message. "How do you avoid spending hours of your life on Google or thousands of dollars (I don't have!) when you're creating content?" Today's episode addresses both of these major issues. As someone who's been creating content online since 2016, I've learned a thing or two about what's most important to spend time on and where I can sav...

Send Krystal a Text Message. "I want to guest on more podcasts in 2022." That's the phrase I wrote out as one of my main goals for this year when I was setting my sights on what I wanted to achieve.  Today's guest is the perfect person to help us all understand the importance of guesting on more shows. Angie Trueblood is a returning guest on the show today and she's sharin...

Send Krystal a Text Message. How have we never talked about this on the podcast before? As much as we've talked about marketing your content, your elevator pitch is something that's super important to understand.  In today's episode, we're covering what an elevator pitch is, why you need one, and why one may not be having the reaction you'd hoped it would. I'm also th...

Send Krystal a Text Message. Being a good interviewer and host takes practice. But what's really shocking is when you see the actual data that backs up the fact that you're speaking way too much! In today's episode, we're covering why your guests need to be talking more than you during an interview. Whether it's a podcast episode or a live stream, it's important that...

Send Krystal a Text Message. "Yes! I asked them to share it, but their interview aired on the podcast and my guest didn't post it on social, share it with their email list, or even comment on the things I tagged them in!" This ever happened to you? You record an amazing podcast interview or live stream with a guest that you hope and pray will be just as excited to share it with thei...

Send Krystal a Text Message. The more I go on this journey of content creation the more it solidifies my decision to switch my major in college from computer information systems to marketing. I never would've made it as a web developer, but I'll geek out all day long with some marketing folks! Today's guests, Chrisella & Shireen from Humble & Hustle Studios, are bringing so...