The Proffitt Podcast

Send Krystal a Text Message. "I really don't love [INSERT ANY PART OF THE CONTENT CREATION PROCESS YOU DON'T LIKE]! But, I know I've gotta do it, so..." Ummm, who says?  Today, we're talking about the "boxes" we put our content in and how to stop feeling pressured by the rules of content creation (PS there aren't ANY rules) in order to create content we...

Send Krystal a Text Message. The feedback I've gotten from the first episode in this 2-part series is, "Wow! We needed to go back to the basics!" You, like me, have probably skimmed over certain words or phrases in the content creation space because you can "assume what they mean". But the truth is, I've been totally wrong about some of the definitions I'm sharin...

Send Krystal a Text Message. "I have no idea what that means!" That's what I thought every time someone mentioned a term about creating a podcast episode or publishing a YouTube video in my early days. I felt dumb not knowing what these things were even though I had zero prior background knowledge that would've enlightened me on this new creator vocabulary. That's when I r...

Send Krystal a Text Message. Have you ever wrapped up a podcast episode, video, or course training and thought, "Was that any good?" I know that question has come up for me many times when I was just getting started. Today's guest knows firsthand what it's like to not only teach students but to actually help them achieve their goals. Nyssa Brown, who is an educator with over 20...

Send Krystal a Text Message. Whether you're naming podcast episodes, YouTube videos, or trying to come up with your next blog post title, don't be lazy! In today's episode, we're talking about the dos and don'ts of writing titles for your content. I'm sharing with you the mistakes I see a lot of content creators making as well as how to add more of yourself into your...

Send Krystal a Text Message. Have you ever been sent an email or read a social media caption that totally just rubbed you the wrong way? "Does this lady think really I'm going to fall for her slimy sales technique?" I've had that thought more than once. That's why I wanted to bring today's guest on to talk about authentic marketing with your content. Jack Born, the fo...

Send Krystal a Text Message. Are you thinking about starting a podcast this year? You've been waiting for the right time -- maybe the last few months or even 3 years -- to decide that podcasting is right for you.  In today's episode, I'm sharing with you the 8 most important things to consider if you're launching a podcast in 2022 and beyond.  These are the things I wish I woul...

Send Krystal a Text Message. Do you remember one specific moment when you felt like the puzzle pieces of your life snapped together like a divine, universal collision? At least that's what it felt like for me when I had a group coaching session that changed my life. In today's episode, I'm sharing about where my motivation to cheer podcasters on stems from, how being surrounded by a...

Send Krystal a Text Message. In 2021, I did 20+ podcast audits for members of our community. And in that time, I learned so much about how having someone else look at your podcast can benefit your show. Not only can someone else see the holes that you don't see, but a fresh perspective could be the thing that helps you understand how a potential listener sees your show for the first time. In...

Send Krystal a Text Message. Your podcast numbers have stopped growing - maybe even slumped a little bit. And you're not totally sure why. Does that sound familiar? In today's episode, I'm giving you some insight into one of the reasons your podcast might not be growing. We're getting real in the conversation about how you can't just create amazing content and expect peopl...

Send Krystal a Text Message. She's back -- and better than ever! I'm grateful to have my friend (and 4th-time podcast guest!) Mai-kee Tsang back on the podcast today. Since the last time she was on the podcast, Mai-kee has done more work with people in the online space who want to be intentional with their platforms and she's sharing all about it today. Not only does Mai-kee give us...

Send Krystal a Text Message. It's no secret, I don't have a co-host for my podcast. So when I get questions about, "How do you find a good co-host? What does that type of relationship look like?"...I turn to peers in my industry that have way more experience and knowledge than me. Today's episode is a conversation with the co-hosts of the No Guilt Mom Podcast, JoAnn Crohn...

Send Krystal a Text Message. Do you think about the people that will listen to your podcast in 3, 6, or 12 months from now? You know, the people that will undoubtedly find your podcast and binge-listen to it all in a single week? If you've never thought about your content this way, today's episode is going to change that because we're talking about creating content for a current and...

Send Krystal a Text Message. I used to say, "There are 5 solid ways to make money with a podcast!" But, the longer I've been creating content, I've found there are 3 ways that work best for my podcast. In today's episode, we're diving into my 3 favorite ways to make money with a podcast. And yes, these ways are how my podcast has made money in the last 12 months -- an...

Send Krystal a Text Message. It's that time of year again! In today's episode, I'm sharing with you my Top 5 Books of 2021. Whether you're looking for an easy read for downtime or trying to find that next spark of motivation, I'm sharing with you my favorite books of the year. I've got a little fiction and nonfiction for you, but most importantly I couldn't put a...

Send Krystal a Text Message. "I want a show just like Amy Porterfield's Online Marketing Made Easy Podcast!" All the time. That's how often podcasters tell me this: all the time! So, instead of telling people individually about Amy's journey from a long-time fan's perspective, I thought I'd do a case study on the podcast to show you what I've learned. In tod...

Send Krystal a Text Message. "How do you know what your audience is thinking? Or what they want?" Well, I'll be really transparent, a lot of trial and error goes into understanding your listeners. In today's episode, I'm unpacking how I know what kind of content my audience wants to consume, what stats I use to make these decisions, and I'm offering up some resources...

Send Krystal a Text Message. Twenty times a month. That's how many times I get asked, "Do I need to have a podcast and a YouTube channel?" It might even be more times than that! That is why I'm so excited for you to hear today's conversation where I talk to fellow YouTuber and content creator, Ash Borland, about creating content on multiple platforms.  In our chat, Ash and...

Send Krystal a Text Message. Is the message you share on your podcast resonating with listeners? If you secretly winced at the idea that it might not be working, don't worry! I've got you covered. Today's episode is all about how to know -- for sure -- whether what you talk about each week on your show is striking a chord with your audience or falling flat on its face. Yeah, I'...

Send Krystal a Text Message. Have you ever been in a conversation with 4 other people all at once? Maybe over coffee or  dinner.  Or perhaps that peer mastermind that you're hoping will turn into the next billion dollar brain trust, right? Well, you're getting a treat today as the first ever 5 person interview on The Proffitt Podcast . The idea of today's episode started off as a tw...

Send Krystal a Text Message. You've been thinking about starting a podcast for a while, right? Maybe you've picked out a topic, Googled a few possible names, and have even purchased a microphone.  But what are the 3 most important questions to ask before you hit publish on your podcast? That's what we're covering in today's episode!  We're going over some of the big m...

Send Krystal a Text Message. "The way you start your online business today may look completely different in just 12 months." I didn't take this advice seriously. I was convinced that once I chose a path, I'd ride it all the way into the sunset. And holy moly...was I wrong! Today's guest is a great example of how the entrepreneur's journey continues to change and evolv...

Send Krystal a Text Message. Holy mind-blowing experience, Bat Man! I had such an incredible time at the Ramsey Influencer Event in Tennessee.  I was invited to attend an event held by Ramsey Solutions, Dave Ramsey's organization, where I got to meet some incredibly talented people - both attending and organizing the event.  This episode is a high-level debrief of what I learned and was remin...

Send Krystal a Text Message. Every year around Thanksgiving I get especially sentimental. Past family memories come flooding back to me as I make new ones with my family and I suddenly become more aware of all the blessings I have. Today's episode is a fun bonus recording where I'm sharing with you my journey with gratitude. From the morning rituals I have to ground myself each day to th...

Send Krystal a Text Message. It's one of my all-time favorite topics to talk about: content repurposing. And it wasn't until I had multiple people tell me, "You do this so well!..." that I thought to share more my strategies on how I'm able to create more content in less time! Today's episode is a walk-through of creating a content repurposing plan, no matter what typ...